Freeze Dried Kupakidwa kwa Khofi ndi Shanghai Yuanshang Culture Communication Co., Ltd.

Dizayini ya Freeze Dried Kupakidwa kwa Khofi ndi Shanghai Yuanshang Culture Communication Co., Ltd. ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2022 Mphoto ya Golide ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mapaketi.

GolideMapaketi· 2022

Freeze Dried Kupakidwa kwa Khofi

ndi Shanghai Yuanshang Culture Communication Co., Ltd.

Kasitomala: Huzhou Jinnuokang Health Technology Co., Ltd.

Wopambana pa Mphoto ya Golide ya A' Design Award mu Gawo la Mapaketi

36,469

Wopambana Wotsimikizidwa

Tsimikizani Mkhalidwe wa Mphotho ya #134719

Onani ku A' Design Award Nkhani Yofalitsidwa Chizindikiro cha Mphotho

Mitundu

Kapangidwe

Za Freeze Dried Kupakidwa kwa Khofi

Freeze Dried ndi mapangidwe a kupakidwa kwa khofi opangidwa kwa msika wa ogula achinyamata. Kupakidwaku kumaphatikiza maonekedwe amakono ndi zinthu za chikhalidwe cha ku China. Lingaliro la maonekedwe limachokera ku zinthu zisanu za golide, mtengo, madzi, moto ndi nthaka, ndipo limagwiritsa ntchito mitundu ya chikhalidwe cha ku China. Chitini chachikulu chimasunga zitini zing'onozing'ono zingapo, kotero kuti seti yonseyi ndi yosavuta kusunga ndi kunyamula. Chitini chilichonse chaching'ono chimatha kutsekedwanso, zomwe zimathandiza kulamulira kuchuluka kwa khofi wogwiritsidwa ntchito. Chizindikiro chakunja chimasindikizidwa pa pepala lokutidwa, ndipo zitini zing'onozing'ono zimapangidwa ndi polypropylene.

Chidziwitso

Za Mphoto ya Golide ya A' Design Award

Freeze Dried Kupakidwa kwa Khofi ndi mmodzi mwa opambana a Mphoto ya Golide ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe a pamwamba, odabwitsa ndi odziwika. Opambana a Golide ndi zolengedwa zatsopano kwambiri, zoona patali ndi zonyezimira zomwe zimaonetsa luntha, nzeru ndi luso la opanga awo. Freeze Dried Kupakidwa kwa Khofi akuyembekezeka kukhala chopangidwa chotamandidwa kwambiri, chokhazikitsa zochitika ndi chachikulu chomwe chimabweretsa phindu losawonekapo kale. Mapangidwe opambana Mphoto ya Golide ya A' Design Award awa ndi ntchito yodabwitsa, yolemekezeka yomwe imapindulitsa kwambiri ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Freeze Dried Kupakidwa kwa Khofi amabweretsa zilakolako zamphamvu, kudzutsa chidwi, kulimbikitsa luso lolenga ndi kutikopa.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera: Yuanshang Coffee is a new domestic coffee brand created for young consumers with the key features of "ingenuity", "Quality" and "fashion". To echo the brand theme, the packaging is mainly designed based on young and fashion image, incorporating a lot of popular elements of Chinese traditional culture. So its overall look and texture is unique and fashionable.
Miyezo ndi Kuphimba: Diameter 95mm
Height 130mm
Zizindikiro: Ingenious, Quality, Fashion
Teknoloji Yopangira: [Outer Packaging]
Printed outer label 128g coated paper 4+2 printing+film overlaying +uv
Paper volume, middle layer Kraft paper, inner wall black cardboard
Top 100 screen pvc plastics
[Small Can Packaging]
Technique: injection molding process and printing
Material: polypropylene (PP)
Vuto la Dizayini: The biggest challenge of the design was the mastery of the craft in the production process. For the outer packaging, it’s hard to keep the integrity of the top plastic sheet fixing and screen printing. While the difficulty for inner small cans lies in the weight control within 0.3g per bottle, and the temperature and pressure is the solution to the shrinkage of pp material after cooling.
Kafukufuku: The design team of the work has visited various coffee shops and places where young people gather to study customer preference. The design finds common ground in the interaction between Chinese fashion and western-style coffee, sets up the fashion standard of Chinese brands and shapes the image of domestic Chinese good coffee from taste to image. The packaging caters to the taste and preferences of the young generation.
Chilimbikitso: The packaging is inspired by the concept of "five elements" in Chinese traditional culture, namely "gold, wood, water, fire and earth". It is integrated with Chinese traditional colors. Along with cans of different sizes, the packaging is delicate and eye-catching.
Nthawi ya Polojekiti: The project started in Shanghai in November 2020 and ended in May 2021.
Mdondomeko ya Ntchito: The most outstanding advantage of this packaging design is its visual recognition and convenience in carrying and storage. The unique packaging of large and small cans with the traditional colors can easily catch attention, whether it is placed on supermarket shelves or coffee trucks. The secondary sealing of small package is impressive, which is easy to carry and control the dosage. Large cans are for convenient for storage and can also adapt to common home styles.