Xicpanahuī campa tlahtōlli
Jiao Yu Gin Iquimiliuhca Tehuilotecomatl Gin ītēchcopa Laizhou Distillery

Tlanāhuatīlli Jiao Yu Gin Iquimiliuhca Tehuilotecomatl Gin ītēchcopa Laizhou Distillery cē cencā mahuizzō tēmacēhualōni īpan huēyi 2024 Mahuizolli A' Design Award Iztacteocuitlatl īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.


IztacteocuitlatlTlaquimilolli· 2024

Jiao Yu Gin Iquimiliuhca Tehuilotecomatl Gin

īpal Laizhou Distillery

Tlanāhuatīlli: Laizhou Distillery

Mahuizolli A' Design Award Iztacteocuitlatl Tēmacēhualōni īpan Tlaquimilolli Tlamantli

39,327

Tlapalli

Tlanēxtilistli

Ītechcopa Jiao Yu Gin Iquimiliuhca Tehuilotecomatl Gin

Jiao Yu Gin ce iquimiliuhca tlachihualiztli tlen omochihchiuh ipampa ce gin tlen mochihua ipan Sichuan, China. In xoxouhqui tehuilotecomatl quipia ce pitzahuac ihuan colihqui itlacayo ica otlatl tlachihchiuhtli tlamachiyotl ipan ixco. Inin tlamachiyomeh quinextiah in otlatl tlaquitiliztli tlamatiliz tlen Sichuan ihuan Chongqing tlalpan. In tlamachiyotl ixco cualli momamaltia ihuan quitemaca miec tlamantli tlamatiliztli ihcuac momatoca. Ce amatl tlen otlatl mochihua, tlen palani ihuan mocuepa tlalli, quinextia in tlanamacaliztli tlamatiliztli ica ce chipahuac tlahtlaliliztli ihuan tlapalmeh tlen ahmo neneuhqueh. Ce oak cuauhtzacualli quitzacua in tehuilotecomatl ihuan quicahua ma occepa motzacua zatepan cehcen tlacualtiliztli. In tehuilotl, in amatl ihuan in cuauhtzacualli hueli occepa motequitiltiah.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Iztacteocuitlatl

Jiao Yu Gin Iquimiliuhca Tehuilotecomatl Gin ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Jiao Yu Gin Iquimiliuhca Tehuilotecomatl Gin ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Jiao Yu Gin Iquimiliuhca Tehuilotecomatl Gin quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa
Laizhou Distillery in Qionglai, Sichuan Province, officially introduces its first gin brand and exclusively created packaging, Jiao Yu Gin. The packaging combines the bamboo weaving culture of Sichuan with local natural elements, aiming to entice the drinker into an enjoyable drinking journey while sensing the unique flavour of the Sichuan and Chongqing regions, thus making the brand a distinctive imprint in the wave of spirits localisation.
Huēyiliztli īhuān Tlacualtepēhualli
product dimensions, 76 mm x 76 mm x 279 mm
Tōcāitl
Dry Gin, Bashu Style, Bamboo Weaving Culture, Naturalism, Local Ingredients
Tlachīhualiztli Māchiyōtl
The traditional glass bottle, biodegradable bamboo paper label and oak cork.
Tlanāhuatīlli Nētēcahuilīztli
The challenge was to create memorable packaging for local spirits that is also environmentally friendly. Therefore, the packaging innovatively incorporates the bamboo weaving culture of Sichuan, conveying the natural and pure concept of localised brewing. Meanwhile, the classic glass bottle, biodegradable bamboo paper label and natural oak cork can be recycled, commendably realising sustainable development and environmental protection.
Tlatēmōliztli
The design team found that Gin, the number one spirit of the world, was marketed in a modern but limited and unmemorable manner of packaging; however, consumers prefer the package with unique local imprints. Therefore, the packaging of Jiao Yu innovatively combines local ingredients and traditional cultural elements to form a visual symbol with brand memory, opening up new market possibilities in the New Consumption Era.
Tēyōllālīliztli
Inspired by the representative bamboo element of Sichuan and Chongqing, the azure blue bottle is a harmonious fusion of slim, soft lines and bamboo weaving reliefs, representing an elegant, graceful, but modest texture. As the liquid flows underneath the bottle reliefs, enhancing the beauty of each other, create a profound visual appeal through the meets and mixes of regional culture and gin flavours.
Tēquitl Cāhuitl
The project was designed and developed in 2022 in Shanghai and Qionglai, and launched in July 2023 in China.
Tēquitl Ōhuitl
The slender and soft curved body of the bottle, combined with the bamboo shape reliefs on the surface, provides customers with a more comfortable holding experience and a more layered sense of touch. With good sealing performance, the oak cork is convenient for customers to drink the bottle several times. Moreover, the classic label is designed to increase the reading pleasure for customers through the rigorous layout of information and refreshing colour contrasts.
Calpolli Tlācah
Yan Zhang, Wanting Tang, Sijia Liang, Ming Ke, Rong Chen

Tlacōhualli

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A' Design Award cē cemānāhuac tēmacēhualli ītēchcopa cualli tlanāhuatīlli. Xicnēmili īpan A' Design Award ic ticpīāz tlanāhuatīlli tēixpantīliztli, mahuizzōtl, cuallōtl īhuān tēixpantīliztli ītēchcopa motēquitl. Xictlāli motēquitl ītēchcopa A' Design Award īhuān xicnēhuili ītēchcopa huēyi A' Design Prize.

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