Reshock Coffee Ny Fonosana Vokatra nataon'i Weiche Wu

Ny endrika Reshock Coffee Ny Fonosana Vokatra nataon'i Weiche Wu dia mpandresy sarobidy amin'ny 2023 A' Design Award Varahina amin'ny Sokajin'ny Fifanintsanana Famolavolana Fonosana.

VarahinaFonosana· 2023

Reshock Coffee Ny Fonosana Vokatra

nataon'i Weiche Wu

Mpanjifa: Reshock Coffee

Mpandresy A' Design Award Varahina amin'ny Sokajy Fonosana

18,464

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #150344

Tsidiho ny Tranonkala Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Reshock Coffee Ny Fonosana Vokatra

Reshock Coffee dia marika Taiwanese avy amin'ny Chiayi County. Ny mpanorina dia mifidy voan-kafe tsara kalitao izay ambolena ao amin'ny tendrombohitra Ali, ary mampahafantatra azy ireo amin'izao tontolo izao. Ny endriky ny Reshock Coffee dia aingam-panahy avy amin'ny hakanton'ny fiposahan'ny masoandro eny an-tendrombohitra. Ny logo dia maneho ny atmosfera amin'ity vibes mahafinaritra ity. Ny boaty fanomezana dia mampiseho ny dian'ny fiposahan'ny masoandro, ary ny fonosana anatiny dia mampiseho ireo singa voajanahary sy kolontsaina avy amin'ireo tany midadasika ireo. Amin'ny alàlan'ny famoahana ny boaty dia tsy vitan'ny nanandrana an'io kafe tsara kalitao io ianao fa niaina ity fotoana fiposahan'ny masoandro mahavariana avy any an-tendrombohitra ity.

Ny Fankasitrahana

Momba ny A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Reshock Coffee Ny Fonosana Vokatra, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Reshock Coffee Ny Fonosana Vokatra. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Reshock Coffee Ny Fonosana Vokatra dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: Reshock Coffee is a Taiwanese brand from Chiayi. The founder of the company selects high quality coffee bean that is grown in Ali Mountain, she would like to introduce those good Taiwanese coffee bean to customers. In order to present those well selected coffee bean, the concept of the gift box is emerging iconic sunrise view at Ali Mountain with different nature and culture elements, to make the customer experiencing the gift from the mountain.
Refy & Fonosana: 420 mm x 200 mm x 40 mm
Marika: coffee, packaging design, sunrise, Ali Mountain, Taiwan
Teknolojia Famokarana: The packaging is made form paper, the structure of the box is like a drawer. By pulling out the inner box, customer could experience a sunrise movement.
Fanamby Endrika: Transferring iconic sunrise movement to tangible packaging design is the challenge of this project. By studying how customers will open the box, we apply this concept to the packaging design, and make them experience this beautiful and magic moment.
Fikarohana: Before the project starts, we collect all the natural environment material from Ali Mountain includes plants, animals, insects and natural movements. Those materials inspire us to design this unique packaging which transfer the local elements to tangible packaging structure. By open the packaging, customers can experience the beauty of Ali Mountain.
Aingam-panahy: The packaging of the gift box is designed with the iconic sunrise view at Ali Mountain as its first impression. When customer holding the box, they would look forward to seeing the content inside. The process of unboxing the gift is a journey that could experiencing how beautiful the sunrise is, that is just like a ceremony to open the treasure from the mountain.
Faharetan'ny Tetikasa: The project started in July 2021 and finished in January 2022 in Taipei, Taiwan. The product started to sell from January 2022 until now.
Fizotr'asa: The packaging of the gift box is designed with the iconic sunrise view at Ali Mountain as its first impression. When customer holding the box, they would look forward to seeing the content inside. The process of unboxing the gift is a journey that could experiencing how beautiful the sunrise is, that is just like a ceremony to open the treasure from the mountain.

Inside the gift box, the small packs of the coffee are printed with the local nature and culture elements. The silhouette-like design shows those creatures are facing toward the admiring sun that is rising from the mountain Ali, which nurturing these treasure. When you taste the high quality coffee, those impressive experience will appear at the same time.
Patanta: Copyrights belong to Reshock Coffee and Union Atelier, 2022.
Trademark holder: Restock Coffee 2021.
Mpikambana ao amin'ny Ekipa: Union Atelier
Brand Design Director: Weiche Wu
Senior Visual Designer: Jiasin Jhang
Loharanon-tsary: Photographer: Weiche Wu