Wildheart Organics Ko Nga Rama Aromatherapy nā Angela Spindler

Ko te hoahoa Wildheart Organics Ko Nga Rama Aromatherapy nā Angela Spindler he kaitoa whakahirahira o te 2022 A' Design Award Hiriwa i te Wāhanga Whakataetae Hoahoa Takai.

HiriwaTakai· 2022

Wildheart Organics Ko Nga Rama Aromatherapy

nā Angela Spindler

Kiritaki: Depot Creative

Kaitoa o te A' Design Award Hiriwa i te Wāhanga Takai

32,774

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #137486

Torohia te Pae Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Wildheart Organics Ko Nga Rama Aromatherapy

He ahua utu nui mo te raina rama soy kakara parakore. Ko te whakaaro ko te pakaru ki roto i nga kaihokohoko teitei ake me te ahua ka tu ki te kounga o te hua, kia korerohia ma te riipene hua. Ko te kowhiringa rauemi me te whakaoti he mea matua ki nga kaihoko& #039; nga whakaaro, mai i te whakaaro tuatahi ki te tuarua ka whakaarohia te arotake. Ko nga tae e whakamahia ana i ahu mai i nga tipu me nga otaota e hanga ana i ia o nga kakara. He tino pai nga whakaahua, e tohu ana i te kakara ka marara ki te rangi i te wa e ka ana te rama.

Te Whakamihi

Mō te A' Design Award Hiriwa

Ko Wildheart Organics Ko Nga Rama Aromatherapy te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Wildheart Organics Ko Nga Rama Aromatherapy he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Wildheart Organics Ko Nga Rama Aromatherapy he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: The agency elevated Wildheart’s branding and product packaging design to reinforce its clean credentials, hero the divine aromas and create a premium lifestyle brand.

Very few candle brands use completely organic ingredients, we captured Wildheart’s point of difference and high quality throughout the packaging, visually and with tactile materials.
Inenga & Pēketanga: There were a range of box sizes created. The material specification was uncoated off white stock, with a slight texture. Printed offset in CMYK with spot UV details on illustrations and brand mark. Inners were from white core flute. Labels printed single colour on satin finish self-adhesive stock.

52 SKU's, 5 product ranges
Tūtohu: Candle packaging, Packaging for candles, premium packaging, luxury candle packaging
Hangarau Whakanao: Printed CMYK on uncoated stock with spot UV details.
Boxes of various sizes with coreflute inners.
Separate label s printed for candle jars.
Wero Hoahoa: The project timing was quite tight.
Rangahau: On a functional note, the brand’s previous boxes weren’t holding up well in shipment. Depot created a packaging solution that was physically sturdy, yet visually delicate. A premium hand feel combines with light colors and ethereal illustrations that allude to the plant-based scents that dissipate into the air as the candle burns. Colors create a visual identity for 52 products across 5 ranges. The effect makes the organic claim legible, while creating a more polished, luxurious experience overall.
Whakaaweawe: Whiff of luxury.

It’s rare among candle brands to insist on all organic ingredients, a point of difference we took to heart when tasked with packaging Wildheart’s precious olfactory experiences. The idea was to break into higher end retailers with a look that would stand up to the rare quality of the product.

We created a packaging solution that was physically sturdy, yet visually delicate. Colors create a visual identity for 52 products across 5 ranges.
Roanga o te Kaupapa: Project commenced in July 2018, Sydney Australia.
Project completed in April 2019, Sydney Australia.
Launched in UK in September 2019
Rerenga Mahi: Boxes are crash lock bottoms with simple tuck in lids.
Core flute inners have die cut finger hole for ease of opening.
Ngā Mema o te Rōpū: Angela Spindler - Creative Director, designer, illustrator
Annie Dekker - Finished art, retouching, illustration colour/retouching