Xicpanahuī campa tlahtōlli
Moutai Prince Tlaquentiliztli ipan Tepozcaxitl Octli ītēchcopa Chengdu Wanjiazu Technology Co., Ltd

Tlanāhuatīlli Moutai Prince Tlaquentiliztli ipan Tepozcaxitl Octli ītēchcopa Chengdu Wanjiazu Technology Co., Ltd cē cencā mahuizzō tēmacēhualōni īpan huēyi 2025 Mahuizolli A' Design Award Cozticteocuitlatl īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.


CozticteocuitlatlTlaquimilolli· 2025

Moutai Prince Tlaquentiliztli ipan Tepozcaxitl Octli

īpal Chengdu Wanjiazu Technology Co., Ltd

Tlanāhuatīlli: Kweichow Moutai-Flavor Series Spirits Marketing Co., Ltd.

Mahuizolli A' Design Award Cozticteocuitlatl Tēmacēhualōni īpan Tlaquimilolli Tlamantli

192,019

Tlapalli

Tlanēxtilistli

Ītechcopa Moutai Prince Tlaquentiliztli ipan Tepozcaxitl Octli

Moutai Prince ce tlaquentiliztli tlahtlaliliztli ipan ce tepozcaxitl ica 500 ml China octli. In icaxitl itzintlan quicui in icoltic tlachiyaliz itech ce sesame ixinachcal, ihuan in itzonco quinehnehuilia ce sesame xochitl in cueponi. In itzacca ica T tlachiyaliztli quicentlalia sesame xochizhuatl tlamachiotiliztli ihuan ce tlacuilolli ica macuilli aztatl. In tzacualoni omochiuh ica tepoztli tlacopintli, in quichihua ce huel tlahtlamachtli yexcan tlachiyaliz tlapapatlactli. In itzintlan otlanqui ica ce yamanqui tilmahtli tlapapatlactli in ahmo tecoco ic momatoca. In tlapalnenepaniliztli quitequitia ce cualnezqui chilmolli tlapalli ica tepozchichiltic ihuan teocuitlayo cozauhqui tlapalhuan. Ce nacacic amatlahcuilolli ipan ce wisteria camohpalli tlateputzco quiyahualoa teocuitlatl trigo miyahuatl tlamachiotiliztli.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Cozticteocuitlatl

Moutai Prince Tlaquentiliztli ipan Tepozcaxitl Octli ca in quicuic in Mahuizolli A' Design Award Cozticteocuitlatl, huel mahuiztic tlamahuizoliztli tlen momaca in achtopa, huel cualli ihuan mahuiztic tlachihualli. In quicuicah Cozticteocuitlatl ca cenca yancuic, tlachiyani ihuan tlanextic tlachihualli in quinextia in tlamatiliztli ihuan toltecayotl. Ca quinequi in Moutai Prince Tlaquentiliztli ipan Tepozcaxitl Octli quitlalizque yancuic tlamantli ihuan quimacazque tlazohtli. Ni dizayno in quicuic Cozticteocuitlatl ca mahuiztic tlamantli in quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Moutai Prince Tlaquentiliztli ipan Tepozcaxitl Octli quiyolchicahua ihuan quipaquiltia in tlacah.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa
Moutai Prince Classic Moutai Flavor, launched by Kweichow Moutai Co.,Ltd., has earned widespread acclaim for its exceptional quality. To further strengthen the distinct identity and core competitive edge of the brand, its packaging has undergone a comprehensive revamp, encompassing color coordination, pattern design, and craftsmanship. This redesign not only enhances its visual appeal but also effectively communicates the cultural significance of the brand.
Huēyiliztli īhuān Tlacualtepēhualli
A bottle contains 500ml
Tōcāitl
Packaging design, Delicate velvet texture, Metal embossing techniques, Symbolism of sesame blossoms, Integration of traditional cultural elements
Tlachīhualiztli Māchiyōtl
The bottle base is finished with a delicate velvet texture that conveys a luxurious and distinctive quality while enhancing comfort when held. The cap is meticulously crafted using metal embossing techniques, resulting in a detailed and richly layered texture that creates a vivid 3D visual effect. These fine details enhance the visual appeal and artistic charm of the product.
Tlanāhuatīlli Nētēcahuilīztli
The core challenge was to enhance visual impact while ensuring a cohesive style through color coordination. To this end, the color scheme is dominated by an elegant sauce hue, complemented by bronze and gilded gold tones that add depth and richness to the visual layers. A diagonal label, set against a wisteria purple backdrop and framed by golden wheat ear patterns, adds a touch of refinement. Thoughtful color distribution and transition create visual harmony, resulting in a unified aesthetic.
Tlatēmōliztli
This design goes beyond celebrating traditional aesthetics, further conveying the culture and values of the brand. With richly layered design elements, the packaging invites a profound dialogue with consumers, offering a superior sensory experience and a deep sense of cultural identity. It also amplifies the emotional value and sparks social interactions, fostering greater user satisfaction and loyalty. Every encounter with the product provides a joyful user experience full of heartfelt wishes.
Tēyōllālīliztli
A Chinese saying describes a sesame stalk blooming notch by notch, rising ever higher, as a symbol of career and life progress. Inspired by this, the bottle base emulates the natural beauty of a sesame pod with its sleek, naturally curved form. The top mimics a blooming sesame flower, symbolizing prosperity and flourishing. The T shaped cap combines sesame petal motifs with an illustration of five cranes, evoking a solid, refined feel while adding both cultural and artistic values.
Tēquitl Cāhuitl
The design and development of this packaging started in Chengdu, Sichuan Province, in March 2024. It was then introduced to the Chinese market in December 2024.
Tēquitl Ōhuitl
By integrating rich traditional cultural elements, each sip of the premium liquor allows users to deeply experience the essence of profound Chinese heritage, fostering their cultural confidence and identity. The meaningful symbols and blessings on the packaging transcend mere decorations, serving as a bridge that connects the brand with consumers and evokes emotional resonance.
Calpolli Tlācah
General Manager and Design Director: Jingan Jia

Tlacōhualli

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A' Design Award cē cemānāhuac tēmacēhualli ītēchcopa cualli tlanāhuatīlli. Xicnēmili īpan A' Design Award ic ticpīāz tlanāhuatīlli tēixpantīliztli, mahuizzōtl, cuallōtl īhuān tēixpantīliztli ītēchcopa motēquitl. Xictlāli motēquitl ītēchcopa A' Design Award īhuān xicnēhuili ītēchcopa huēyi A' Design Prize.

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