Xicpanahuī campa tlahtōlli
Grumpy Bums Conepilmeh Intlatequipan Tlaxcalchihualiztli ītēchcopa Angela Spindler

Tlanāhuatīlli Grumpy Bums Conepilmeh Intlatequipan Tlaxcalchihualiztli ītēchcopa Angela Spindler cē cencā mahuizzō tēmacēhualōni īpan huēyi 2024 Mahuizolli A' Design Award Bronse īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.


BronseTlaquimilolli· 2024

Grumpy Bums Conepilmeh Intlatequipan Tlaxcalchihualiztli

īpal Angela Spindler

Tlanāhuatīlli: Depot Creative

Mahuizolli A' Design Award Bronse Tēmacēhualōni īpan Tlaquimilolli Tlamantli

17,122

Tlapalli

Tlanēxtilistli

Ītechcopa Grumpy Bums Conepilmeh Intlatequipan Tlaxcalchihualiztli

In tequipanōyān oquichichih Sweet Victory īmarcā ītlahtōl īca mochi īcualneziliz. Oquichichihqueh chipahualiztli ītlahtōl. Ītech tlahtoltequitl īhuan amoxtlahtolli, oquichichihqueh pahualonti cemānāhuactequitl, oquitlacuilohqueh Grumpy Bums marcamascotah īhuan oquichichihqueh tlatzacuiliztli īhuan digital nepantlalli. Īca marcā īyōllopatlachiliz cualli nemilistli, cenquizaliztli īhuan ahmo tequipacholōni tlazolalli, in tequipanōyān ōchihchiuh tlatzacuiliztli pampa mochihua māhuiztililōni īhuan pahualonti tequitl īpampa moquetza cencalteposmeh īca tlaxcalchihualiztli.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Bronse

Grumpy Bums Conepilmeh Intlatequipan Tlaxcalchihualiztli ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Grumpy Bums Conepilmeh Intlatequipan Tlaxcalchihualiztli ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Grumpy Bums Conepilmeh Intlatequipan Tlaxcalchihualiztli quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa
The no-added-sugar kids’ treat that’s satisfyingly sweet.

Grumpy Bums is an exciting, first-to-market, baking kit for kids, without added sugar. We developed the brand proposition of ‘Sweet victory’, summing up the brand benefits perfectly. We crafted a language of triumph.

Drawing from our strategic verbal identity and narrative, we've developed a whimsical visual identity for the Grumpy Bums brand. This includes the creation of endearing brand mascots, alongside the design of captivating product packaging and engaging digital assets
Huēyiliztli īhuān Tlacualtepēhualli
Box dimensions are as follows:
140 x 200 x 35MM
Tōcāitl
HealthySnacks SnackPackaging PackagingDesign NoAddedSugar BrandingDesign GrumpyBumsDesign
Tlachīhualiztli Māchiyōtl
All boxes were printed using 1 spot colour and CMYK, with an aqueous varnish.
Tlanāhuatīlli Nētēcahuilīztli
Collaborating with a startup business can present unique challenges, notably navigating budget constraints and identifying viable solutions within the constraints of low production volumes.
Tlatēmōliztli
Grumpy Bums, is the pioneering baking kit for kids that delivers a satisfyingly sweet treat without any added sugar. Our brand proposition, Sweet Victory, encapsulates the essence of our wholesome approach perfectly.

We've cultivated a language of triumph, embodying optimism, energy, and a supportive tone that aligns with the consumer's journey. From our strategic verbal identity and narrative, we've brought to life a vibrant visual identity, complete with charming brand mascots and captivating product packaging, ensuring an engaging and delightful experience for families everywhere.
Tēyōllālīliztli
Our packaging is designed to transform baking into an engaging and delightful experience, uniting families in the joy of creation.

Featuring charming illustrations of muffins, our packaging mirrors the effortless nature of our products. With their lively personalities and universal appeal, these illustrations serve as powerful assets for campaigns, elevating brand visibility and fostering lasting connections with consumers. Immerse yourself in a world where baking isn't just a task—it's a memorable journey shared with loved ones.
Tēquitl Cāhuitl
The project started in July 2021 and was completed in January 2022 in Sydney Australia
Tēquitl Ōhuitl
The product comes with super easy, kid-friendly instructions that make baking fun for the whole family. Plus, all the key ingredients are included except for eggs and milk, making it a stress-free baking adventure together.
Calpolli Tlācah
Creative Director/Designer/Illustrator: Angela Spindler

Tlacōhualli

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