Smoothies Branding tal-Ikel minn Andromachi Kakava

Id-disinn Smoothies Branding tal-Ikel minn Andromachi Kakava huwa rebbieħ stmat ħafna tal-prestiġjuż 2024 Premju A' Design Award tal-Ħadid fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Ippakkjar.

ĦadidIppakkjar· 2024

Smoothies Branding tal-Ikel

minn Andromachi Kakava

Klijent: ABC Design Communication

Rebbieħ tal-Premju A' Design Award tal-Ħadid fil-Kategorija ta' Ippakkjar

14,308

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #152745

Żur is-Sit Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar Smoothies Branding tal-Ikel

F'dinja li dejjem tkun f'moviment u l-ħin ikun striet, is-smoothies ta' Jean Paul Lab jirrispondu billi jċiklu f'pakketti ta' sitt mimlija b'divertiment u togħmiet irħas. Il-ċiklisti jsiru s-simbolu tal-libertà. Fl-istaġuni kollha jiċċaqalqu b'mod mhux konvenzjonali u b'kuraġġ, jiskopru toroq li jimlaw ħajjithom bil-pjaċir, eżatt bħat-togħma moħbija fis-smoothies. Wasal iż-żmien biex tħalli ruħek u tivvjaġġa lejn id-dinja maġika tal-ogħmiet ta' Jean Paul Lab wara r-rotot tal-pjaċir.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Ħadid

Smoothies Branding tal-Ikel huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Smoothies Branding tal-Ikel ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Smoothies Branding tal-Ikel huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: The placement of Jean Paul Lab Smoothies in prominent places in the catering and bar areas even if they are not directly related to the consumer become a creative vehicle so that Baristas displaying them during the summer season increase sales, readability, as well as the branded demand of Smoothies Jean Paul Lab.
Dimensjonijiet u Ippakkjar: Label: Width 110mm x Height 160mm
Tikketti: smoothies, jean paul lab, vintage, packaging
Teknoloġija tal-Produzzjoni: The visual rendering of Smoothies Jean Paul Lab
conquered the catering and Bar experts by gaining Brand recognition, prominent placement as well as branded demand from consumers, changing the data as a wholesale product.
Sfida tad-Disinn: The challenge and objective for the creation of six packs of Jean Paul Lab Smoothies was to win over the baristas with their appearance, to be placed prominently in the store area and to create branded consumer demand. Jean Paul Lab Smoothies are wholesale and their location is usually in places not visible to the consumer.
Riċerka: Jean Paul Lab wanting to present a product that is usually not visible in the windows of bars or cafes, put this consideration to ABC design looking for a proposal that would bring it out of obscurity and place the smoothies outside the hidden shelves of the premises focus.
The solution was a subversive image, different from other competing products, attractive to the viewer and accepted by all, with humor and an emotional approach.
Cyclists, they were chosen to be the ambassadors of the flavors of Jean Paul Lab smoothies.
Cyclists unconventional, from another era, carefree, designed as engravings that playfully enjoy life, demystifying today's fast-paced life by proposing delightful moments with the taste of unique Jean Paul Lab smoothies.
Ispirazzjoni: In order to achieve the goal, the packaging had to be designed based on an idea, so as to create an aesthetically appealing image.
The visual approach was based on the concept of the engraving with six different cyclists going to cool off and enjoy the six flavors of Jean Paul Lab Smoothies.

The figures - engravings - of men on bicycles amuse the viewer with their movement and aesthetics.
Common to the entire range are the stripes that create a visual play of movement with the different colors
Tul tal-Proġett: The project started in April 2020 in Athens and finished in July 2020 in Athens.
Fluss tal-Operazzjoni: The vintage aesthetic of the packaging is complemented by the logo with the font that refers to the style of the 30s.
Membri tat-Tim: George Ziakas
Costas Lakis