Craftoria Tlanezcayotiliztli Tlaixtemoliztli ītēchcopa Cansu Dagbagli Ferreira

Tlanāhuatīlli Craftoria Tlanezcayotiliztli Tlaixtemoliztli ītēchcopa Cansu Dagbagli Ferreira cē cencā mahuizzō tēmacēhualōni īpan huēyi 2026 Mahuizolli A' Design Award Bronse īpan Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Nēhuilīztli Tlamantli.

BronseTlacuilolli· 2026

Craftoria Tlanezcayotiliztli Tlaixtemoliztli

īpal Cansu Dagbagli Ferreira

Tlanāhuatīlli: Cansu Ferreira

Mahuizolli A' Design Award Bronse Tēmacēhualōni īpan Tlacuilolli Tlamantli

7,283

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #181322

Xiquitta Tlahcuilōlcalli Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Craftoria Tlanezcayotiliztli Tlaixtemoliztli

Craftoria yancuic itocayotiliztli quitemoa campa monamiqui huehueh tlahcuilolnemiliztli ihuan yancuic paquiliztlamatiliztli. Itech motlachialtia 1920 xihuitl tlahcuiloliztli, in tlaixtemoliztli quitequitiltia ce cualtzin serif tlahcuilolli ihuan Victoriano tonaltin tlahcuilolli inic quitlalia tlapalli ica tlapohualtin tilmatlahuiliztli quemeh ce yectlahtolli, monemiliztemoa tequitl. In tlachihualiztli inic motlamamacatlamia quipalehuia in patlaliztli itech calixtic tlapitzcayotl axcan ce huey ixnamiquiliztli, miec tlapalli calihtic, quichihua in tlaxtlahualiztli quemeh ce calacohuayan inic tlachihuallotl tlanemiliztli. Inin cetiliztli tlacentlalia quitzaqua nostalgico mahuiztlachihualiztli ihuan yancuic nemiliztlalnamiquiliztli inic quihueyaquilia in tlaahuiltiani tlaixmatiliztli.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Bronse

Craftoria Tlanezcayotiliztli Tlaixtemoliztli ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Craftoria Tlanezcayotiliztli Tlaixtemoliztli ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Craftoria Tlanezcayotiliztli Tlaixtemoliztli quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: Craftoria rebranding aims to inspire joy, mindfulness, and self expression through a creative, accessible activity. The visual identity blends modern simplicity with nostalgic elements by transporting customers to a 1920s splendid art scene. A key innovation is the mailer packaging: muted colored exterior conceals a high contrast, richly colored interior. This design creates a surprise unboxing experience that anchors the transition from the mundane world into a vibrant space of creativity.
Huēyiliztli īhuān Tlacualtepēhualli: Box dimensions are 514 x 404 x 32 mm to accomodate 40 x 50 artwork.
Tōcāitl: art, painting, hobby, vintage, illustration
Tlachīhualiztli Māchiyōtl: The design process utilized a Diverge and Converge methodology. In the Diverge phase, historical art advertisements and vintage studio layouts were analyzed to capture the essence of the 1920s. In the Converge phase, these were distilled into vector assets using Adobe Illustrator. Packaging prototypes were developed to test the surprise effect of the interior colors. Product photography and digital mockups were staged to ensure the brand’s real world experience is translated across web and social media platforms.
Tlanāhuatīlli Nētēcahuilīztli: The primary challenge was to rebrand a brand that has sold more than 100000 products until then. Avoiding the childish or mass-market aesthetic typical of DIY kits was our aim. Finding the balance between 1920s decorative flair and contemporary clean aesthetics required rigorous typographic testing, eventually pairing a refined serif with an approachable sans-serif. Additionally, ensuring the high-contrast interior print of the packaging didn't bleed into the exterior pastel tones required precise technical coordination with printing specifications to maintain a quality feel.
Tlatēmōliztli: Type: Visual Ethnography and UX Research. Objectives: To elevate the perceived value of paint-by-numbers kits. Methodology: Analysis of historical art eras and contemporary mindfulness trends. Tools: Mood-boarding, color psychology mapping, and unboxing prototyping. Participants: Hobbyists and DIY-creatives. Results: Identified that a "surprise" element in packaging increases emotional brand loyalty. Insights/Impact: Blending Victorian motifs with modern clean lines creates "nostalgic trust." Real-Life Effect: The design turned a commodity product into a giftable, premium lifestyle object.
Tēyōllālīliztli: The project is inspired by the art era of 1920s. The aim was to evoke the therapeutic atmosphere of a classic art studio and transport customers to a vintage art studio, while keeping the brand accessible for modern consumers. The sunburst pattern represents the spark of creativity, while the hand-drawn Victorian hand illustration in the logo serves as a literal and metaphorical invitation to engage in manual, tactile creation in an increasingly digital world.
Tēquitl Cāhuitl: 6 months, France and USA
Tēquitl Ōhuitl: The interaction begins with the receipt of a minimalist, sunburst-embellished mailer. The physical flow is defined by the unboxing surprise: as the customer opens the pastel-toned lid, they are immediately immersed in a rich, dark-colored interior that acts as a visual stage for the art supplies. This transition mimics the act of entering an art gallery or studio. Once the kit is revealed, the refined typography and hand-drawn interior illustrations guide the user through a meditative painting process, turning a simple activity into a premium, multi-sensory journey.