Pepsi Super Bowl LVII Alumitek Te Mahi Matua: Te Whakapaketanga Inu nā PepsiCo Design and Innovation

Ko te hoahoa Pepsi Super Bowl LVII Alumitek Te Mahi Matua: Te Whakapaketanga Inu nā PepsiCo Design and Innovation he kaitoa whakahirahira o te 2024 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Takai.

ParahiTakai· 2024

Pepsi Super Bowl LVII Alumitek Te Mahi Matua: Te Whakapaketanga Inu

nā PepsiCo Design and Innovation

Kiritaki: PepsiCo

Kaitoa o te A' Design Award Parahi i te Wāhanga Takai

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Kaitoa Tohu Manatokohia

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Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Pepsi Super Bowl LVII Alumitek Te Mahi Matua: Te Whakapaketanga Inu

Kōrero Pukapuka: Ko te Pepsi Super Bowl LVII Alumitek he pounamu inu i hangaia mō tētahi kaupapa whutupōro nui i whakahaeretia i Phoenix, Arizona. Ka ahu mai te hoahoa i te whenua koraha e karapoti ana, e mōhiotia ana mō tōna rangi whānui me ōna tipu me ōna kararehe motuhake. He whakarōpūtanga tae kanapa e neke ana mai i te pango ki te waiporoporo ki te karaka, e whakamahara ana ki te putanga o te rā i Arizona. I whakanuia ngā āheinga tā kia hangaia ai he ariā hōhonu. Kua whakatakotoria ngā tohu whakaata puta noa i te āhua koraha o ngā kākaho me ngā rākau iti, hei whakanui i ngā kararehe o te rohe pēnei i te kaiote, te nakahi me ngā manu.

Te Whakamihi

Mō te A' Design Award Parahi

Ko Pepsi Super Bowl LVII Alumitek Te Mahi Matua: Te Whakapaketanga Inu te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Pepsi Super Bowl LVII Alumitek Te Mahi Matua: Te Whakapaketanga Inu he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Pepsi Super Bowl LVII Alumitek Te Mahi Matua: Te Whakapaketanga Inu i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: Set against one of the most stunning natural landscapes, Phoenix, Arizona, is home to awe-inspiring sunsets, canyons, and vistas. The desert city’s sweeping scenery has inspired artists throughout history, and in 2023 we joined their ranks when we designed a limited edition Pepsi bottle celebrating the host of the year’s ultimate football event.
Whakaaweawe: Our team drew inspiration from the local landscape known for its vast sky and unique flora and fauna. We pushed the limits of printing capabilities to create depth with a vibrant black-to-purple-to-orange gradient, capturing the awe of an Arizona sunrise. Discoverable silhouetted icons pepper the desert landscape filled with cacti and bushes, paying homage to the wildlife of Arizona, including coyotes, snakes, birds and more.

Pānuitia te Pānui Pāpāho

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