Dumphani kupita ku nkhani
Pocket Heritage Seti ya Maenvulopu Ofiira ndi Mingzhi Cai

Dizayini ya Pocket Heritage Seti ya Maenvulopu Ofiira ndi Mingzhi Cai ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2026 Mphoto ya Chitsulo ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Zoperekedwa Mphatso.


ChitsuloZoperekedwa Mphatso· 2026

Pocket Heritage Seti ya Maenvulopu Ofiira

ndi Mingzhi Cai

Kasitomala: Mingzhi Cai

Wopambana pa Mphoto ya Chitsulo ya A' Design Award mu Gawo la Zoperekedwa Mphatso

3,385

Mitundu

Kapangidwe

Za Pocket Heritage Seti ya Maenvulopu Ofiira

Pocket Heritage ndi mndandanda wa maenvulopu ofiira osungidwa ngati chikumbutso, wopangidwa polemekeza Chaka cha Kavalo. Kapangidwe kake kamasintha envulopu yofiira yachikhalidwe kukhala njira yonyamulika yofotokozera nkhani zachikhalidwe, pomasulira zithunzi za zikondwerero za m'makachisi ndi masewero a Shehuo kukhala dongosolo la zilembo logwirizana. Envulopu iliyonse ndi ya masentimita 90 mm ndi 170 mm ndipo yasindikizidwa pa pepala lapadera lonyezimira ngati ngale pogwiritsa ntchito inki za UV za mitundu isanu. Zojambula zina zosankhidwa zawonjezeredwa zithunzi zotukuka ndi golide wowala. Paketi iliyonse ili ndi maenvulopu asanu ndi limodzi osankhidwa mwachisawawa kuchokera pa zojambula makumi atatu ndi zinayi, zomwe zimalimbikitsa kusinthana ndipo pambuyo pake kuziika ngati zithunzi zazing'ono zosindikizidwa.

Chidziwitso

Za Mphoto ya Chitsulo ya A' Design Award

Pocket Heritage Seti ya Maenvulopu Ofiira ndi mmodzi mwa opambana a Mphoto ya Chitsulo ya A' Design Award, kuzindikirika kolemekezeka komwe kumaperekedwa kwa mapangidwe abwino omwe amakwaniritsa zofunika za akatswiri ndi za makampani zomwe zimayembekezeka kuchokera ku zolengedwa zopangidwa bwino. Opambana a Chitsulo amaonetsa luso lalikulu, ukatswiri wapamwamba, kumvetsetsa kwa akatswiri ndi mphamvu yolenga ya opanga awo. Pocket Heritage Seti ya Maenvulopu Ofiira akuyembekezeka kukhala cholengedwa choyamikiridwa kwambiri, chosirira ndi chokondedwa chomwe ndi chothandiza ndi chatsopano. Mapangidwe opambana Mphoto ya Chitsulo ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a makampani ndipo ali ndi makhalidwe a ukadaulo oyenerera olumikizidwa ndi chidziwitso ndi luso. Pocket Heritage Seti ya Maenvulopu Ofiira amalemekezedwa chifukwa cha kusamala kwake ndipo anapangidwa kuti apereke kukonza kwa moyo kumene kumathandiza kusandutsa dziko kukhala malo abwino.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera
Pocket Heritage transforms the red envelope into a portable heritage medium for New Year and ceremonial gifting. A unified Year of the Horse character system ensures clear recognition while reinterpreting Shehuo performance culture in a contemporary format. Printed on pearlescent specialty paper with five color UV inks, selected designs also feature embossed relief with gold foil to create vivid color shifts and tactile depth. Each pack contains six randomly mixed envelopes to encourage exchange, collecting and continued use as keepsake prints.
Miyezo ndi Kuphimba
This project is a collectible red envelope series. Each retail pack contains six randomly mixed envelopes selected from a set of thirty four designs to encourage exchange and storytelling. Envelope size is 90 mm x 170 mm. The envelopes are printed on pearlescent specialty paper with high contrast graphics for strong legibility and tactile appeal. Selected editions include embossed relief with gold foil. Used envelopes may also be kept and framed as decorative prints.
Zizindikiro
Intangible Heritage, Temple Fair, Shehuo, Red Envelope, Cultural Communication, Year of the Horse, Character Design, UV Printing, Pearlescent Paper, Collectible Gift Set
Teknoloji Yopangira
Five color UV ink printing on pearlescent specialty paper creates vivid color shifts and a tactile surface. Selected designs feature embossed relief with gold foil to add raised detail and a ceremonial finish. The character artwork follows a unified visual guide to maintain consistency across the Year of the Horse series. Prototyping included print proofing, finish testing and iterative layout adjustment before final production.
Vuto la Dizayini
The main challenge was translating traditional Chinese temple fair and Shehuo culture into a contemporary collectible format without losing authenticity. The project needed to balance historical reference, visual clarity, tactile richness and production consistency at the same time. Another difficulty was building a unified character system from diverse cultural sources while keeping each design vivid, readable and suitable for printing, gifting and long term display.
Kafukufuku
Cultural and user centered design research. The objective was to translate temple fair and Shehuo heritage into a coherent Year of the Horse character system that is easy to recognize and share. Methods included visual comparison of classical painting records, relic imagery and contemporary festival documentation, followed by iterative character development, print proofing and user feedback with art students. The result was a thirty four design series with strong tactile identity, collectible value and improved cultural recall.
Chilimbikitso
This project was inspired by the visual energy of Chinese temple fairs and Shehuo performances. It rethinks the traditional red envelope as a portable medium for Year of the Horse cultural storytelling. Research compared classical painting records and relic imagery with contemporary festival documentation. Through collaboration with art students and iterative development, the design established a consistent character system and transformed heritage references into a vivid, tactile and shareable gift format.
Nthawi ya Polojekiti
The project was developed from May 2025 to January 2026 in Bazhou, Langfang, Hebei, China. Research and co creation workshops were conducted with art students during the development process. Print prototyping, material testing and final production were completed with local manufacturing partners. The series was then prepared for market presentation and distribution.
Mdondomeko ya Ntchito
Users select a red envelope from the pack and present it during New Year celebrations or ceremonial gatherings. The tactile surface encourages handling and close viewing. Because each pack contains six randomly mixed designs, people naturally compare, exchange and discuss the characters and their cultural meanings. After use, the envelope can be kept, displayed or framed as a small decorative print, extending both its function and emotional value.
Petensi
Copyrights belong to Mingzhi Cai, 2026.
Mwini Zithunzi
Image #1: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #2: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #3: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #4: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #5: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Video Credits: Videographer Mingzhi Cai, Pocket Heritage, 2026.

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