Miltos Botchan Ressha Fonosana Sôkôla nataon'i Yuta Takahashi

Ny endrika Miltos Botchan Ressha Fonosana Sôkôla nataon'i Yuta Takahashi dia mpandresy sarobidy amin'ny 2021 A' Design Award Volamena amin'ny Sokajin'ny Fifanintsanana Famolavolana Fonosana.

VolamenaFonosana· 2021

Miltos Botchan Ressha Fonosana Sôkôla

nataon'i Yuta Takahashi

Mpanjifa: Miltos

Mpandresy A' Design Award Volamena amin'ny Sokajy Fonosana

36,485

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #120283

Tsidiho ny Tranonkala Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Miltos Botchan Ressha Fonosana Sôkôla

Miltos Botchan Ressha dia fonosana sôkôla noforonina ho fiaraha-miasa eo amin'ny lamasinina manana tantara maherin'ny 130 taona sy mpanamboatra sôkôla. Ny boaty dia vita amin'ny taratasy tsara kalitao maitso antitra, loko izay manondro ny lokon'ny lamasinina sy ny sôkôla matcha. Ny lamasinina dia averina aseho amin'ny alalan'ny tombokase vy mainty matte, mifototra amin'ny sarin'ny tena lamasinina. Ny logo sy ny anaran'ny vokatra dia asiana tombokase vy volamena matte. Ny sôkôla dia misy sokitra sarintany mampiseho ny lalana voasoritra toy ny labirinta. Misy karatra miaraka aminy manazava ny fijanonana tsirairay sy ny lalana.

Ny Fankasitrahana

Momba ny A' Design Award Volamena

Nandresy ny A' Design Award Volamena ny famolavolana Miltos Botchan Ressha Fonosana Sôkôla, fankasitrahana malaza indrindra tsy refesi-mandidy omena ny famolavolana kilasy voalohany, mahagaga ary miavaka. Ny mpandresy Volamena dia famoronana vaovao indrindra, mahay mijery lavitra ary mamirapiratra mahafinaritra izay maneho ny fahamoramoran-tsaina, ny fahendrena ary ny fahaizan'ny mpamolavola azy. Andrasana ho fikarohana mahazo ankasitrahana indrindra, mitarika ny fironana ary tsangambato ny famolavolana Miltos Botchan Ressha Fonosana Sôkôla izay mamatsy sanda tsy mbola nisy toy izany. Ity famolavolana nandresy ny A' Design Award Volamena ity dia tetikasa mahavariana sy hajaina izay mahasoa be ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Miltos Botchan Ressha Fonosana Sôkôla dia mamorona fihetseham-po mafy momba ny faniriana, mamelona ny ahiahy, mamporisika ny fahaiza-mamorona ary mahasarika antsika.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: A collaborative product and package between a locomotive with more than 130 years of history and an up-and-coming, well acclaimed chocolatier. The package's form has a sense of luxury reminiscent of perfume, with precise train drawings that would make fans groan reproduced with foil stamping. The deep green of the package symbolizes the trade color of the train and the color of matcha chocolate. The chocolates are decorated with the motif of an actual route map, adding a touch of playfulness.
Refy & Fonosana: Box: 101.6mm x 101.6mm x 12.7mm (Uses deep green fine paper. The locomotive is matte black foil stamped. The logo and product name are stamped with matt gold foil.)
Card: 250mm x 83mm
Chocolate: 76.5mm x 76.5mm x 5.5mm
Marika: Branding, Packaging, Chocolate, Foil stamping, Maze, Food, Art deco, Japan
Teknolojia Famokarana: It has been manufactured with accuracy, artistry and entertainment. The trains are drawn with respect for railroad fans and its history, based on photographs of the actual trains taken by the designers themselves. The printing uses matte black foil stamping to express the train's calm texture. The line width seeks maximum tenuity through repeated trial production. The lines and logos engraved on the chocolate are designed to have a depth measurable in microns, so that beautiful shadows appear.
Fanamby Endrika: The most difficult task is to accurately reproduce the design applied to chocolate. Many trials were made to engrave an accurate pattern on the chocolate, which crumbles easily, giving it an artistic finish. Keeping in mind that the role and beautiful form of the train exist when it's running, the drawing of the train is arranged so as to surround the package, and the static package expresses the dynamic role of a train that has been running for many years.
Fikarohana: The elements necessary to raise chocolate to gourmet status without compromising essence are being researched. A conclusion was reached about how fragrance is an important component, and a package produced that creates an impression of perfume. This locomotive, rugged but with a petite and cute side, is expressed through drawings and a maze of maps. The mechanical and cultural features have been extracted to create something to be enjoyed by children and adults alike.
Aingam-panahy: The creator was inspired by two people who produce things without compromise. The original appearance of the train is accurately reproduced in the package. Through the elements of design that capture the locomotive's steampunk feel in a good way, one can enjoy its original charm. The chocolate has a playful design to it that expresses the route on which the train runs as a maze. The contrast and fusion of two different designs is related to their collaboration.
Faharetan'ny Tetikasa: The project started in Japan in July 2019 and ended in February 2020. It was announced in September 2020.
Fizotr'asa: It was designed to give the consumer a cultural experience that will improve their life by eating this chocolate. The perfume-inspired packaging takes them to a new frontier, to enjoy the mellow aroma of chocolate made from real cocoa. By consuming it while enjoying the maze, they can visit the route and background of the areas and cultures where the train runs. In addition, each stop and route map is explained on the attached card. Eating enhances creativity, leading to a time of refinement.
Mpikambana ao amin'ny Ekipa: Art Director: Yuta Takahashi
Designer: Yuta Takahashi
Photographer: Yuta Takahashi
Loharanon-tsary: Image 1: Photographer Yuta Takahashi, 2020
Optional Image 1: Photographer Yuta Takahashi, 2020
Optional Image 2: Photographer Yuta Takahashi, 2020
Optional Image 3: Photographer Yuta Takahashi, 2020
Optional Image 4: Photographer Yuta Takahashi, 2020