Ocean Blue Funzjoni Primarja: Ippakkjar ta' Xarba Alkoħolika minn Jingzhang Xiao and Dongyan Ruan

Id-disinn Ocean Blue Funzjoni Primarja: Ippakkjar ta' Xarba Alkoħolika minn Jingzhang Xiao and Dongyan Ruan huwa rebbieħ stmat ħafna tal-prestiġjuż 2023 Premju A' Design Award tal-Bronż fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Ippakkjar.

BronżIppakkjar· 2023

Ocean Blue Funzjoni Primarja: Ippakkjar ta' Xarba Alkoħolika

minn Jingzhang Xiao and Dongyan Ruan

Klijent: Jiangsu Yanghe Distillery Co., Ltd

Rebbieħ tal-Premju A' Design Award tal-Bronż fil-Kategorija ta' Ippakkjar

20,223

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #142370

Żur is-Sit Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar Ocean Blue Funzjoni Primarja: Ippakkjar ta' Xarba Alkoħolika

Test tal-Ktieb: Ocean Blue huwa disinn ta' ppakkjar għal spirtu baijiu. Il-flixkun isegwi l-proporzjonijiet tal-ispiral ta' Fibonacci, li jagħti forma bbilanċjata u dinamika li hija faċli biex tinżamm u tinfetaħ. Il-parti ta' fuq hija ffinalizzata b'xrar tad-deheb li jfakkru fir-ramel tal-bajja, filwaqt li l-parti t'isfel hija kkulurita fil-blu tal-baħar. Il-litografija bil-pjanċi tar-ram, ix-xogħol tal-għajn tal-qattus u l-goffrar jintużaw biex itejbu t-teksura tas-superfiċje. Il-kaxxa ta' barra hija magħmula minn karta griża b'interjur abjad, kuxxin tar-ragħwa u blister minsuġ. Sistema kkodifikata torbot flimkien kull flixkun, kaxxa u kartuna biex tgħin tipproteġi l-prodott mill-falsifikazzjoni.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Bronż

Ocean Blue Funzjoni Primarja: Ippakkjar ta' Xarba Alkoħolika huwa rebbieħ tal-Premju A' Design Award tal-Bronż, rikonoxximent prestiġjuż ħafna mogħti lil disinji eċċellenti ddistingwuti mill-kreattività, l-ingenwità u l-għaqal. Ir-rebbieħa tal-Bronż huma xogħlijiet bi ħila biżżejjed u kreattivi b'mod impressjonanti li jawtentikaw l-esperjenza vasta, l-immaġinazzjoni u l-ħila ta' riżorsi tad-disinjaturi tagħhom. Huwa mistenni li Ocean Blue Funzjoni Primarja: Ippakkjar ta' Xarba Alkoħolika ikun oġġett imqabbar ħafna, mammirat u maħbub, notevolment professjonali u innovattiv. Dan id-disinn rebbieħ tal-Bronż jinkorporaw l-aħjar prattiki fl-arti, ix-xjenza, id-disinn u t-teknoloġija u huwa eċċellenti fl-attenzjoni għad-dettalji. Ocean Blue Funzjoni Primarja: Ippakkjar ta' Xarba Alkoħolika jissodisfa l-ħtiġijiet b'mod eċċellenti, imiss ix-xewqat, jinċanta s-sentimenti u jattira l-kurżità.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: The bottle is so exquisite that the liquor inside feels like a vast ocean. The bottle body remains in the golden ratio shape of waves. The shape of the bottle is flexible and smooth, following the principles of rational aesthetics. The golden rule of "Fibonacci spiral" is used to modify the ratio of the wine bottle to create a more balanced, elegant and dynamic super golden ratio of "point, line and surface", which is convenient for users to hold and open, and meets the ergonomics design.The industry's first copper plate lithography in designing baijiu bottles. Other techniques like cat-eye making and embossing are also adopted in the design to give the bottle a better texture. It will give customers a brand-new experience.
Dimensjonijiet u Ippakkjar: 140mmx115mmx320mm，
Tikketti: crafts, Baijiu, spirit, packaging, art
Teknoloġija tal-Produzzjoni: Bottle: blue material, weight 510g
Cap: The materials used for the various parts of the cap contain PS, ABS, PC, PE or EPE.
Box: The outer box is grey board paper containing positioned photo-engraved paper with a blister top; the interior is mounted on white board paper; with a foam pad and woven blister.
Sfida tad-Disinn: Nearly 100 million bottles of the product are sold annually with its shoddy knock-offs rife in the market. This design is focused on anti-counterfeiting. The newly designed product includes a utility model patent for a composite buckle, which consists of an assembly part, a cross-linking part, and a connecting part. The buckle is made of plastic injection molding, with a hole set on its cross-linking part and a metal insert rod in the hole.
Riċerka: In-depth market research through online questionnaires and offline seminars to analyse the memory points and shortcomings of Ocean Blue packaging. Memorable points such as the "Ocean Blue main visual symbol and its classic streamlined bottle" should be continued; But the box material is soft, the colour gradation is quite grey and dull, and the bottle label lacks details and texture.
The upgrade of Ocean Blue inherits the memory points, improves the deficiencies and combines modern and stylish design, to enhance the overall quality and grade. The focus is on upgrading the outer boxes, bottle labels, handbags and outer cases.
Ispirazzjoni: The elements of sea and beach are highlighted in the design of the bottle. The upper part is painted with golden sparks, an association with beach sand. The sparks symbolize ideals. The lower part is colored in sea blue. It symbolizes fights for hope. The overall design demonstrates a "youth, vigor, optimism and ambition" image, demonstrating the consistency of quality and brand appeal.
Tul tal-Proġett: 2021-May.2022,Nanjing,Jiangsu
The project started in August 2021 in Nanjing,Jiangsu and finished in May 2019, Nanjing, Jiangsu.
Fluss tal-Operazzjoni: The four codes of 1+6+6+6 are used to digitally correlate the inner and outer cap , box and case. 1 case code to 6 bottle codes + 6 box codes, each bottle code and box code corresponds to the other.
Membri tat-Tim: Creative Director：Liandong Zhang；
Creative Director：Huashuang Liu；
Creative Director：Zhaoxin Zhu；
Designer：Jingzhang Xiao；
Designer：Ru Li；
Designer：Aizong Lin