Tlanāhuatīlli Winetime Seafood Tlatzacuiliztli ītēchcopa Olga Takhtarova cē cencā mahuizzō tēmacēhualōni īpan huēyi 2020 Mahuizolli A' Design Award Platino īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.
PlatinoTlaquimilolli· 2020
Winetime Seafood Tlatzacuiliztli
īpal Olga Takhtarova
Tlanāhuatīlli: Sot B&d
Mahuizolli A' Design Award Platino Tēmacēhualōni īpan Tlaquimilolli Tlamantli
Tlaneltīlīlli Tēmacēhualōni
Xictlaneltilia Tēmacēhualli ītēchcopa #92361Tlanēxtilistli
Ītechcopa Winetime Seafood Tlatzacuiliztli
In tlatzacuiliztli itlahcuilol Winetime Michnamaconi monequi quinextiz yancuiliztli ihuan neltoconi in tlachihualli, quinyolmecaitiz cualli itech occequintin, yez nepapan ihuan caquiztli. In tlapalmeh (texohtic, iztac ihuan xochipalli-coztic) quichihuah ce nepantlayotl, quitlaliah hueyi tlamantli ihuan quinextiah machiyotl icalaquiliztli. In ce zan tlahcuiloliztli quinamictilia in nemiliztli itech occequin tlachihuanime. In nahuatilli ipan ixco-tlamatiliztli quimocaquitih quimachtiz nepapan tlachihualli in nemiliztli, ihuan in tlahcuilolmeh ipan ixiptlahtol quichiuhqueh tlatzacuiliztli pahpaquiliztli.
Tēixīmachōtiliztli
Ītechcopa Mahuizolli A' Design Award Platino
Winetime Seafood Tlatzacuiliztli ca in quicuic in Mahuizolli A' Design Award Platino, huel mahuiztic tlamahuizoliztli tlen momaca in tlachihualli in huel yectli ihuan huel hueyi. In quicuicah Platino quinextia hueyi tlamatiliztli ihuan toltecayotl intech tlachihuanime. Ca quinequi in ni tlachihualli quitlalizque in cualli ipan huehcauh tonalli, quimacazque cualli in altepetl ihuan quihuelitizque in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Winetime Seafood Tlatzacuiliztli quinextia in huel hueyi cualli ihuan quicualtia in cemanahuac ica in tlen cualli. Winetime Seafood Tlatzacuiliztli ca tlachihualli in quicuic in Mahuizolli A' Design Award Platino ihuan quipaquiltia in tlacah.
Tlanēxtilistli Ītēixpan
Āmatl Tlanextīliztli
Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.
- Cē Zan Ītēchcopa
- The new design emphasizes all the advantages of the brand: the colors reflect the gastronomic nature of the product; unique style and well-arranged design emphasize the solid attentive attitude of the manufacturer to the product, which escalates loyalty to delicacies taste; the packaging looks bright, perceptible and does not require extra effort from the buyer while making a choice.
All this makes the product more attractive to consumers and helps to make a purchasing decision quicker. - Huēyiliztli īhuān Tlacualtepēhualli
- boxes 100mm x 100 x 40mm, 150mm x 330mm x30mm, 350mm x 180mm x 50mm, 360mm x 100mm x60mm
- Tōcāitl
- seafood, fish, frozen food, packaging, branding
- Tlachīhualiztli Māchiyōtl
- The designer decided that the Winetime Seafood packaging should demonstrate the reliability of the brand and convey the freshness of the products. For this, a single unique concept was developed, and the visual information strategy was used.
The entire series packaging is developed in a single unique style. This approach compiles the assortment under one brand and distinguishes the series Winetime Seafood from products of other manufacturers presented in retail chains. - Tlanāhuatīlli Nētēcahuilīztli
- The packaging had to convey the quality and reliability of the brand, inspire to buy. First of all, effective elements had to be discovered so that they tell about the taste and quality of the product, emphasize the attentive manufacturer’s attitude. And also the packaging had to be harmonious, understandable and not overloaded with the information. The second challenge was to create an emotional image that would appeal to the target audience and distinguish packaging from competitors.
- Tlatēmōliztli
- The designer considered the following key points. There is certain psychology of choosing colors in design — each color conveys an idea. Brightness and contrast attract attention. They are noticeable and improve the perception of information. For each item in the series special visual element was created: a picture and an inscription. The illustration helped to make the packaging more visually interesting and clear and arouse certain feelings among buyers.
- Tēyōllālīliztli
- Winetime Seafood is a new series of fish and other seafood products that combines more than 10 products: wild dorado, salmon, European bass, Nile perch, scallops, octopus, tiger shrimps, etc. The technology of shock (quick) freezing allows the products to preserve the structure, nutritional value, and maximum taste.
- Tēquitl Cāhuitl
- Ukraine, Kyiv, the project began in December 2018 and ended in May 2019
- Tēquitl Ōhuitl
- In addition, each item of the series has its own separate visual element – an image and an inscription - which allows the buyer to understand easily what he or she has got: an octopus, perch, shrimp or other. This approach, on one hand, preserves the unity of brand perception, and on the other hand, makes a specific product search simpler. Three main brand colors chosen by the designer are deep blue - the color of the deep sea, bright orange - the company color, and pure white - a symbol of freshness. A sans serif font compliments the overall picture.
- Īxiptla Tlanēxtīlli
- Imagines №1-5 are used images www.shutterstock.com
www.freepik.com
Tlacōhualli
Xictlahtlachia Achi Huēca Designers.org
Xictēmoa tlanāhuatīlli, tēquitl īhuān tlanāhuatīlli ītēchcopa totlanōnōtzalcāhuān.
Ōc Cequi Tiquitta
Tlanēxtīliztli Tlanāhuatīlli
Xiquitta ōc cequi tlanēxtīliztli tēixīmachōtīlli īpan inīn tlahtlamanilistli, tlapepenalli ītechcopa īnqualli.