Dumphani kupita ku nkhani
Reshock Coffee Kulongedza Katundu ndi Weiche Wu

Dizayini ya Reshock Coffee Kulongedza Katundu ndi Weiche Wu ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2023 Mphoto ya Bronze ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mapaketi.


BronzeMapaketi· 2023

Reshock Coffee Kulongedza Katundu

ndi Weiche Wu

Kasitomala: Reshock Coffee

Wopambana pa Mphoto ya Bronze ya A' Design Award mu Gawo la Mapaketi

18,464

Mitundu

Kapangidwe

Za Reshock Coffee Kulongedza Katundu

Reshock Coffee ndi mtundu waku Taiwanese wochokera ku Chiayi County. Woyambitsayo amasankha nyemba zabwino za khofi zomwe zimabzalidwa ku Ali Mountain, ndikuziwonetsa kudziko lapansi. Mapangidwe a Reshock Coffee amalimbikitsidwa ndi kukongola kwa mawonedwe a dzuwa paphiri. Chizindikirochi chikuwonetsa mlengalenga wa ma vibes okongola awa. Bokosi la mphatso likuwonetsa ulendo wamawonekedwe a kutuluka kwa dzuwa, ndipo mapaketi amkati amawonetsa chilengedwe ndi chikhalidwe cha dziko lalikululi. Potsegula bokosilo, simungangolawa khofi wabwino uyu komanso kukhala ndi mphindi yochititsa chidwi yotuluka kuchokera kuphiri.

Chidziwitso

Za Mphoto ya Bronze ya A' Design Award

Reshock Coffee Kulongedza Katundu ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Reshock Coffee Kulongedza Katundu akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Reshock Coffee Kulongedza Katundu amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera
Reshock Coffee is a Taiwanese brand from Chiayi. The founder of the company selects high quality coffee bean that is grown in Ali Mountain, she would like to introduce those good Taiwanese coffee bean to customers. In order to present those well selected coffee bean, the concept of the gift box is emerging iconic sunrise view at Ali Mountain with different nature and culture elements, to make the customer experiencing the gift from the mountain.
Miyezo ndi Kuphimba
420 mm x 200 mm x 40 mm
Zizindikiro
coffee, packaging design, sunrise, Ali Mountain, Taiwan
Teknoloji Yopangira
The packaging is made form paper, the structure of the box is like a drawer. By pulling out the inner box, customer could experience a sunrise movement.
Vuto la Dizayini
Transferring iconic sunrise movement to tangible packaging design is the challenge of this project. By studying how customers will open the box, we apply this concept to the packaging design, and make them experience this beautiful and magic moment.
Kafukufuku
Before the project starts, we collect all the natural environment material from Ali Mountain includes plants, animals, insects and natural movements. Those materials inspire us to design this unique packaging which transfer the local elements to tangible packaging structure. By open the packaging, customers can experience the beauty of Ali Mountain.
Chilimbikitso
The packaging of the gift box is designed with the iconic sunrise view at Ali Mountain as its first impression. When customer holding the box, they would look forward to seeing the content inside. The process of unboxing the gift is a journey that could experiencing how beautiful the sunrise is, that is just like a ceremony to open the treasure from the mountain.
Nthawi ya Polojekiti
The project started in July 2021 and finished in January 2022 in Taipei, Taiwan. The product started to sell from January 2022 until now.
Mdondomeko ya Ntchito
The packaging of the gift box is designed with the iconic sunrise view at Ali Mountain as its first impression. When customer holding the box, they would look forward to seeing the content inside. The process of unboxing the gift is a journey that could experiencing how beautiful the sunrise is, that is just like a ceremony to open the treasure from the mountain.

Inside the gift box, the small packs of the coffee are printed with the local nature and culture elements. The silhouette-like design shows those creatures are facing toward the admiring sun that is rising from the mountain Ali, which nurturing these treasure. When you taste the high quality coffee, those impressive experience will appear at the same time.
Petensi
Copyrights belong to Reshock Coffee and Union Atelier, 2022.
Trademark holder: Restock Coffee 2021.
Mamembala a Gulu
Union Atelier
Brand Design Director: Weiche Wu
Senior Visual Designer: Jiasin Jhang
Mwini Zithunzi
Photographer: Weiche Wu

Zolipidwa

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Dizayini Yabwino Iyenera Kutamandidwa Kwakukulu

A' Design Award ndi mphotho yapadziko lonse, yoweruzidwa ndi oweruza, ya dizayini yabwino. Tengani nawo mbali mu A' Design Award kuti mukhale ndi mwayi wopeza kutamandidwa moyenera, kudziwika, ulemu ndi kufalitsa ntchito yanu. Ikani ntchito yanu ku A' Design Award ndipo pikanani kuti mupeze mphotho yotamandika ya A' Design Prize.

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