Extra Melty Upgrade Pakkett ta' Mint minn ShinyBay Design

Id-disinn Extra Melty Upgrade Pakkett ta' Mint minn ShinyBay Design huwa rebbieħ stmat ħafna tal-prestiġjuż 2024 Premju A' Design Award tal-Bronż fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Ippakkjar.

BronżIppakkjar· 2024

Extra Melty Upgrade Pakkett ta' Mint

minn ShinyBay Design

Rebbieħ tal-Premju A' Design Award tal-Bronż fil-Kategorija ta' Ippakkjar

14,851

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #160786

Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar Extra Melty Upgrade Pakkett ta' Mint

It-tim tad-disinn ħadem madwar l-idea tas-silġ li jidwib, li jissimbolizza l-proprjetajiet tal-prodott li jnaqqsu l-istress. Kien mitlub li jinżammu elementi tal-marka rikonoxxibbli bħall-logo EXTRA u s-swoosh, għalhekk it-tim tad-disinn żviluppa l-swoosh viżwalment f'rotta tal-iskis biex jinbena xena fejn il-karattru tal-kartun jista' jgawdi, u jirrifletti t-tema. Huwa notevoli li l-frott kellu rwol akbar minn sempliċiment indikazzjoni tal-togħma, iżda kien snowboard ħaj, li kkompletat il-ħrejja tal-istorja. L-intenzjoni hija li l-mument meta tidduq il-mints iġib esperjenza simili għall-iskijar fil-ħalq kif ukoll fl-imħuħ tal-konsumatur.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Bronż

Extra Melty Upgrade Pakkett ta' Mint huwa rebbieħ tal-Premju A' Design Award tal-Bronż, rikonoxximent prestiġjuż ħafna mogħti lil disinji eċċellenti ddistingwuti mill-kreattività, l-ingenwità u l-għaqal. Ir-rebbieħa tal-Bronż huma xogħlijiet bi ħila biżżejjed u kreattivi b'mod impressjonanti li jawtentikaw l-esperjenza vasta, l-immaġinazzjoni u l-ħila ta' riżorsi tad-disinjaturi tagħhom. Huwa mistenni li Extra Melty Upgrade Pakkett ta' Mint ikun oġġett imqabbar ħafna, mammirat u maħbub, notevolment professjonali u innovattiv. Dan id-disinn rebbieħ tal-Bronż jinkorporaw l-aħjar prattiki fl-arti, ix-xjenza, id-disinn u t-teknoloġija u huwa eċċellenti fl-attenzjoni għad-dettalji. Extra Melty Upgrade Pakkett ta' Mint jissodisfa l-ħtiġijiet b'mod eċċellenti, imiss ix-xewqat, jinċanta s-sentimenti u jattira l-kurżità.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: Our design concept revolved around the idea of 'melting snow', symbolizing the stress-relieving properties of the product.
It was requested to retain recognizable brand elements such as the Extra logo and the swoosh, hence we visually evolved the swoosh into a ski run, creating a scene for the cartoon character to have fun, echoing the theme of melting snow.
You will notice that the fruit plays not only a flavor cue, but also a vivid snowboard that completes the storytelling.
We would imagine that at the moment of tasting the mints, an alpine skiing-like experience will emerge in consumers' mouths and minds.
Tikketti: IP integration, Visual assets enhancement, Brand identity, Consumer interaction
Sfida tad-Disinn: We were challenged to interpret the existing brand assets from the abstract 'swoosh' to meaningful and easily echoable elements. We explored different possibilities, taking into account brand personality, consumer preferences and local trends, and worked with the branding team on the final touches.
Ispirazzjoni: The inspiration came from the insight that modern consumers face increasing stress in their daily lives, which builds up over time like a snowball. The brand aims to be the key to melt these stress, hence the concept of 'melting snow'. The design solution seeks to evoke pleasure and relaxation through playful characters and dynamic visuals, creating a positive consumer experience.
Tul tal-Proġett: 6 months in Shanghai,China
Krediti tal-Immaġni: ShinyBay Design

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