Mountain Sea Rare Treasure Boaty Fanomezana Voanjo nataon'i Wu Yao

Ny endrika Mountain Sea Rare Treasure Boaty Fanomezana Voanjo nataon'i Wu Yao dia mpandresy sarobidy amin'ny 2025 A' Design Award Volafotsy amin'ny Sokajin'ny Fifanintsanana Famolavolana Fonosana.

VolafotsyFonosana· 2025

Mountain Sea Rare Treasure Boaty Fanomezana Voanjo

nataon'i Wu Yao

Mpanjifa: Beijing Wuyao Cultural and Creative Co. Ltd.

Mpandresy A' Design Award Volafotsy amin'ny Sokajy Fonosana

24,941

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #165746

Tsidiho ny Tranonkala Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Mountain Sea Rare Treasure Boaty Fanomezana Voanjo

Ny Mountain Sea Rare Treasure dia boaty fanomezana ambony kalitao ho an'ny voanjo voafono. Misy vata vy valo ao anatin'ny boaty, ary samy misy voanjo avy amin'ny firenena na faritra samihafa ny vata tsirairay. Ny sary famaritana eo amin'ny vata tsirairay dia mampifangaro ny mari-pamantarana ny marika amin'ny sarin-tany maneho tendrombohitra sy ranomasina amin'ny fomba fanoratana nentim-paharazana sinoa. Ny boaty ivelany dia vita amin'ny baoritra voafono hoditra sentetika, misy tahony hoditra eo ambony ary tongotra vy voapetaka volamena eny amin'ny zorony. Ny fanontam-pirinty mafana dia manome endrika mivoitra ny tsipika sy ny sora-tanana kanto. Ny hidy vy eo amin'ny sisiny dia mamoha ny boaty amin'ny dingana tsotra iray monja.

Ny Fankasitrahana

Momba ny A' Design Award Volafotsy

Nandresy ny A' Design Award Volafotsy ny famolavolana Mountain Sea Rare Treasure Boaty Fanomezana Voanjo, fankasitrahana malaza be omena ny famolavolana ambaratonga ambony, tsara tarehy ary mahavariana. Ny mpandresy Volafotsy dia asa mamirapiratra dia mamirapiratra ary mamorona dia mamorona izay maneho ny fahaizana, ny talenta ary ny fahamaotinan-tsain'ny mpamolavola azy. Andrasana ho asa mahagaga, ohatra tsara, mahay amin'ny asa ary vaovao amin'ny halalin-tsaina ny famolavolana Mountain Sea Rare Treasure Boaty Fanomezana Voanjo. Ity famolavolana nandresy ny A' Design Award Volafotsy ity dia fikarohana miavaka be ary ankafizina izay mahasoa ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Mountain Sea Rare Treasure Boaty Fanomezana Voanjo dia famoronana mahazo fitaka be izay mamaly ny faniriana, mitondra fihetseham-po tsara ary mamelona fahagagana sy fahatalanjonana.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: This gift box combines colors of red, blue, and gold, creating a striking visual impact. It contains eight cans of nuts, each with illustrations that represent both the brand IP and the origin of the nuts. The theme incorporates traditional Chinese brushwork landscape painting, featuring mountainous and oceanic scenes with subtle brand IP characters integrated. The calligraphy, inspired by Clerical Script, while the side pattern design is simplified to enhance the gift box’s refined elegance.
Refy & Fonosana: 130 mm x 430 mm x 430 mm
Marika: Nut, Gift Box, Packaging Design, Premium Gift Box
Teknolojia Famokarana: The material is made of cardboard as the main body of the gift box, with synthetic leather wrapping and sealing the top, leather handles to increase the delicate sense of touch, corners and details of the box using gold-plated metal feet to prevent the box from being deformed by the impact. The illustration lines and text on the outer box are embossed by hot stamping process, the inner can is made of silver glossy metal, the content is printed on it to realize the frosted glossy texture.
Fanamby Endrika: This project was a high-end program deployed by the brand in the nut segment, complementing the high-end gift boxes that were missing from the product matrix. The brand pursues packaging with visual impact, which should be able to visually express the content of the product. Based on the positioning of the high-end nut gift box, we thought it was key to de-colorize and de-hyphenate, reducing the color of the brand logo itself and making it more unified with the design.
Fikarohana: This project perfectly combines the urban landscapes of different regions with brand IP, and through exquisite illustrations and narratives, allows consumers to taste food while also experiencing the customs and traditions of different parts of the world. This gift box not only meets the pursuit of quality by high-end consumer groups, but also creates a unique consumer experience through storytelling packaging design, effectively enhancing the brand's premium ability.
Aingam-panahy: The inspiration of design is to travel with Three Squirrels. In order to be able to show the high quality of the product and the variety of origins. The outer box is styled with a hand-held vintage suitcase as inspiration. The gift box contains 8 jars of different nuts from different countries or regions, and 8 vignettes have been created to incorporate the brand's IP, Three Squirrels, to represent the high quality nuts brought back by Three Squirrels traveling to different regions.
Faharetan'ny Tetikasa: The project started in November 2023 in Beijing and finished in January 2024 in Beijing, was produced in July 2024 and officially on sale in September 2024.
Fizotr'asa: To ensure the integrity of the picture, the box is opened from the side by a metal locking mechanism. There are no extra complicated steps to open the gift box, and the products can be seen neatly arranged directly after opening the box. Due to the large size of the box, a carrying handle is placed on the top of the box for the user's convenience. In order to minimize the burden on the user, the gift box is supported by high quality cardboard to reduce the weight.
Mpikambana ao amin'ny Ekipa: Design Director: Wu Yao
Illustrator: Zhang Yuchen
Illustrator: Xie Boxing
Graphic Designer: Zheng Ziyang
Graphic Designer: Tan Zhen
Graphic Designer: Tang Wenhu
3D Designer: Liao Hao
Font Designer: Liu Xin