Wan Xiang Sheng Te Pūhera Tī nā Huang Feng

Ko te hoahoa Wan Xiang Sheng Te Pūhera Tī nā Huang Feng he kaitoa whakahirahira o te 2023 A' Design Award Koura i te Wāhanga Whakataetae Hoahoa Takai.

KouraTakai· 2023

Wan Xiang Sheng Te Pūhera Tī

nā Huang Feng

Kiritaki: Huang Feng

Kaitoa o te A' Design Award Koura i te Wāhanga Takai

42,932

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #141219

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Wan Xiang Sheng Te Pūhera Tī

He pouaka koha a Wan Xiang Sheng mō te tī toka o Wuyishan. Ka whakatauira te pouaka o waho i te āhua o te Maunga o Wuyi, ā, ka whakamaumahara i ngā whakaahua whenua o ngā peita Hainamana. Ina whakatūria te pouaka, ka kitea i te tāhuahua he tangata e noho whakaaroaro ana. He pepa motuhake te pouaka, he kōhatu māhinahina te kakano, ā, mā te tā gravure, te tā tāraro, te tā tāpokopoko me te tā wera e whakaatu ai te āhua me te kakano o te maunga tī. Ka tuwhera te pouaka pēnei i te pukapuka, ā, kei roto e rua ngā mōkihi iti me ngā pūkoro tī e whā. Ka pōwhiri te hoahoa i te rangimārie me tētahi tirohanga rerekē.

Te Whakamihi

Mō te A' Design Award Koura

Ko Wan Xiang Sheng Te Pūhera Tī te toa o te A' Design Award Koura, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke tuatahi, whakamīharo me te hiranga. Ko ngā toa Koura he mahi tino auaha, he tirohanga mamao, he kanapa ahi, e whakaatu ana i te pūmanawa, te mātauranga me te tohungatanga o ā rātou kaihoahoa. E tūmanakohia ana ko Wan Xiang Sheng Te Pūhera Tī he hanganga tūnga e whakatū ana i ngā ia, he whakanuia rawa, e kawe mai ana i te uara kāore anō kia kitea. Ko tēnei hoahoa i toa i te Koura he kaupapa whakamīharo, whakahonoretia e whakawhānui ana i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ka whakaara a Wan Xiang Sheng Te Pūhera Tī i te hiahia nui, ka whakaoho i te kaingākau, ka whakatenatena i te auaha, ā, ka whakamīharo i a tātou.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: The outer box imitates Wuyi Mountain, showing the artistic conception of Chinese landscapes. When the "landscape" is erected, it shows a person meditating. The designer hopes to express through packaging: calm down and look at things from a different angle, there may be different harvests.
The font design of Wanxiangsheng comes from the state in which the ripples on the surface of the tea are slowly sinking. The packaging is made of special paper with light gray rock texture, and the gravure process presents the shape and texture of the tea mountain.
Inenga & Pēketanga: Width 285mm x Depth 105mmx Height 105mm
Tūtohu: zen, multiple angles, packaging, tea
Hangarau Whakanao: Rock grain special paper hardcover gift box
Embossing and Debossing
Hot stamping process
Wero Hoahoa: Find the matching paper, and consider how to express the Chinese Zen from the graphics from multiple angles.
Rangahau: This project comes from "Chancha Yiwei" (China's unique Zen tea culture), This Wuyishan rock tea is very famous in China, every time you drink it, it has different taste, which requires people to get down to feel and experience.
Whakaaweawe: This project comes from "Chancha Yiwei" (China's unique Zen tea culture).This Wuyishan rock tea is very famous in China. It tastes different every time people drink it. People need to calm down to feel and experience it.
The landscape of the birthplace of tea and the artistic expression of Chinese painting.
Roanga o te Kaupapa: The project was established in October 2020,
Completed November 20, 2020
Available December 15, 2020
Rerenga Mahi: Open the book by turning over the book, the inner box contains 2 small packages, a total of 4 packets of tea.
Ngā Mema o te Rōpū: Design Director：Huang Feng
Whakamana Whakaahua: #1: Designer FENG HUANG, FENG, 2021.
#2: Designer FENG HUANG, FENG, 2021.
#3: Designer FENG HUANG, FENG, 2021.
#4: Designer FENG HUANG, FENG, 2021.
#5: Designer FENG HUANG, FENG, 2021.