Boo Asa fototra: Fonosana vokatra fanadiovana nataon'i Evgeniya Abramova

Ny endrika Boo Asa fototra: Fonosana vokatra fanadiovana nataon'i Evgeniya Abramova dia mpandresy sarobidy amin'ny 2021 A' Design Award Volafotsy amin'ny Sokajin'ny Fifanintsanana Famolavolana Fonosana.

VolafotsyFonosana· 2021

Boo Asa fototra: Fonosana vokatra fanadiovana

nataon'i Evgeniya Abramova

Mpanjifa: Boo

Mpandresy A' Design Award Volafotsy amin'ny Sokajy Fonosana

26,882

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #114004

Tsidiho ny Tranonkala Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Boo Asa fototra: Fonosana vokatra fanadiovana

Boo dia endrika famonosana ho an'ny andiam-bokatra fanadiovana natao ho an'ny tokantrano misy zaza kely. Ny andiany dia ahitana gel fanasana lovia sy kilalaon-jaza misy sokajy chamomile, gel fanadiovana gorodona misy sokajy aloe vera ary spray ho an'ny efitrano fandroana misy sokajy tea tree. Ny vokatra dia miorina amin'ny akora voajanahary, tsy misy loko sy fofona manitra. Ny tavoahangy plastika tsirairay dia mitondra marika shrink sleeve amin'ny loko hatsatra. Ny sary mampiseho mikraoba dia miseho eo amin'ny marika, ary ny vokatra tsirairay dia mampiseho mikraoba samihafa. Ny faritra mangarahara amin'ny tavoahangy dia manolo-kevitra fa voafafa ny otrikaretina.

Ny Fankasitrahana

Momba ny A' Design Award Volafotsy

Nandresy ny A' Design Award Volafotsy ny famolavolana Boo Asa fototra: Fonosana vokatra fanadiovana, fankasitrahana malaza be omena ny famolavolana ambaratonga ambony, tsara tarehy ary mahavariana. Ny mpandresy Volafotsy dia asa mamirapiratra dia mamirapiratra ary mamorona dia mamorona izay maneho ny fahaizana, ny talenta ary ny fahamaotinan-tsain'ny mpamolavola azy. Andrasana ho asa mahagaga, ohatra tsara, mahay amin'ny asa ary vaovao amin'ny halalin-tsaina ny famolavolana Boo Asa fototra: Fonosana vokatra fanadiovana. Ity famolavolana nandresy ny A' Design Award Volafotsy ity dia fikarohana miavaka be ary ankafizina izay mahasoa ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Boo Asa fototra: Fonosana vokatra fanadiovana dia famoronana mahazo fitaka be izay mamaly ny faniriana, mitondra fihetseham-po tsara ary mamelona fahagagana sy fahatalanjonana.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: This line of disinfectants will repel germs. Pale colors on the packaging create the illusion of killing germs by revealing the clear part of the safety information bottle. Each product in this line has a unique microbial design because different microbes live on different surfaces. This playful design element indicates that the products are from the nursery category. A line of universal cleaning products based on natural ingredients, without dyes and fragrances, safe for children. Universal gel for washing children's dishes and toys based on chamomile extract. Gel for cleaning floors based on aloe vera extract. Spray for cleaning bathrooms and toilets with tea tree extract. BOO and germs are washed off the surface.
Refy & Fonosana: Gel for washing children's dishes and toys: width 85 mm x depth 85 mm x height 238 mm
Gel for washing floors: width 118 mm x depth 50 mm x height 285 mm
Spray for cleaning bathrooms and toilets: width 75 mm x depth 75 mm x height 335 mm
Marika: packaging, baby, babyfriendly, ecofriendly, branding, cleaning, disinfection, concept, graphic design, illustration
Teknolojia Famokarana: Consumer packaging format: bottle
Consumer substrate / Material: plastic
Label: Shrink Sleeve
Fanamby Endrika: The most difficult part of design creation was to show that the product is from the children's category, but it is nor for use by children. The target audience of the line is parents, but the products are for children's clothes. These two problems were solved by illustration of funny germs on the one hand, but calm colors on the other.
Fikarohana: In the course of work on this project, a study was carried out: an analysis of the packaging design of similar products in the category and a survey of parents of newborns in order to find out the criteria by which they choose products for washing children's dishes and cleaning the house. The most important for them were: safe composition, odorless, naturalness and versatility. For example, for washing fruits and vegetables with dishwashing detergent. The understanding of the parents appeared: the desire to protect their child from all potential risks in the world. This is how the line of versatile herbal extracts was born. And the concept of a clean line that erases harmful germs, expelling them with the word Boo. This line runs inseparably through each packaging.
Aingam-panahy: The project was created as a semester course project in packaging design while studying at the British Higher School of Art and Design. There was a topic: packaging of children's detergents, laundry and dishwashing products, safe for children from 0 to 18 months. Before creating the design, a survey of products from a similar category and target audience was carried out. The design decision came from this survey. There is a need for a cleaning agent that is aggressive to dirt and germs, but safe for use with children. The rules for caring for the baby are strict: the first few months around the baby should be clean and safe. Children love to touch everything and put their fingers in their mouths. Therefore, they are easily exposed to harmful microbes and bacteria. At the same time, the child's immunity is not strong enough to withstand such a danger.
Faharetan'ny Tetikasa: The project was made while studying at the British Higher School of Art and Design. The project began in October 2019 and ended in December 2019 in Moscow/Russia and was first published on Behance in April 2020.
Fizotr'asa: The packaging design concept of the clean line for erasing germs clearly illustrates that the child’s toys and the rest will be disinfected effectively. This effect is also enhanced by the product transparency, that shows its naturalness, purity and the absence of unnecessary chemicals. Using this product line the parents will feel safe about their child.
Patanta: Copyrights belong to Evgeniya Abramova, 2019
Mpikambana ao amin'ny Ekipa: Curator, Tutor: Leonid Slavin
Tutor: Evgeniy Razumov
Art Director, Designer: Evgeniya Abramova
3D Visualization: Dmitriy Saveliev
3D Visualization: Pavel Gubin
Music: Vasily Filipkin
Loharanon-tsary: Art Director, Designer: Evgeniya Abramova
3D Visualization: Pavel Gubin and Dmitriy Saveliev
Music: Vasily Filipkin