KitKat Chocolatory Disinn Interjuri Kummerċjali minn Justin Vinet - Model/ctzn

Id-disinn KitKat Chocolatory Disinn Interjuri Kummerċjali minn Justin Vinet - Model/ctzn huwa rebbieħ stmat ħafna tal-prestiġjuż 2020 Premju A' Design Award tad-Deheb fil-Kategorija tal-Kompetizzjoni ta' Disinn ta' Spazji Interjuri u Wirjiet.

DehebInterjur· 2020

KitKat Chocolatory Disinn Interjuri Kummerċjali

minn Justin Vinet - Model/ctzn

Klijent: Unique Store Fixtures

Rebbieħ tal-Premju A' Design Award tad-Deheb fil-Kategorija ta' Interjur

67,291

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #101411

Żur is-Sit Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar KitKat Chocolatory Disinn Interjuri Kummerċjali

Irrapreżenta l-kunċett u l-marka ġenerali b'mod innovattiv permezz tad-disinn tal-maħżen, speċifikament għas-suq Kanadiż u l-klijentela Yorkdale. Jużaw l-esperjenza ta 'pop up preċedenti u postijiet internazzjonali biex jinnovaw u naħsbu mill-ġdid l-esperjenza kollha. Oħloq maħżen ultra-funzjonali, li jaħdem tajjeb għal traffiku għoli ħafna, spazju kkomplikat.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tad-Deheb

KitKat Chocolatory Disinn Interjuri Kummerċjali huwa rebbieħ tal-Premju A' Design Award tad-Deheb, rikonoxximent prestiġjuż ħafna mogħti lil disinji tal-ewwel klassi, mill-isbaħ u eċċellenti. Ir-rebbieħa tad-Deheb huma ħolqien innovattiv ħafna, b'viżjoni u li jleqqu b'mod li jgħammex, li jirriflettu t-talent, l-għerf u l-ħila tad-disinjaturi tagħhom. Huwa mistenni li KitKat Chocolatory Disinn Interjuri Kummerċjali ikun invenzjoni mfaħħra ħafna, li tistabbilixxi x-xejriet u monumentali li tagħti valur bla preċedent. Dan id-disinn rebbieħ tad-Deheb huwa proġett spettakolari u rispettat li jwessa' l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. KitKat Chocolatory Disinn Interjuri Kummerċjali joħloq xewqa qawwija, iqajjem il-passjoni, iħeġġeġ il-kreattività u jisħer lilna.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: Represent the new concept & overall brand in a innovative way through the design of the store, specifically for the Canadian market and Yorkdale Clientele.
Using the experience of a previous pop up and international locations to innovate and rethink the entire experience and program of the operation.
Create a ultra-functional store, both in the FOH & BOH, that would work well for a very high traffic, programmatically complicated space.
Tikketti: pop-up, interactive, branding, experience, flagship,
Teknoloġija tal-Produzzjoni: The success rested upon execution and coordination of 60 custom millwork pieces. On our end, utilizing software for design development, rendering, and drawing execution, we worked through design stages rapidly, parallel pathing to expedite the process in a tight timeline. This subtle representation comes in the execution of the floor tiles, the floor inlayed messaging, custom lighting. This was to have the store resonate with the brand and have customers psychological associations be subliminal and intriguing.
Sfida tad-Disinn: It was challenging to determine best methods to appeal to multiple demographics and stay true to brand while creating a fun experience.
The tight timeline was a hurdle but in this case because of intricate design many interrelated parts, called for coordination. There are design guidelines the needed to be followed that created additional criteria outside of standard building codes and guidelines of a project not in a mall.
The small space size added a hurdle, in the small setting all trades had to work over each other at any moment during construction.
Riċerka: All research was utilized from the pop-up conducted the previous year along with the insights gained from the various locations in other markets, most notably the Australian location. There was also a lot of insight gained from the information provided by the mall.
This research enabled us to understand the real-world requirements for the various functions of the store and to ensure that the space could be maximized.
Ispirazzjoni: For Kitkat Chocolatory we were approached with the design opportunity to create the first permanent North American location. Our design concept was centered around ideas of a Chef Table and Maker Studio to ensure that the result would not only be beautiful, engaging, and interactive but would work well for the malls target and existing clientele. Technical for the project was from our extensive combined operational experience at Modelctzn in tandem with knowledge from Nestles previous popup.
Tul tal-Proġett: The project began February 12th 2019 and finished on November 14th 2019 in Yorkdale Shopping Centre.
Fluss tal-Operazzjoni: The primary focus is the customer can come in and customize a Create Your Break Kitkat bar. They do this by choosing a chocolate base, choosing various inclusions, and customizing a message for the packaging. The second interaction is core to the Chef Table concept and takes place at a purpose-built area in the open kitchen section of the retail experience. The third interaction takes place as a more standard retail experience where the customer can purchase pre-made Kitkat bars and associated merchandise.
Privattivi: Copyrights belong to Nestle, 1911
Membri tat-Tim: Design: Justin Vinet
Branding: Patricia Tay
Architecture: Steven Fong
Builder: Nilton Tavares
Millwork: Ferro Corrente
Flipboard: Jeff Nowak
Stone: Liz Margles
Lighting: Kate MacNeill
Signage: Simon Ho
Flooring: Raffaele Calafati
Furniture: Jared
Krediti tal-Immaġni: Photographer: One Method, 2019