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Andaluz Skincare Te Mahi Matua: Te Kōhiwi mō te Tiaki Kiri nā Jason Bourguinon and Rebekah Pantaleon

Ko te hoahoa Andaluz Skincare Te Mahi Matua: Te Kōhiwi mō te Tiaki Kiri nā Jason Bourguinon and Rebekah Pantaleon he kaitoa whakahirahira o te 2020 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Takai.


ParahiTakai· 2020

Andaluz Skincare Te Mahi Matua: Te Kōhiwi mō te Tiaki Kiri

nā Jason Bourguinon and Rebekah Pantaleon

Kiritaki: Andaluz Skincare

Kaitoa o te A' Design Award Parahi i te Wāhanga Takai

11,217

Ngā Tae

Te Hoahoa

Mō Andaluz Skincare Te Mahi Matua: Te Kōhiwi mō te Tiaki Kiri

Tuhinga Pukapuka: Ko Andaluz Skincare he hoahoa kōhiwi tuarua mō tētahi rārangi hua tiaki kiri whenua-māori e ahu mai ana i Andalusia, Spain. Ko te kōhiwi e hanga ana i ngā porowhita kāpehu (cardboard cylinders) me ngā taupoki tangohia e pupuri ana i ngā ipu karaehe. Ko ngā tauira e whakaawe ana i ngā tairo kirihimete o te Whare Rangatira o Alhambra i Granada, Spain. Kua whakamāoritia anōtia ngā tauira tairo pāpaka (polygonal) ki roto i tētahi whakatakotoranga hou, me ngā tae i tangohia mai i te matū whenua o taua rohe. Ko te kāpehu 600 karama te mea e tiaki ana i ngā ipu i te wā tuku, e pupuri ana i ngā tuhinga pānui, ā, e ārai ana hoki i ngā mea whakauru i te māramatanga me te wera.

Te Whakamihi

Mō te A' Design Award Parahi

Ko Andaluz Skincare Te Mahi Matua: Te Kōhiwi mō te Tiaki Kiri te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Andaluz Skincare Te Mahi Matua: Te Kōhiwi mō te Tiaki Kiri he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Andaluz Skincare Te Mahi Matua: Te Kōhiwi mō te Tiaki Kiri i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake
This is secondary packaging design for Andaluz Skincare, an artisanal, organic skincare line based in Andalusia, Spain. Elements of the rolling polygonal tile patterns of Moorish tiles were used, with modern, innovative flourishes. The geologically-inspired colors and ancient decorative patterns are embedded in the design - characteristics of Andalusia that celebrate its unique geography, architecture and history.
Inenga & Pēketanga
vertical tube: 5.5cm Diameter x 15cm Height
Tūtohu
andaluz, packaging, design, cosmetic, spanish tiles, skincare, oils, andalusia, organic, spain
Hangarau Whakanao
The designs were created in Illustrator and printed on cardboard as cylinders to hold the bottles.
Wero Hoahoa
Taking the inspiration of the tiles and then finding new ways to reinterpret in a modern layout with relevant colors; and then working with the printers to get them perfect.
Rangahau
The packaging design was researched with an objective to distinguish the Andaluz Skincare brand by using decorative elements unique to the region of Andalusia. First, ancient Hispano-Muslim art and tile work was researched online, in books and by visiting the Alhambra Palace in Granada, Spain in person. Then abstracts of the tile patterns were printed and wrapped around the bottles to see which translated best from a flat surface to 3D. Elements of those abstracts were taken and modified by manipulating mathmatical elements such as squares, hexagons and equailateral triangles.
Whakaaweawe
The design inspiration came from the ceramic tiles of the Alhambra Palace in Granada, Spain. The tiles, which date back to the Nasrid Kingdom of the 13th century, decorate the interior of the Palace and are considered masterpieces of Hispano-Muslim art.
Roanga o te Kaupapa
September 2019 in Malaga, Spain and final packaging for the products arrived in May 2020
Rerenga Mahi
These cylindrical packages with removable lids serve multiple purposes. Aesthetically, their eye-catching, bright colors and geometric patterns distinguish the Andaluz Skincare brand from other products in retail spaces. Practically, the 600g cardboard material protects the glass bottles from scratches and breakage in shipping and handling. It also functions as an enclosure for brochure material. Finally, it adds an additional layer of protection to the natural ingredients, which are sensitive to light and heat exposure.
Pātene
EUIPO Certified trademark: No.015477921
Ngā Mema o te Rōpū
Jason Bourguignon
Rebekah Pantaleon

Kaitautoko

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