Hankol Liquor Ko te Hoahoa Kōpaki nā Hankol - Ji Hao and Zhang XiaoMing

Ko te hoahoa Hankol Liquor Ko te Hoahoa Kōpaki nā Hankol - Ji Hao and Zhang XiaoMing he kaitoa whakahirahira o te 2021 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Takai.

ParahiTakai· 2021

Hankol Liquor Ko te Hoahoa Kōpaki

nā Hankol - Ji Hao and Zhang XiaoMing

Kiritaki: HANKOL/Ji Hao/Zhang XiaoMing

Kaitoa o te A' Design Award Parahi i te Wāhanga Takai

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Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #121965

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Hankol Liquor Ko te Hoahoa Kōpaki

He hoahoa kōpaki a Hankol Liquor mō tētahi waipiro reka-ranu. Ko te ingoa Hankol e pā ana ki tētahi tangata e inu ana i runga i te māia me te harikoa, e whakaata ana i te wairua aro-tangata o te kaipakihi. Ka whakaahuatia te ipu ki ngā rārangi kaha, māmā hoki, ā, ka whakaaturia te waitohu ki mua. Ka honoa ngā āhua whai-take me ngā āhua kore-take kia whakaurua te whakaahua-kanohi o te kaiwhakarewa ki roto i te āhua kore-take, hei whakamaharatanga ki te whāinga taketake o te kaipakihi. Ka whakamahia te tuhituhi whakairo Hainamana me tētahi hīra ki te momotuhi hei whakaatu i tētahi āhuatanga ahurea o te Rāwhiti. Ko te pouaka o waho i hangaia mai i te rauemi EPP whai-taiao.

Te Whakamihi

Mō te A' Design Award Parahi

Ko Hankol Liquor Ko te Hoahoa Kōpaki te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Hankol Liquor Ko te Hoahoa Kōpaki he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Hankol Liquor Ko te Hoahoa Kōpaki i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: Hankol means a person who drinks boldly and happily, which reflects the people-oriented spirit of brand.The design concept originates from "blind taste". Using positive and negative figures, the design skillfully integrates the founder's silhouette into the negative shape, and tells the spiritual essence of not forgetting the original intention. Chinese calligraphy and seal are used in the typeface to present the oriental cultural charm of sauce-flavour liquor.
Inenga & Pēketanga: Outer box size 200mmx80mmx210mm
Tūtohu: packaging
Hangarau Whakanao: The outer packaging box uses environmentally friendly EPP materials
Wero Hoahoa: The product packaging uses environmentally friendly and degradable materials. The difficulty lies in the combination of the face metal and the glass bottle body in the production packaging.
Rangahau: Study the expression of the product itself, and then look for the possibility of glass modeling and collision with other materials
Whakaaweawe: Hankol sauce-flavour liquor - cellar: strong and simple lines outline the shape of the bottle with the logo graphics presented on the front of the bottle with exquisite technology, expressing a stable and introverted product temperament.
Roanga o te Kaupapa: Hankol liquor started in Shenzhen in early 2020, completed in Shenzhen in June 2020, and will be released in January 2021.
Rerenga Mahi: The product packaging uses environmentally friendly and degradable materials. The difficulty lies in the combination of the face metal and the glass bottle body in the production packaging.
Ngā Mema o te Rōpū: HANKOL
Ji Hao
Zhang XiaoMing
Whakamana Whakaahua: Image all: Photographer Chen yue, 2020