Tao Hua Ji Ippakkjar ta' Kaxxa tar-Rigali minn Zhou Jingkuan

Id-disinn Tao Hua Ji Ippakkjar ta' Kaxxa tar-Rigali minn Zhou Jingkuan huwa rebbieħ stmat ħafna tal-prestiġjuż 2026 Premju A' Design Award tal-Fidda fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Ippakkjar.

FiddaIppakkjar· 2026

Tao Hua Ji Ippakkjar ta' Kaxxa tar-Rigali

minn Zhou Jingkuan

Klijent: Dong'e E Jiao

Rebbieħ tal-Premju A' Design Award tal-Fidda fil-Kategorija ta' Ippakkjar

17,093

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #181701

Żur is-Sit Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar Tao Hua Ji Ippakkjar ta' Kaxxa tar-Rigali

Tao Hua Ji huwa disinn ta' ppakkjar ta' kaxxa tar-rigali għal snack li jgħin biex jitma' l-ġilda u huwa mmirat lejn in-nisa. Fjura roża tal-ħawħ tridimensjonali li qed tiftaħ isservi bħala l-element viżiv ewlieni, li tirrifletti l-isem tad-ditta u l-assi viżivi tad-ditta. L-induratura u l-istampar bir-riljev jagħtu lill-petali tessitura b'saffi li tibqa' viżibbli mill-bogħod fuq l-ixkafef tal-ħwienet iffullati. Manku jippermetti ġarr faċli, għalhekk il-kaxxa hija adattata għall-għoti ta' rigali. Ġewwa, saff trasparenti tal-PET huwa stampat b'disinji u bil-karatteristiċi ewlenin tal-prodott.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Fidda

Tao Hua Ji Ippakkjar ta' Kaxxa tar-Rigali huwa rebbieħ tal-Premju A' Design Award tal-Fidda, rikonoxximent prestiġjuż straordinarjament mogħti lil disinji tal-ogħla livell, sbieħ u impressjonanti. Ir-rebbieħa tal-Fidda huma xogħlijiet brillanti ħafna u kreattivi ħafna li juru l-għarfien espert, it-talent u l-aċċuratezza tad-disinjaturi tagħhom. Huwa mistenni li Tao Hua Ji Ippakkjar ta' Kaxxa tar-Rigali ikun xogħol mill-isbaħ, eżemplari, professjonali ħafna u innovattiv bil-fond. Dan id-disinn rebbieħ tal-Fidda huwa invenzjoni notevoli u mammirata li tikkontribwixxi biex jitwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Tao Hua Ji Ippakkjar ta' Kaxxa tar-Rigali huwa ħolqien li ħafna jinvidjawh, li jqajjem ix-xewqat, iġib sentimenti pożittivi u joħloq tgħaġġib u mistagħġib.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: This product has the effect of beautifying and nourishing the skin. Its target customers are women. Using peach blossoms, which represent the brand's visual assets, as the main visual, it can not only convey the brand concept but also attract the attention of female users. The pink peach blossom on the packaging is very eye-catching when displayed. The box comes with a handle for carrying and is suitable for giving as a gift.
Dimensjonijiet u Ippakkjar: 430*100*255mm
Tikketti: TAO HUA JI
Teknoloġija tal-Produzzjoni: The packaging of this product sold at Sam's Club features a "three-dimensional blooming peach blossom" as its core visual element. Different from traditional flat prints, By means of gilding and three-dimensional relief, the visual effect of peach blossoms becomes more textured and attractive to the shelves.
Sfida tad-Disinn: The task of this project is to make the product packaging stand out on the shelves. Based on Sam's Club's shelf characteristics of "large packaging and multiple categories", the designer proposed the "3 meters 3 seconds" visual thinking - that is, enabling consumers to quickly capture the products from a distance of 3 meters and remember the core highlights of the packaging within 3 seconds. To achieve this goal, the packaging adopts a visual strategy of "high saturation + strong contrast" : it takes a "three-dimensional blooming peach blossom" as the core visual element, standing out among similar products and better attracting female users.
Riċerka: The shelf display of Sam's Club is characterized by "large packaging and multiple categories". The designer has used layered gilding and gradient color superimposition to make the peach blossom petals present a real texture of "pink on the outside, tender on the inside, and with a lustrous edge", as if a fresh peach blossom just picked from the branch is floating three-dimensional on the packaging.The brand name "TAO HUA JI" means a woman as beautiful as blooming peach blossoms. The ingredients of this snack help improve a woman's complexion and it has an annual sales volume of about one billion in the Chinese market. Maintaining brand equity is what design needs to do.
Ispirazzjoni: The brand name "Tao Hua Ji" symbolizes women as beautiful and charming as peach blossoms.
This product helps women enhance beauty and nourish the skin.
The design goal is to enable consumers to quickly notice the product from 3 meters away on the shelf and remember its core highlights within 3 seconds.
With "three-dimensional blooming pink peach blossom" as the core visual element, the design better builds brand visual assets, makes the product stand out among similar items, and more accurately attracts female users.
Tul tal-Proġett: This project began in Shenzhen in May 2025, ended in August 2025, and was launched in Sam's Club stores in China in October 2025.
Fluss tal-Operazzjoni: The pink peach flowers on the packaging have a strong visual impact when displayed. The gift box has a handle for easy carrying and is suitable as a gift. After opening the box, there is a layer of transparent PET inside, with exquisite patterns and key selling points of the product printed on it, making the opening of the packaging more valuable. The plastic bags inside adopt Japanese preservation technology and can maintain a shelf life of one year without the need for preservatives.
Privattivi: For copyrights: "Copyrights belong to Zhou Jingkuan, 2025.
Membri tat-Tim: Designer: Zhou Jingkuan
Graphic Design: Yang Zhanqiang
Project Manager: Zhang Guoqiang
Krediti tal-Immaġni: Zhou Jingkuan（Creator）