Dramanote Te Hoahoa Pūhera Hinu Kakara nā Cosone Group

Ko te hoahoa Dramanote Te Hoahoa Pūhera Hinu Kakara nā Cosone Group he kaitoa whakahirahira o te 2026 A' Design Award Rino i te Wāhanga Whakataetae Hoahoa Takai.

RinoTakai· 2026

Dramanote Te Hoahoa Pūhera Hinu Kakara

nā Cosone Group

Kiritaki: Cosone Group

Kaitoa o te A' Design Award Rino i te Wāhanga Takai

5,357

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #176958

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Dramanote Te Hoahoa Pūhera Hinu Kakara

Ko Dramanote Illusion Perfume he hoahoa pūhera hinu kakara tuhinga iti kua hangaia kia 999 ngā waeine. E rua ngā pātara kei roto i te huinga, e tū takitahi ana hei āhua motuhake, ā, ka hono ka noho hei whakaahua kotahi ina whakatakotoria tahitia. He karaehe hangarua te papanga o ia pātara, kātahi ka whakaāhuatia, ka whakaotia mā te oro, te whakakapi hiko, te tā wera me te paninga kōhauhau. Ko te tapanga ka tapahia mai i ngā toenga pepa Xuan tuku iho, ka whakapiritia ā-ringa. Ko te pouaka o waho i whakaaweaia e te rama whakaari hurihuri, ā, e whā ngā āhua ka neke i te hurihanga o te pouaka. Ko te rahi o te pouaka he 75 mā te 75 mā te 130 mitamano.

Te Whakamihi

Mō te A' Design Award Rino

Ko Dramanote Te Hoahoa Pūhera Hinu Kakara te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Dramanote Te Hoahoa Pūhera Hinu Kakara he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Dramanote Te Hoahoa Pūhera Hinu Kakara mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: Dramanote Illusion Perfume is a limited edition of 999 bottles, created with renowned Chinese dance theater director Zhao Liang and inspired by his masterpiece The Tea Spell. Guided by theatrical aesthetics, the design fuses a unique bottle form, interactive packaging, and olfactory narrative to create an immersive drama miniature. Here, the abstract Zen philosophy of the drama becomes intuitive visuals and scents, turning the product into an art piece with theatrical and philosophical depth.
Inenga & Pēketanga: Box: Width 75mm*Width 75mm*Height 130mm
Tūtohu: Theatrical Perfume, Theatrical Aesthetics, Eastern Zen philosophy, Collaborative Design, Sensory Integration, Immersive Experience, Traditional Revolving Scene Lantern
Hangarau Whakanao: Each bottle starts with recycled glass, melted, reshaped, and refined through polishing, electroplating, hot stamping, and matte coating. The label uses offcuts of traditional heritage Xuan paper. After die cutting, it is hand applied to the bottle, merging sustainability with artisanal ingenuity. Both the bottle and the cap are independently molded to ensure originality. Each contour and surface reflects two years of refinement, crafted with the exacting artistry of haute couture.
Wero Hoahoa: The key challenge was translating the fluid movements of a dance drama into static objects and flat surfaces. Instead of literal storytelling, the designer infused the packaging with the very essence of The Tea Spell, a vision of existence as an illusion. Fragmented yet combinable twin bottles, an outer box that plays with presence and absence like a revolving scene lantern, and contrasts of stillness and motion converge to embody the Buddhist idea that all conditioned phenomena are impermanent.
Rangahau: An analysis of data from three annual sensory exhibitions at the Wuzhen Theatre Festival revealed that the unique bottle design and visual interaction intuitively guided users to perceive the dramatic tension and Zen philosophy within each scent. This multisensory priming through sight and touch effectively evoked emotional resonance, strengthened the recognition of theatrical aesthetics inherent in Dramanote, and deeply immersed people in the theatrical soul of the perfume.
Whakaaweawe: The bottle design draws on the Eastern Smile of a mutilated Northern Wei Buddha statue and the Western sculpture Sleeping Muse. Together, the twin bottles conjure an ethereal Buddha, revealing realms of being, knowing, and doing. This symbolizes inner awakening and selflessness. Straight lines echo classical theater stone seats, and a deep black finish evokes the quiet poise of a dancer in shadow, echoing the theatrical essence: life is like a drama, and every watcher is part of the performance.
Roanga o te Kaupapa: Dramanote is an experimental theatrical perfume brand born in London in 2019 and shaped in Shanghai by 2024. Between 2022 and 2024, it held a sensory art exhibition each October at the Wuzhen Theatre Festival, drawing nearly ten thousand visitors, including celebrities, artists, theater performers, and and key opinion leaders. Today, Dramanote becomes a defining new force in the Chinese fragrance landscape. It is not merely a brand, but a stage where every scent tells a unique story.
Rerenga Mahi: Unboxing the perfume begins a quiet performance. The outer box draws inspiration from theater lanterns. Turn it, and four characters shift like figures on a traditional revolving scene lantern. When still, they remain present yet out of reach, echoing the subtle distance between audience and performers. Separately, the two bottles stand as distinct figures. Together, they reveal an ethereal Buddha. No longer just watching, you step into the drama, guided by a scent that feels like an illusion.
Ngā Mema o te Rōpū: Simon Ma
Anson Tan
Loreli Ma