Artem Luxury Watch Straps Tlatecpachihualiztli ītēchcopa Joel Derksen

Tlanāhuatīlli Artem Luxury Watch Straps Tlatecpachihualiztli ītēchcopa Joel Derksen cē cencā mahuizzō tēmacēhualōni īpan huēyi 2022 Mahuizolli A' Design Award Bronse īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.

BronseTlaquimilolli· 2022

Artem Luxury Watch Straps Tlatecpachihualiztli

īpal Joel Derksen

Tlanāhuatīlli: Studio Otherness

Mahuizolli A' Design Award Bronse Tēmacēhualōni īpan Tlaquimilolli Tlamantli

15,879

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #139454

Xiquitta Tlahcuilōlcalli Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Artem Luxury Watch Straps Tlatecpachihualiztli

Artem Luxury Watch Straps in tlatecpachihualiztli tlachihualli inic huey patiyo tepoztlapohualoni ilpicayotl, tlachihualli intech in tlapiyalizque. In panitl tlacuiloli mopatlania inic monextia se caxitl calaquiani ica amatl chipahuac, tlapouhqui in inacastlan ica se tzacualoni ilpicayotl. Se poctli (foam) tlatectli quipiya in ilpicayotl ipan inemian. In nezcayotl tetic ihuan tlaxeliuhcayotl quinextia in tenextli yayauhqui ihuan cualli tlachichihualli. In teocuitlaehualiztli (foil stamping) ihuan amatl teztic ihuan xoxoctic huel yectli quimacaqui se nezcayotl yeccan ihuan tlamachtli. In tlachihualli omoxeloh inic cualli monextia in tlanamaconi ihuan panoc caltentli caxitl.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Bronse

Artem Luxury Watch Straps Tlatecpachihualiztli ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Artem Luxury Watch Straps Tlatecpachihualiztli ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Artem Luxury Watch Straps Tlatecpachihualiztli quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: Artem Straps is an Australia-based company with a vision of redefining watch straps for the passionate collector. Artem’s brand experience honours the intense perfectionism of the founding team and their ambition to be seen as the Aston Martin of watch straps.

The brand takes a refined and technical approach, with a bright royal blue and soft greys. The logo and monogram take cues from the buckle design, with automotive curves and considered contrasts.
Huēyiliztli īhuān Tlacualtepēhualli: 80mm W x 20mm D x 270cm L
Tōcāitl: Packaging, watch, jewelry, premium, luxury, branding, lifestyle, netherlands, australia
Tlachīhualiztli Māchiyōtl: Foil stamping, foam insert, GF Smith papers (Grey, Royal Blue), and frosted vellum box.
Tlanāhuatīlli Nētēcahuilīztli: The overall project was quite smooth - with the biggest challenge being quality assurance and colour matching in paper selection and box quality.
Tlatēmōliztli: Research involved competitor analysis - both in branding and in packaging experience. Key competitors focused on machismo or affordability. Artem instead chose to create an atmosphere of mystery and reverence.
Most watch strap competitors focused on cost efficiency in their packaging, stepping away from a luxury experience. However the top-end watch brands (Blanc Pain, Rollex) all created incredible unboxing experiences, which we used as a baseline for the Artem packaging.
Tēyōllālīliztli: The engineering sensibility of the brand inspired a blocky and sculptural approach to the packaging, one that showcased the sharp edges and technical perfection of the brand. Shadow play and how the product would showcase on Instagram and in unboxing videos also drove key structural considerations.
Tēquitl Cāhuitl: 4 months, Netherlands
Tēquitl Ōhuitl: Cover slides off, revealing velum inner box. Velum inner box opens on the side with typical flap seal
Calpolli Tlācah: Creative Director: Joel Derksen
Īxiptla Tlanēxtīlli: Photographer: Ingmar Swalue