Ko te hoahoa Bamboo Slips Waipiro nā Qianying Niu he kaitoa whakahirahira o te 2023 A' Design Award Hiriwa i te Wāhanga Whakataetae Hoahoa Takai.

HiriwaTakai· 2023

Bamboo Slips Waipiro

nā Qianying Niu

Kiritaki: Qianying Niu

Kaitoa o te A' Design Award Hiriwa i te Wāhanga Takai

24,175

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #148369

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Bamboo Slips Waipiro

He hoahoa pounamu waipiro Hainamana i whakaaweahia e nga pepa bamboo tawhito i whakamahia ki te tuhi i nga tikanga Hainamana me te tukanga whakamaroke waipiro a Cang-Shan kua hurahia. Ko te pango o waho e whakaatu ana i te ma me te hohonu, engari ko te rotarota Hainamana i whakairohia ki te bamboo ka paheke ki roto ka whakanui i te mohio. Ko nga rawa katoa e whakamahia ana he pumau me te whakamahi ano, e whakaatu ana i te otinga ki te raruraru hangarua i roto i te ahumahi waipiro. Ka whakakotahihia e tenei hoahoa te tuhi waea, te panuku bamboo, me te pounamu hangai hei whakaora i nga tikanga panui me te inu i te pokapū o te hapori o Ahia.

Te Whakamihi

Mō te A' Design Award Hiriwa

Ko Bamboo Slips Waipiro te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Bamboo Slips Waipiro he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Bamboo Slips Waipiro he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: This is the first Chinese liquor to use a non-label design. All the materials of the design are sustainable and reusable, which solves the recycling dilemma common to the liquor industry. Blending bamboo slips, calligraphy, and carefully orchestrated bottle shape, the design aims to bring back both reading and drinking cultures central to Asian people. The design connects history, ancient Chinese calligraphy, sustainable material, and zen culture together.
Inenga & Pēketanga: 150mm*120mm*300mm
Tūtohu: Liquor, Packaging, Liquor Packaging, Creative Packaging, Chinese Bamboo Slips, No-Label Design
Hangarau Whakanao: This design uses bamboo slips wrapped around a delicately created Chinese liquor bottle to blend culture, zen, and sustainability together. This is also the first Chinese liquor to use a non-label design.
Wero Hoahoa: This is the first Chinese liquor to use a non-label design. All the materials of the design are sustainable and reusable, which solves the recycling dilemma common to the liquor industry. The creative challenge in this design is using bamboo slips wrapped around a delicately created Chinese liquor bottle to blend culture, zen, and sustainability together.
Rangahau: This design is based on two motifs: the bamboo slips were used by ancestors to document and spread Chinese musical and ritual culture in a paper-lacking era. Second, originated from a small town Cang-Shan, the liquor requires years to distill, echoing the ancient philosophy that rewards come with patience.
Whakaaweawe: This design centers around Zen, using black as the main product color to emphasize purity and profoundness. The package uses bamboo slips as material. Opening the liquor package is like opening a bamboo slip in ancient China. Inside the package is a Chinese poem, The Decree of Wine, which is carved on bamboo slips. The design blends the cultural reading experience with the purity and excellence of the liquor together, uncovering the rich story which blossoms at every sip of the liquor.
Roanga o te Kaupapa: The project started in August 2022 in Paris and finished in November 2022 in Shanghai.
Rerenga Mahi: Opening the liquor package is like opening a bamboo slip in ancient China. Inside the package is a Chinese poem, The Decree of Wine, which is carved on bamboo slips. The design blends the cultural reading experience with the purity and excellence of the liquor together, uncovering the rich story which blossoms at every sip of the liquor.
Whakamana Whakaahua: Image #1: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
Image #2: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
Image #3: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
Image #4: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
Image #5: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.