Stamatakis Bakery Fanavaozana ny marika nataon'i Antonia Skaraki

Ny endrika Stamatakis Bakery Fanavaozana ny marika nataon'i Antonia Skaraki dia mpandresy sarobidy amin'ny 2023 A' Design Award Volamena amin'ny Sokajin'ny Fifanintsanana Famolavolana Fonosana.

VolamenaFonosana· 2023

Stamatakis Bakery Fanavaozana ny marika

nataon'i Antonia Skaraki

Mpanjifa: Stamatakis

Mpandresy A' Design Award Volamena amin'ny Sokajy Fonosana

56,317

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #141269

Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Stamatakis Bakery Fanavaozana ny marika

Litografia amin'ny fomba mahandro tena izy sy ny fahatsiarovana avy ao an-tokantrano. Rehefa mifanena ny mofo nendasina tena tiana indrindra sy ny fomban-drazana, ny mpitarika ny tsiro ary ny fombafomban'ny fifaliana, dia endrika vehivavy no tsy maintsy tonga ao an-tsaina. Ny tsiro tena izy avy amin'i Eugenia, mitondra fahatsiarovana mampihetsi-po, ny fomba mahandro ataon-tanana avy amin'ny fomban-drazana! Eugenia dia toy ny litografia, tsy mitovy mihitsy, tsy avy ao anaty môlô. Tsy misy môlô ho an'i Eugenia satria izy no endrika ny reny.

Ny Fankasitrahana

Momba ny A' Design Award Volamena

Nandresy ny A' Design Award Volamena ny famolavolana Stamatakis Bakery Fanavaozana ny marika, fankasitrahana malaza indrindra tsy refesi-mandidy omena ny famolavolana kilasy voalohany, mahagaga ary miavaka. Ny mpandresy Volamena dia famoronana vaovao indrindra, mahay mijery lavitra ary mamirapiratra mahafinaritra izay maneho ny fahamoramoran-tsaina, ny fahendrena ary ny fahaizan'ny mpamolavola azy. Andrasana ho fikarohana mahazo ankasitrahana indrindra, mitarika ny fironana ary tsangambato ny famolavolana Stamatakis Bakery Fanavaozana ny marika izay mamatsy sanda tsy mbola nisy toy izany. Ity famolavolana nandresy ny A' Design Award Volamena ity dia tetikasa mahavariana sy hajaina izay mahasoa be ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Stamatakis Bakery Fanavaozana ny marika dia mamorona fihetseham-po mafy momba ny faniriana, mamelona ny ahiahy, mamporisika ny fahaiza-mamorona ary mahasarika antsika.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: Eugenia is like a lithograph, never the same, never taken out of a mold. There are no molds for Eugenia because she is our mother. The one who -through the mystagogy of taste and the ritual of pleasure- gave birth to creation. The one that brings all the memories of our home. The creator.
Refy & Fonosana: Paper Box Width 160mm x Depth 160mm x Height 70mm
Paper Box Width 240mm x Depth 240mm x Height 70mm
Paper Box Width 280mm x Depth 320mm x Height 70mm
Paper Box Width 320mm x Depth 320mm x Height 70mm
Paper Box with window Width 80mm x Depth 80mm x Height 190mm
Marika: Rebranding, packaging design, bakery
Teknolojia Famokarana: The range of packages created using the technic of engraving.
The main heroine is Evgenia, mother of the owners of the bakery.
The range of packages include boxes in several sizes. Coffee cups, bags, napkins and more.
Fanamby Endrika: The aim was to create the logo and packaging design for the Stamataki bakery. The challenge was to capture in an original way, the tradition of a company with successful recipes that were passed down from generation to generation.
Due to the nature of the business, the target audience cannot be specified in a specific way.
Fikarohana: There was no research for this project
Aingam-panahy: It started with a blessing. The touch of a ritualistic stamp that Eugenia used to put on top of her breads, just before putting them in the oven. It is truly a blessing to be a creator, to be able to offer. And she loved taking care of others. Her red hair, intricately made every day. She was never careless, her liveliness and her red bow, trademarks. If she was a piece of nature, she would be the cobs rustling in the wind.
Faharetan'ny Tetikasa: he project started in May 2020 in Athens and finished in October 2021 in Athens, and was exhibited in Crete in June 2021.
Fizotr'asa: All the bows used, are from recycled material. The bows are from paper scraps, taken from the original packaging when cut for production. Instead of throwing away the leftover papers, we are reusing them as a final touch. The packaging only uses black ink and the bows red pantone color, resulting in fewer use of ink.
Patanta: No Patents
Mpikambana ao amin'ny Ekipa: creative director: Antonia Skaraki
art director: Andreas Deskas
Loharanon-tsary: Image No#1 : Photographer Popi Zafeiraki, Illustrator Andreas Deskas (Art Director)
Image No#2 : Photographer Popi Zafeiraki, Illustrator Andreas Deskas (Art Director)
Image No#3 : Photographer Popi Zafeiraki, Illustrator Andreas Deskas (Art Director)
Image No#4 : Photographer Popi Zafeiraki, Illustrator Andreas Deskas (Art Director)
Image No#5 : Photographer Popi Zafeiraki, Illustrator Andreas Deskas (Art Director)