Sun Rose Tapanga Waina nā Antonia Skaraki

Ko te hoahoa Sun Rose Tapanga Waina nā Antonia Skaraki he kaitoa whakahirahira o te 2022 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Takai.

ParahiTakai· 2022

Sun Rose Tapanga Waina

nā Antonia Skaraki

Kiritaki: Grampsas Winery

Kaitoa o te A' Design Award Parahi i te Wāhanga Takai

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Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #125207

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Sun Rose Tapanga Waina

He tapanga waina a Sun Rose i hangaia mō tētahi wāina Kariki. Ka ahu mai te aria o te hoahoa i te pae rangi e wehe ana i te whenua me te rangi. Ko ngā mōhiohio katoa e whakaahua ana i te waina kei te wāhi o raro o te tapanga e whakaatuhia ana te whenua. Kei runga rawa te waitohu e tū ana, i te tūnga ka puta ai te rā. He huarahi whāiti te whakamahia, kia kore ai ngā huānga whakaahua e whakawhiti i te aro mai i te tae o te waina. Kei te pepa te tapanga i hangaia ai, ā, kua whakapiritia ki tētahi pounamu karaihe. I oti te kaupapa nei i te tau 2018 ki Athens.

Te Whakamihi

Mō te A' Design Award Parahi

Ko Sun Rose Tapanga Waina te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Sun Rose Tapanga Waina he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Sun Rose Tapanga Waina i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: Τhe Sunset . As you have never seen it before, just before it sets, gives us this unique colour, one of it’s best versions … the sun rose….
The minimal approach is as minimal as it can get to express the essence of a unique wine.
Tūtohu: The sun rose, wine, Packaging, Design, Storytelling, Klima Grampsa
Hangarau Whakanao: Glass & Paper. Environmentally friendly.
Rangahau: A thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept (visual representation always helps us get on the same page).
Whakaaweawe: Wanting to make the above facts clear A.S. we drew inspiration from the horizon that defines the earth and placed all the information that describe the wine, properly, where the elements that define the wine are present. The earth.

High above all these elements, the logo stands in the same place one would expect the sun, making it stand out while being in line with the playful choice of words, the sun rose.
Roanga o te Kaupapa: The project began and finished in 2018 in Athens (Greece).
Rerenga Mahi: The packaging managed to present to the oenophile the essential elements of what defines the wine that they experience.
Ngā Mema o te Rōpū: Creative Director: Antonia Skaraki
Designers: Evri Makridis
Copywriter: Sotiria Theodorou