X alarm Cigarešu Filtrs — Ladan Zadfar and Mohammad Farshad

Darbs X alarm Cigarešu Filtrs, kura autors ir Ladan Zadfar and Mohammad Farshad, ir augsti novērtēts un ļoti prestižās 2017 Sudraba balva A' Design Award ieguvējs kategorijā Sociālais dizains.

SudrabaSociālais· 2017

X alarm Cigarešu Filtrs

Autors: Ladan Zadfar and Mohammad Farshad

Klients: Creator studio

Sudraba balva A' Design Award ieguvējs kategorijā Sociālais

67,322

Verificēts balvas ieguvējs

Verificēt balvas statusu dizainam #44930

Skatīt A' Design Award Preses relīze Balvas žetons

Krāsas

Dizains

Par X alarm Cigarešu Filtrs

X trauksme ir trauksme smēķētājiem, lai liktu viņiem saprast, ko viņi dara sev, kamēr viņi to dara. Šis dizains ir jaunas paaudzes cigarešu filtri. Šis dizains var labi aizstāt dārgas reklāmas pret smēķēšanu, un tam ir lielāka ietekme uz smēķētāju prātu nekā jebkurai citai negatīvai reklāmai. Tam ir ļoti vienkārša struktūra, filtri ir apzīmogoti ar neredzamu tinti, kas pārklāj skices negatīvo zonu un ar katru dvesmu skice parādīsies skaidrāka, tāpēc ar katru dvesmu jūs redzēsiet, ka jūsu sirds kļūst tumšāka un zināt, kas ar jums notiek.

Atzinība

Par Sudraba balva A' Design Award

X alarm Cigarešu Filtrs ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka X alarm Cigarešu Filtrs būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. X alarm Cigarešu Filtrs ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: X alarm looks like any other regular filter at first, but when you start smoking, each puff makes a sketch visible on the top part of filter, it is designed in a way that the negative area of the sketch will be covered with a colorless ink (sketches such as a heart, a lung, male and female signs and so many other things that smoking affects). It may seem so simple but what we aimed is the minds of smokers .
Izmēri un iepakojums: Our design is meant to be the exact size of the surface of any cigarette filter brands .
Birkas: warning, cigarette filter, life, health, Cancer, Lungs, environment, smoke, tobacco, X alarm
Ražošanas tehnoloģija: This design can be done just by adding a step to the production line of the company.Cigarettes will be stamped with a colorless ink. This ink will cover the negative area of sketch so we actually cover the air holes and smoke won't pass through them, smoke will be led into sketch area. That will make the sketch clearer with each puff. The machine that does the stamping has several heads, each head has a different sketch.So smokers will see a different sketch each time they light up a cigarette.
Dizaina izaicinājums: The difficult part of creating this design was to think of the best way to remind smokers what they are doing to themselves . Our intention was to tell our massage in a way that the smokers would not be able to condone the fact we were trying to tell .So we decided to work on cigarette filters , the next step was to show the smokers what they were doing with their body with each puff . With this idea we will be able to remind smokers what they are doing while they are doing it.
Pētījums: We did a major research on cigarettes and smoking habits .Cigarette and tobacco are known as the second cause of death in the world. It takes 6 million lives a year which means every 6 seconds a person dies because of smoking.15000000000 cigarettes are being smoked daily in the world. As we all know smoking is one of the original causes for cancer. This design has a deep mental effect on smokers, it is not expensive, it is easy to perform and it can be mass produced.
Iedvesma: There are about 1,300,000,000 smokers in the world. Cigarette is the basis factor of non-contagious illnesses such as heart diseases, serious pulmonary infections and cancers, that these cause about 60 percent of deaths in the world. Cigarette and tobacco are known as the second cause of death! Hundreds of people die every year because of secondary smoke! We wanted to remind smokers the danger of each cigarette and its effect on their lives and other people's lives.
Projekta ilgums: This idea was contributed in World Design Impact Prize 2015.2016 in Aug 12, 2015 from Iran
Darbības plūsma: These sketches will be stamped randomly and put in cigarette pockets so smokers will see a different sketch each time they light up a cigarette. This random distribution lets our massage be a new one all the time so smokers can't get used to it. We are certain that this will be very effective because these massages will be seen during the time a person smokes a cigarette and that is why it will make him think of what he is doing to his body!
Komandas dalībnieki: LADAN ZADFAR
MOHAMAD FARSHAD
Attēlu autori: Photographer Mohammad Farshad
illustration LADAN ZADFAR