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Fab Reka Bentuk Fesyen Lestari oleh Tanya Dunaeva

Reka bentuk Fab Reka Bentuk Fesyen Lestari oleh Tanya Dunaeva ialah pemenang yang sangat dihormati bagi 2021 A' Design Award Perak yang amat berprestij dalam Kategori Pertandingan Reka Bentuk Grafik, Ilustrasi dan Komunikasi Visual.


PerakGrafik· 2021

Fab Reka Bentuk Fesyen Lestari

oleh Tanya Dunaeva

Klien: Tanya Dunaeva

Pemenang A' Design Award Perak dalam Kategori Grafik

41,798

Pemenang Anugerah Yang Disahkan

Sahkan Status Anugerah untuk #121717

Warna

Reka Bentuk

Mengenai Fab Reka Bentuk Fesyen Lestari

Fabric / FAB ialah Pameran Fesyen Lestari. Tugas utama dalam membangunkan identiti pameran adalah untuk mencipta gaya tipografi. Fon tidak sengaja yang digunakan dalam Konsep reka bentuk mencerminkan salah satu mesej utama pameran - seruan untuk mengurangkan penggunaan dalam sektor fesyen, seruan untuk penggunaan yang munasabah. Secara grafik, penyelesaiannya adalah berdasarkan jenis silang sepasang fon - fon yang sangat aneh dan kerawang, menyerupai lipatan fabrik.

Pengiktirafan

Mengenai A' Design Award Perak

Fab Reka Bentuk Fesyen Lestari ialah pemenang A' Design Award Perak, pengiktirafan yang sangat berprestij yang dianugerahkan kepada reka bentuk bertaraf tinggi, indah dan mengagumkan. Pemenang Perak ialah karya yang amat cemerlang dan sangat kreatif yang menggambarkan kepakaran, bakat dan ketajaman fikiran yang luar biasa pereka bentuknya. Fab Reka Bentuk Fesyen Lestari diharapkan menjadi karya yang menakjubkan, contoh teladan, sangat profesional dan sangat inovatif. Reka bentuk pemenang A' Design Award Perak ini ialah ciptaan yang sangat ketara dan dikagumi yang memberi manfaat kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Fab Reka Bentuk Fesyen Lestari ialah ciptaan yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif dan mencetuskan rasa hairan serta kagum.

Di Sebalik Reka Bentuk

Kit Akhbar

Kredit, ahli pasukan dan butiran teknikal yang disediakan oleh pereka.

Ciri-Ciri Unik
Fabric (FAB) is an Exhibition of Sustainable Fashion. The main task in developing the exhibition identity was to create a typographic style. The accidental font used in the design Concept reflects one of the central messages of the exhibition – a call to reduce consumption in the fashion sector, a call for reasonable consumption. Graphically, the solution is based on a cross-type of a pair of fonts-strictly grotesque and openwork accidental font, resembling the folds of fabric.
Dimensi & Pembungkusan
The Concept Identity of the exhibition is designed for many media: the design of the entrance group, posters and advertising on the streets of the city, navigation inside the exhibition space, information leaflets and the exhibition catalog, souvenir promotional products.
Tag
Fashion, Concept design, identity, student, Tanya Dunaeva, Sustainable, Eco, Vegan, Exhibition, Russian Higher School of Economics, HSE Art and Design School, Leonid Slavin
Teknologi Pengeluaran
Collages, mock-ups in Adobe Photoshop are performed. Openwork letters in a light airy outfit lose it by half, while the functional component is preserved – the grapheme can be read quite easily. Typography is inspired by Cinema 4D lessons. Simple generative design tools allow achieving significant visual effects.
Cabaran Reka Bentuk
The difficulty of the work was that not all the fashion audience is ready to talk about the problems of Moderate consumption. This industry is still relatively new to the market and every step in drawing attention to this problem is very valuable, so the brighter and more convincing the overall design is, the more people it will be able to interest, engage and possibly change the situation in the future in the field of Moderate consumption.
Penyelidikan
Before starting the work, a small desk study was conducted, the purpose of which was to dive into the essence of the problem, analyze existing methods for solving the problem (who and how participates in the movement for Moderate consumption in the fashion industry) and form the main content of the future exhibition based on the collected data and analytical conclusions.
Inspirasi
The fashion industry is one of the largest contributors to environmental pollution, the second largest industrial polluter in the world. The dominance of Fast Fashion, when the largest fashion brands organize a race for the speed and cheapness of clothing production, leads to an increase in greenhouse gas emissions, encouraging the production of low-quality clothing with a short cycle of use, to scandals due to poor working conditions. The FAB exhibition tells about design trends in the field of sustainable fashion.
Tempoh Projek
Project is done at Russian Higher School of Economics as one of the students Projects and took about 3 weeks
Aliran Operasi
Identity talks to fashion consumers in their language, she immediately declares that this exhibition is about fashion, but fashion is not quite ordinary, fashion is in the trend of Moderate consumption and thus it attracts attention to itself better, stands in a separate row from mass consumption, attracting the attention of opinion leaders among consumers and market leaders among production.
Ahli Pasukan
Special thanks should be delivered to Russian Higher School of Economics (HSE Art and Design School) and personally to Leonid Slavin, head of Art direction MA Program.

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