Culture to Technology Identity Plakāts — Lei Wang

Darbs Culture to Technology Identity Plakāts, kura autors ir Lei Wang, ir augsti novērtēts un ļoti prestižās 2025 Platīna balva A' Design Award ieguvējs kategorijā Grafikas, ilustrāciju un vizuālās komunikācijas dizains.

PlatīnaGrafika· 2025

Culture to Technology Identity Plakāts

Autors: Lei Wang

Klients: Hefei High Tech Digital Technology Co., LTD.

Platīna balva A' Design Award ieguvējs kategorijā Grafika

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Krāsas

Dizains

Par Culture to Technology Identity Plakāts

Culture to Technology Identity ir plakāts, kas paredzēts izvietošanai autobusu pieturu gaismas kastēs. Augšējā daļā ķīniešu rakstzīmi, kas apzīmē Aņhui, ietver klasiskās Huidžou arhitektūras kontūras, atgādinot par reģiona vēsturi un kultūru. Rakstzīme pakāpeniski pārvēršas elektriskā shēmā, noslēdzoties ar četrām ķīniešu rakstzīmēm, kas apzīmē Hefei High Tech. Plakāta izmērs ir 60 x 90 centimetri. Gradienta zilie toņi ir iespiesti ar tiešo krāsu virsdruku, un shēmas līnijas ir pārklātas ar lokālo UV laku, radot reljefa efektu.

Atzinība

Par Platīna balva A' Design Award

Culture to Technology Identity Plakāts ir Platīna balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir patiesi izciliem, elegantiem un majestātiskiem dizainiem. Platīna ieguvēji ir radīšanas brīnumi, intelektuālās radošuma robežu apliecinājums un parāda savu dizaineru nepārspējamo profesionalitāti un ģēniju. Sagaidāms, ka šie dizaini būs visslavenākie darbi, kas definē laikmeta estētiku, sniedz ieguldījumu sabiedrības labklājībā un paplašina mākslas, zinātnes, dizaina un tehnoloģiju robežas. Culture to Technology Identity Plakāts parāda transcendentu izcilības līmeni un ar savām labvēlīgajām īpašībām padara pasauli labāku. Culture to Technology Identity Plakāts ir darbs, kas ieguvis Platīna balvu A' Design Award un kas pamodina vēlmes, iedvesmo, iepriecina un raisa lielu prieku.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: In the upper section, the Chinese character for Anhui is framed by the classic contours of Huizhou architecture, underlying the profound historical and cultural legacy. This character gradually transforms into a circuit, symbolizing technological advancement, culminating in the four Chinese characters for Hefei High Tech. This progression illustrates the shift from cultural imagery to technological representation, forming the visual centerpiece of the entire composition.
Izmēri un iepakojums: 60X90cm
Birkas: Anhui, Hui Style Architecture, Traditional Culture, Hefei High Tech Zone, Technology, Innovation, History, Future, Convergence
Ražošanas tehnoloģija: The design features high precision drawings at 300dpi. For the bus stop light box, the dimensions are set at 60×90cm, reserving a 3mm bleed and crease for die cutting. The gradient blues utilize spot color overprinting, while circuit lines are enhanced with UV local varnish to create a 3D effect. The production process rigorously ensures color calibration and alignment accuracy to fulfill the requirements for long-term outdoor display.
Dizaina izaicinājums: Creating a seamless transition between the traditional profiles of Huizhou architecture and modern circuit designs poses a significant challenge for designers. This requires a command in proportion, structural arrangement, and color application. The background features a gradient of blue tones, capturing the essence of Jiangnan, where Huizhou culture thrives, and symbolizing a forward looking perspective filled with endless possibilities in science and technology.
Pētījums: In recent years, Anhui has leveraged scientific and technological innovation to drive new quality productivity, achieving remarkable results in sectors such as NEVs, intelligent manufacturing, quantum information, and green energy. This focus on innovation has established science and technology as a new hallmark for Anhui. The Hefei High Tech Zone stands at the forefront of this wave of technological advancement in the region.
Iedvesma: The advancement of the Hefei High Tech Zone, which facilitates the transition of. Anhui Province from a culturally rich region to a hub of science and innovation, serves as the central theme of this poster. As the capital of Anhui Province, Hefei boasts a rich heritage of Huizhou culture, where traditional Huizhou architecture seamlessly merges with modern technology and innovation, as if it were starting a dialogue that bridges the past and the future, and painting a vibrant scene at their intersection.
Projekta ilgums: The project commenced in Hefei in February 2025 and wrapped up in March 2025, with its application in various scenarios commencing the same month.
Darbības plūsma: The layout design adheres to the principles of simplicity, emphasizing unity and purity. Coupled with the gradient blues that permeate the entire image, it fosters an aesthetic appeal with an oriental influence. The dynamic flow of the circuit lines enhances the visual guidance, encouraging viewers to follow the designated path and delivering an engaging reading experience.
Patenti: Hefei High Tech Digital Technology Co., LTD.
Komandas dalībnieki: Creative Director: Ji Chao
Design Director: Xu Ning
Designers: Jin Lei, Wang Lei
Copywriting planning: Zhou Jiaxiang
Attēlu autori: Hefei High Tech Digital Technology Co., LTD.