Taste of Springtime Embalatge de Baijiu per Wei Li

Lo dissènh Taste of Springtime Embalatge de Baijiu per Wei Li es un laureat autfo estimfo del prestigfo 2024 A' Design Award de Fèrre dins la Categoria de Competfo Dissènh d'Embalatge.

FèrreEmbalatge· 2024

Taste of Springtime Embalatge de Baijiu

per Wei Li

Laureat del A' Design Award de Fèrre dins la Categoria Embalatge

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Lo Concèpte

A prepaus de Taste of Springtime Embalatge de Baijiu

Gost de Prima es un dessenh d'embalatge per lo baijiu, un alcòl tradicional chinés. La forma rapèla un relòtge de sabla, creada en junhent doas pichonas botelhas, l'una sus l'autra, coma signe de temps partejat. A la junctura, un motiu reversible de figura e fons forma la siloeta d'un perfil uman, e dos perfils que se fan fàcia apareisson a la basa. Las doas botelhas contenon de volumes pichons e de fòrças diferentas, çò que favoriza una consomacion moderada, solet o en companhiá. L'embalatge davantièr es fabricat en papièr e material plastic reciclable e naturalament degradable.

La Reconoissença

A prepaus del A' Design Award de Fèrre

Taste of Springtime Embalatge de Baijiu a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que Taste of Springtime Embalatge de Baijiu siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, Taste of Springtime Embalatge de Baijiu merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: The design inspiration for this product comes from the famous “Wormhole theory" and the shape of it is shaped like an hourglass by combining two bottles of small wine, one up and one down, with the intention of sharing a wonderful time with others. Taste of Springtime focuses on creating conversational connections with different consumer groups, conveying the closeness and necessity of interpersonal relationships through design language. There are two opposite faces at the bottom, as if they are talking in the shackles of space-time, achieving heart-to-heart communication and collision.
Dimensions e Embalatge: Width 88mm x Depth 88mm x Height 196mm
Etiquetas: spring time, interaction, socializing, hourglass
Tecnologia de Produccion: The shape of this product breaks through the image of traditional Baijiu. By using the hourglass representing time as the design prototype, it means that Chinese Baijiu is the precious thing left after years of brewing. The product uses Rubin's reverse graphics to form a silhouette of a person's side face at the joint of the glass, adding artistic beauty to the practical function. The paper-plastic packaging on the front of the product adopts 100% recyclable, naturally degradable, non-toxic burning, reflecting the concept of low-carbon life and green environmental protection.
Recèrca: The design emphasizes the concept of "time" and enhances the brand identity. The name of the product evokes spring, symbolizing a new beginning and vibrant scenery, while also conveying the brand concept of looking forward to spring and enjoying the present. The product meets the needs of the current era, and can generate strongly correlated material interaction with users, thus improving users' understanding. The overall design conveys the concepts of cherishing time, communicating with people, and looking forward to spring, which helps to promote social harmony and stability. In addition to practical functions, the product also has aesthetic value and artistic collection value.
Inspiracion: The product conveys the closeness and necessity of interpersonal relationships through various design languages. The use of Rubin's reverse pattern at the connection of glass forms a silhouette of a person's side face, as well as the two opposite faces at the bottom, as if in a conversation within the constraints of time and space, both of which mean that people are destined through social interaction, blending and connecting with each other. The name of the product evokes spring, symbolizing a new beginning and vibrant scenery, while also conveying the brand concept of looking forward to spring and enjoying the present.
Durada del Projècte: The project started in March 2023 in China and finished in June 2023 in China, and will be exhibited in China in August 2023.
Flux Operacional: The product is composed of two bottles of small capacity and different degrees, whether drinking alone or drinking together, are suitable for achieving a tipsy state and not excessive. According to the consumer's habits and preferences, the glass design is also divided into two different capacities to promote healthy, moderate drinking. People are destined by sharing, blending and connecting with each other. The social attributes of the product connect people and narrow the distance between hearts.
Membres de l'Equipa: Mr.Dong Jinghong
Mr.Huang Yangzhong
Mr.Li Wei