Nong Li Imballaġġ tal-Birra minn China Resources Snow Breweries

Id-disinn Nong Li Imballaġġ tal-Birra minn China Resources Snow Breweries huwa rebbieħ stmat ħafna tal-prestiġjuż 2025 Premju A' Design Award tal-Platinu fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Ippakkjar.

PlatinuIppakkjar· 2025

Nong Li Imballaġġ tal-Birra

minn China Resources Snow Breweries

Klijent: China Resources Snow Breweries

Rebbieħ tal-Premju A' Design Award tal-Platinu fil-Kategorija ta' Ippakkjar

7,685,193

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #163373

Żur is-Sit Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar Nong Li Imballaġġ tal-Birra

Nong Li huwa disinn ta' imballaġġ tal-birra ispirat mill-Kultura Yangshao taċ-Ċina antika. Il-flixkun huwa ffurmat fuq ix-Shuang Er Ni Yu, reċipjent tal-fuħħar b'disinn ta' ħuta salamandra li kien jintuża bħala kontenitur tal-likur f'dik il-kultura bikrija. Is-sengħa tal-fuħħar iswed hija kkombinata ma' forma tradizzjonali tal-ħġieġ, u l-kulur skur jipproteġi l-birra mid-dawl u mit-tibdil fit-temperatura. Disinni ġeometriċi jżidu interess viżwali u jipprovdu qabda sigura. It-tapp juri erba' passi ta' ritwal antik Ċiniż tal-brindisi: doq, offri, wieġeb u rreċiproka.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Platinu

Nong Li Imballaġġ tal-Birra huwa rebbieħ tal-Premju A' Design Award tal-Platinu, rikonoxximent prestiġjuż ħafna mogħti lil disinji tassew eċċezzjonali, eleganti u manjifiċi. Ir-rebbieħa tal-Platinu huma mirakli tal-ħolqien, xhieda tal-limiti tal-kreattività intellettwali, u juru l-professjonalità u l-ġenju bla paragun tad-disinjaturi tagħhom. Huwa mistenni li dawn id-disinji jkunu l-aktar xogħlijiet magħrufa li jiddefinixxu l-estetika ta' epoka, jikkontribwixxu għall-benessri tas-soċjetà u jwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Nong Li Imballaġġ tal-Birra juri livell ta' eċċellenza trasċendenti u jagħmel id-dinja post aħjar bil-karatteristiċi siewja tiegħu. Nong Li Imballaġġ tal-Birra huwa xogħol li rebaħ il-Premju A' Design Award tal-Platinu li jqajjem ix-xewqat, jispira, ifarraħ u joħloq ferħ kbir.

Wara d-Disinn

Kit għall-Istampa

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Proprjetajiet Uniċi: Nong Li epitomizes Chinese brewing culture, enchanting from brew to packaging. It combines a recipe from the Yangshao Culture and the ancient grain fermentation technique called Nie Zao, celebrating Chinese brewing tradition. The bottle is shaped after the Shuang Er Ni Yu (salamander fish) patterned pottery vessel iconic in the Yangshao Culture. The cap is adorned with the scenes of ancient Chinese drinking etiquette. Every detail reflects the reverence and inheritance of history and culture.
Dimensjonijiet u Ippakkjar: product dimensions, 355 mm x 355 mm x 120 mm
Tikketti: Beer packaging, Ancient grain fermentation, Yangshao culture, Chinese drinking etiquette, Integration of classical art
Teknoloġija tal-Produzzjoni: The bottle is a blend of black pottery craftsmanship and traditional glass form, exuding a timeless allure as if suspending the ephemeral moment in perpetuity. Its dark hue protects the beer from light and temperature fluctuations, complemented by a meticulous seal to preserve the prime flavor over time.
Sfida tad-Disinn: The challenge was to distill the essence of Yangshao Culture into an accessible form, and stay attuned to modern aesthetics. To this end, this packaging integrates the silhouette of Neolithic painted pottery vessel, geometric patterns from the Yangshao Culture, and illustrations of a genteel toast ritual when hosting guests. These elements, presented in a vivid, intuitive manner, transform Nong Li into a piece of cultural art, enriching beer enjoyment with cultural value and aesthetic allure.
Riċerka: By delving deep into the Yangshao Culture and Chinese liquor culture, this packaging design merges classical elements with modern aesthetics. This fusion giving birth to Nong Li, a product steeped in cultural depth and artistic charm. It celebrates the ancient brewing technique, while also embodying an innovative extension of contemporary drinking culture, seamlessly bridging the past with the present.
Ispirazzjoni: This packaging embodies the idea that Nong Li: Embracing Tradition and Elegance in Every Sip, aiming to promote Chinese liquor culture and drinking etiquette. The bottle deign draws on the culturally rich form and patterns of the Shuang Er Ni Yu (salamander fish) patterned pottery vessel, an iconic liquor container in the Yangshao Culture. The cap is illustrated with four steps of a genteel toast ritual in ancient China, highlighting the cultural depth and artistic value of Nong Li.
Tul tal-Proġett: The design and development of Nong Li was completed in January, 2023. It was introduced the market in September of the same year.
Fluss tal-Operazzjoni: The cap is adorned with the scenes of ancient Chinese drinking etiquette, illustrating four steps of a toast ritual: taste, offer, respond, and reciprocate. Each sip becomes a journey through this drinking tradition.
The geometric patterns on the bottle add an aesthetic appeal, and secure a grip free from slipping.
Presented in a gift box alongside the traditional Gu drinking vessels, Nong Li is steeped in the echoes of antiquity, perfect for gifting friends and family or treating guests.
Membri tat-Tim: Qiguang Li, Celine Zhou, Yan Yang