Peke ki te ihirangi
Hong Jiu Te Pūhera Waipiro nā Tian Sheng Cheng

Ko te hoahoa Hong Jiu Te Pūhera Waipiro nā Tian Sheng Cheng he kaitoa whakahirahira o te 2026 A' Design Award Hiriwa i te Wāhanga Whakataetae Hoahoa Takai.


HiriwaTakai· 2026

Hong Jiu Te Pūhera Waipiro

nā Tian Sheng Cheng

Kiritaki: Shenzhen Jinjia New Intelligent Packaging Co., Ltd.

Kaitoa o te A' Design Award Hiriwa i te Wāhanga Takai

18,664

Ngā Tae

Te Hoahoa

Mō Hong Jiu Te Pūhera Waipiro

Ko Hong Jiu he pūhera koha mō te baijiu, he waipiro kaha nō Haina. Ko te āhua o te pounamu he pēnei i te arawhata pikonga tuku iho o Haina, ā, he mea hanga ki te karaihe kōataata borosilicate teitei, i kōwhiria mō tōna mārama me tōna kaha ki te pare i te tukinga. He tuanui konganuku kua whakakōuratia, i hangaia mā te tikanga tao wākihi ngaro tino tika, me ngā tauira kapua, kōtuku me te puāwai cloisonne hei whakapaipai i te taupoki. Ka huakina ana te taupoki, ka mahora te taha o roto pēnei i te peita whenua i muri i te pounamu. Ka noho hoki te paepae hei tūranga whakaatu, nō reira ka taea te pupuri i te pounamu hei whakapaipai mō runga tēpu.

Te Whakamihi

Mō te A' Design Award Hiriwa

Ko Hong Jiu Te Pūhera Waipiro te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Hong Jiu Te Pūhera Waipiro he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Hong Jiu Te Pūhera Waipiro he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake
This is a strong liquor (baijiu) from Huangshan. The bottle design breaks tradition by using the shape of a Chinese arched bridge to show its cultural roots. When you open the gift box, it unfolds like a landscape painting that matches the bottle's bridge design. The product tells a story about scenery, architecture, and liquor, making it a special way to share Huangshan's culture and Huizhou craftsmanship.
Inenga & Pēketanga
The bottle has a diameter of 250 millimeters and a height of 180 millimeters
Hangarau Whakanao
We use high-borosilicate crystal glass (or K9 optical glass) for the main body. It offers exceptional clarity, strong impact resistance, and high heat resistance, perfectly meeting the display and safety requirements for premium liquor packaging.
Wero Hoahoa
The three core components, including the gilded roof, cloisonné parts and glass bridge body, need to be accurately assembled with snaps. It is necessary to ensure stable and firm structure without looseness, as well as easy opening and disassembly. At the same time, assembly gaps should be avoided to affect the overall aesthetic effect, which puts very high requirements on mold precision and assembly tolerances.
Rangahau
Inspired by traditional Chinese arch bridges and Chinese aesthetics, this design focuses on cultural expression and experiential innovation for high-end liquor packaging, creating an integrated solution that combines artistic value, practical function, and cultural heritage.Drawing on cultural symbols such as traditional Chinese roof eaves, cloisonné patterns, and landscape imagery, the top features a gilded metal roof component made via precision lost-wax casting. Paired with cloisonné cloud, crane, and flower patterns, the design merges intangible cultural heritage craftsmanship with modern manufacturing technology, balancing premium texture and mass production feasibility.
Whakaaweawe
This design combines the beauty of Huangshan's mountains, Huizhou architecture, and liquor culture. Using "rainbow" as the main idea, it connects two aspects: 1) The rainbow in nature (the beauty of Huangshan's misty clouds), and 2) The rainbow in architecture (the shape of traditional folk bridges). The clear, rainbow-like color of the liquor matches the fine details of Huizhou buildings and the elegant style of baijiu, creating a visual symbol that tells a poetic story with cultural meaning.
Roanga o te Kaupapa
The project started in April 2025 in SHENZHEN and finished in August 2025 in SHENZHEN
Rerenga Mahi
When the lid is opened, the arch-shaped liquor bottle is fully displayed. Its transparent glass body, gilded traditional Chinese roof, and cloisonné crane patterns create a "scene within a scene" effect with the landscape painting on the lid. Users can view every detail of the packaging from 360 degrees for an immersive first visual experience. The tray can also be used as a display stand, turning the bottle into a desktop ornament and giving the packaging a second life.

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