Dizayini ya MTN Dew Cake-Smash Kupaketa kwa Zakumwa ndi PepsiCo Design and Innovation ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2022 Mphoto ya Golide ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mapaketi.
GolideMapaketi· 2022
MTN Dew Cake-Smash Kupaketa kwa Zakumwa
ndi PepsiCo Design and Innovation
Wopambana pa Mphoto ya Golide ya A' Design Award mu Gawo la Mapaketi
Wopambana Wotsimikizidwa
Tsimikizani Mkhalidwe wa Mphotho ya #137254Kapangidwe
Za MTN Dew Cake-Smash Kupaketa kwa Zakumwa
MTN Dew Cake-Smash ndi phukusi la chakumwa chofewa chokoma ngati keke chopangidwa kwa nthawi yochepa chabe. Kukoma kumeneku kunapangidwa kuti kukumbutse mzimu wa zikondwerero zogawana monga masiku obadwa, maukwati ndi maphwando a maphunziro. Kapangidwe kameneka kakukamba za zochitika zazikulu za m'moyo zomwe zinaphonyedwa ndipo kakufuna kupereka chiyembekezo ndi chisangalalo. Dziko lowoneka la anthu a makandulo achangu linapangidwa pa zithunzi za phukusi komanso pogwiritsa ntchito pa intaneti. Anthu a makandulowa akuimira khamu la anthu osonkhana pa phwando. Phukusili likuitanira ogula kuti akondwerere mwambo winanso.
Chidziwitso
Za Mphoto ya Golide ya A' Design Award
MTN Dew Cake-Smash Kupaketa kwa Zakumwa ndi mmodzi mwa opambana a Mphoto ya Golide ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe a pamwamba, odabwitsa ndi odziwika. Opambana a Golide ndi zolengedwa zatsopano kwambiri, zoona patali ndi zonyezimira zomwe zimaonetsa luntha, nzeru ndi luso la opanga awo. MTN Dew Cake-Smash Kupaketa kwa Zakumwa akuyembekezeka kukhala chopangidwa chotamandidwa kwambiri, chokhazikitsa zochitika ndi chachikulu chomwe chimabweretsa phindu losawonekapo kale. Mapangidwe opambana Mphoto ya Golide ya A' Design Award awa ndi ntchito yodabwitsa, yolemekezeka yomwe imapindulitsa kwambiri ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. MTN Dew Cake-Smash Kupaketa kwa Zakumwa amabweretsa zilakolako zamphamvu, kudzutsa chidwi, kulimbikitsa luso lolenga ndi kutikopa.
Kumbuyo kwa Kapangidwe
Katundu wa Atolankhani
Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.
- Makhalidwe Apadera
- MTN DEW found a creative way to recapture some of the fun of our collective cake-worthy celebrations–birthdays, weddings, graduations, or even life itself–and created a cake flavored DEW. It was time for a “Do-Over.”
- Chilimbikitso
- The brand surprised consumers with MTN DEW CAKE-SMASH, a fun and delicious cake-inspired, limited edition flavor. Speaking directly to consumers’ missed milestones, MTN DEW delivered a product that captured the optimism and celebratory spirit that we all could use more of. To bring this spirit to life, the Design Team created a visual world of exuberant candle characters across digital and pack graphics, bringing all the good vibes of a crowd gathered in celebration at a party.
Zolipidwa
Fufuzani Kupitilira Designers.org
Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.
Zina Zofufuza
Mapangidwe Ofanana
Fufuzani mapangidwe ena opambana mphotho ochokera mu gulu lomweli, osankhidwa malinga ndi ukadaulo.
