Shguijiu Dian Kupakidwa kwa Botolo la Baijiu ndi Liang Chen

Dizayini ya Shguijiu Dian Kupakidwa kwa Botolo la Baijiu ndi Liang Chen ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2023 Mphoto ya Golide ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mapaketi.

GolideMapaketi· 2023

Shguijiu Dian Kupakidwa kwa Botolo la Baijiu

ndi Liang Chen

Kasitomala: Shanghai Guijiu Group Co., Limited.

Wopambana pa Mphoto ya Golide ya A' Design Award mu Gawo la Mapaketi

45,309

Wopambana Wotsimikizidwa

Tsimikizani Mkhalidwe wa Mphotho ya #142667

Pitani ku Tsamba Onani ku A' Design Award Nkhani Yofalitsidwa Chizindikiro cha Mphotho

Mitundu

Kapangidwe

Za Shguijiu Dian Kupakidwa kwa Botolo la Baijiu

Shguijiu Dian ndi kapangidwe ka kupakidwa kwa Baijiu wa mphatso wapamwamba wochokera ku Shanghai. Mawonekedwe ake adalimbikitsidwa ndi Shanghai Tower, nyumba yayitali kwambiri ku China. Botolo la kristalo ndi chivindikiro chachitsulo chonyezimira ngati galasi zimawoneka ngati mawonekedwe amodzi, okhala ndi makona ozungulira mozungulira komanso mbali yosafanana. Bokosi lakunja ndi lokutidwa ndi siliva komanso lozungulira ngati chubu, lokhala ndi pamwamba popindika mosasinthasintha. Bokosi lakunja lili ndi mainchesi 110 mm m'lifupi ndi 330 mm m'litali, ndipo botolo lili ndi 80 mm m'lifupi ndi 300 mm m'litali. Ziwiri zonsezi zitha kusungidwa ndi kuwonetsedwa, zomwe zimachepetsa zinyalala.

Chidziwitso

Za Mphoto ya Golide ya A' Design Award

Shguijiu Dian Kupakidwa kwa Botolo la Baijiu ndi mmodzi mwa opambana a Mphoto ya Golide ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe a pamwamba, odabwitsa ndi odziwika. Opambana a Golide ndi zolengedwa zatsopano kwambiri, zoona patali ndi zonyezimira zomwe zimaonetsa luntha, nzeru ndi luso la opanga awo. Shguijiu Dian Kupakidwa kwa Botolo la Baijiu akuyembekezeka kukhala chopangidwa chotamandidwa kwambiri, chokhazikitsa zochitika ndi chachikulu chomwe chimabweretsa phindu losawonekapo kale. Mapangidwe opambana Mphoto ya Golide ya A' Design Award awa ndi ntchito yodabwitsa, yolemekezeka yomwe imapindulitsa kwambiri ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Shguijiu Dian Kupakidwa kwa Botolo la Baijiu amabweretsa zilakolako zamphamvu, kudzutsa chidwi, kulimbikitsa luso lolenga ndi kutikopa.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera: As a high-end gift Baijiu representing Shanghai in a theme of opening up the future, the creative design is enlightened by Shanghai Tower, the highest building in China and the third in the world, which reflects the international urban style and an urban spirit that transcends the future in both recognition and influence. The cross-domain and futuristic architectural aesthetics is applied on the appearance design, which is a boldly try and innovation in the traditional Chinese Baijiu industry, and could motivate more young people to come and try, highlighting its creative theme of the future.
Miyezo ndi Kuphimba: Outer box: diameter 110mm * height 330mm Bottle: diameter 80mm* height 300mm
Zizindikiro: Shanghai Tower, Chinese Baijiu, Packaging Design, Open up the future Limited edition,High-end Baijiu
Teknoloji Yopangira: It looks like an indivisible one while the crystal bottle matched with mirror-like metal cap, which featured in spiraling curves and asymmetric shape, full of a sense of future with infinite possibilities. It is also a product with the sense of hi-tech and art while the silver-plated packing box is designed in cylindrical shape with irregular curved surface which would produce undulating changes.
Vuto la Dizayini: The most difficult part is the facade of the packing. The senses of urban spirit, product positioning and the high-end gift are required to present in one product at the same time. The significant differences from the existing similar products are asked in bottle, packing box, material and process, as a result, it is a huge challenge and attempt in production.
Kafukufuku: A landmark is often regarded as the symbol of a city or even the country. The product would be more approachable when it designed as the most famous and most influential building in Shanghai, which could promote the spread of brand and urban culture and reflect its positioning of internationalization and future development. At the first half of 2022, Shanghai was deeply suffered from COVID-19 and this product expressed the confidence in overcoming the epidemic and hope for a better future.
Chilimbikitso: A landmark is often regarded as the symbol of a city or even the country, which could convey a stronger cultural value and spiritual belief. The creative design sources from Shanghai Tower, the highest building in China and the third one in the world, and also the symbol of Shanghai because of its extremely modern and futuristic shape with infinite possibilities.
Nthawi ya Polojekiti: The project began in Shanghai in September 2021 and the design will be completed in Shanghai in November 2021.
Mdondomeko ya Ntchito: Combination of the urban landmark building with product would naturally arouse the attention and emotional resonance of users, which could better integrate urban culture, sketch landscape, art exhibitions, commemorative activities and tourism visits to get wider dissemination and promotion. Both the outer box and the bottle could be displayed and presented as art and collection exhibits, reducing the discard and waste of materials.
Mamembala a Gulu: Creative Director: Chen Liang
Chief Designer: Chen Liang
3D Scene Rendering: Song Liu
Mwini Zithunzi: Creative Director: Chen Liang