Peke ki te ihirangi
Abra Mode Te Mahi Matua: Te Whakakikorua Tarau Hū Wahine nā Sajad Izadi

Ko te hoahoa Abra Mode Te Mahi Matua: Te Whakakikorua Tarau Hū Wahine nā Sajad Izadi he kaitoa whakahirahira o te 2025 A' Design Award Rino i te Wāhanga Whakataetae Hoahoa Takai.


RinoTakai· 2025

Abra Mode Te Mahi Matua: Te Whakakikorua Tarau Hū Wahine

nā Sajad Izadi

Kiritaki: Abra Mode

Kaitoa o te A' Design Award Rino i te Wāhanga Takai

11,477

Ngā Tae

Te Hoahoa

Mō Abra Mode Te Mahi Matua: Te Whakakikorua Tarau Hū Wahine

Tuhinga Pukapuka: Ko Abra Mode he pouaka whakakikorua mō ngā tarau hū wahine. He mea hanga te pouaka ki te kāri mātotoru i roto i ngā tae kirīmi me te kōura, i whiriwhiria hei tohu i te marino, te ngāwari me te whakapaipai rangatira. He matapihi kua whakaahuatia kia rite ki te waewae wahine e whakawhitiwhiti ana, kua tapahia ki te awhero, e whakaatu ana i te kākahu, e whakaatu ana i tōna anga, tōna kiato me tōna tae. Mā te matapihi e whakakore te hiahia ki te tā i tētahi pouaka hou mō ia tae, mō ia tauira rānei. Ko te uhi he mea wai tōna tūāpapa, he mata, ā, ka taea te hangahanga anō, ka ārai hoki i ngā tohu maihao i runga i te mata. Ko te rahi o te pouaka he 138 mm te whānui, 25 mm te hōhonu, me te 240 mm te teitei. Ko te āhua kua kati e tiaki ana i te hua mai i te puehu me te whakahaere i ngā toa hokohoko.

Te Whakamihi

Mō te A' Design Award Rino

Ko Abra Mode Te Mahi Matua: Te Whakakikorua Tarau Hū Wahine te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Abra Mode Te Mahi Matua: Te Whakakikorua Tarau Hū Wahine he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Abra Mode Te Mahi Matua: Te Whakakikorua Tarau Hū Wahine mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake
We all live in a modern world, a world where everything is introduced by brands, and people follow them.
These brands dictate what we should wear, what we should eat, or what we should listen to.
A brand that does not lead in packaging design cannot shape tastes.
In this packaging, an effort has been made to create a design that performs differently compared to other similar brands.
Tangibility, product visibility, and ease of use were among the priorities for the brand.
Inenga & Pēketanga
Width:138mm Depth:25mm Height:240mm
Tūtohu
Fashion, Packaging design, Pantyhose, Design, Graphic Design
Hangarau Whakanao
In the production of the box, cream and gold colors have been used to convey a sense of calmness, softness, and luxury.
The cardboard coating is made from water-based materials, making it recyclable and environmentally friendly. A window has been created on the box using a mold, which showcases the fabric's texture, density, and color.
The water based coating has been designed to be matte, ensuring that no fingerprints are left on the box when touched.
Wero Hoahoa
The biggest challenge has always been to correctly understand the target audience and provide a solution that aligns with the problem statement.
The product should stand out, be appealing to women, convey a sense of softness and delicacy, and most importantly, the design idea should not be limited to graphics alone. It should also influence the product's structure, allowing the visual identity to expand for other products as well.
Rangahau
The packaging for this type of product is usually designed to resemble a tag or a hanger, and all brands have relied on this form of packaging. When selecting the product in the store, the buyer would touch the product, or it might fall from their hands onto the store floor. It could also take a long time for the product to be sold, during which dust and dirt might accumulate on the product itself. All of this happened because the product was not fully covered.
Whakaaweawe
All women wear their beautiful dresses when invited to gatherings and celebrations.
When they sit on chairs or when models pose for fashion photography, they often cross their legs.
This form and posture of women is commonly seen, and the designer decided to draw inspiration from this form for the product identity design, incorporating it as a window-like feature on the box.
Roanga o te Kaupapa
The project started in June 2023 in Tehran and finished in October 2023 in tehran and was launched in the Iranian market.
Rerenga Mahi
This packaging is designed in such a way that it directly highlights the product itself. The window, shaped like a woman's leg, allows the audience to understand the type, color, and fabric texture of the product.
There is no need to produce and print a new box for every color or design.
If the manufacturer wishes to expand their product line in the future, they can extend the visual identity by changing the shape of the window to represent a skirt or a shirt.
Ngā Mema o te Rōpū
Graphic Designer:Sajad Izadi
Whakamana Whakaahua
Graphic Designer:Sajad Izadi

Kaitautoko

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