Choulsoon Park nisqap Daejeon Bruce Rice Cake Redesign Aycha Pastel Waqaychana diseñon

Choulsoon Park nisqap Daejeon Bruce Rice Cake Redesign Aycha Pastel Waqaychana diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2021 A' Design Award Burunsi Premiu nisqap ancha chaniyuq atipaqninmi.

BurunsiPilluchina· 2021

Daejeon Bruce Rice Cake Redesign Aycha Pastel Waqaychana

Choulsoon Park rurasqa

Mañakuq: Soongraphic

Pilluchina T'aqapi A' Design Award Burunsi Premiu Atipaq

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Taripasqa Premio Atipaq

#120168 nisqapaq Premio Kayninta Taripay

Sitio Web Qhaway A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Daejeon Bruce Rice Cake Redesign Aycha Pastel Waqaychana nisqamanta

Daejeon Bruce Aycha Pastel Musuqyachisqa nisqaqa huk waqaychana diseñom, huk aycha pastel rurayninpaq, Daejeon llaqtapi rikchaq mikhuna wasi rantikuq empresa. Waqaychanapi qanchis Daejeon llaqtapa hatun sut'inchasqa lugarninkuna dibujosqa kachkan, chayrayku rantikuqkuna llaqtapa turismo willakuyninta huqarichkanku kaq rurayninwan kuska. Kay rikchaqkuna kimsa serie nisqaman t'aqasqa kachkan, mallisqanman hina, sapa seriepas allin ruraq imaymana yura naturalninpa llimp'inta ruraq riqsichinanpaq mallikuyninta. Rurayta sutinkuna coreano rimaypi hinaspa ingles rimaypipas rikhurin. Sansaq papel apachikun, chayrayku waqaychana sayarichisqa utaq siqisqa churakuyta atin, mana ch'ikirikuyta atisqanpaq.

Riqsichiy

A' Design Award Burunsi Premiu nisqamanta

Daejeon Bruce Rice Cake Redesign Aycha Pastel Waqaychana A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Daejeon Bruce Rice Cake Redesign Aycha Pastel Waqaychana sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Daejeon Bruce Rice Cake Redesign Aycha Pastel Waqaychana mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: 2019-2021 is the year of visiting Daejeon. In order to revitalize the Daejeon tourism culture, Daejeon's nine major landmark graphics were applied to the package of Sungsimdang, a leading confectionery company in Daejeon. Visitors and buyers of Sungsimdang can obtain information on various tourism cultures in Daejeon at the same time as purchasing products, and it will be effective marketing when exporting products in the future.
Tupukuna & P'istuy: Outer packing 234mm*120mm, inner packing 80mm*125mm, information paper 85mm*125mm
Etiquetakuna: Illustration, Graphic, Design, Package
Ruway Tecnología: The designer decided that the Daejeon Bruce Mochi packaging should convey honest products and brand image while conveying information about local attractions.
To this end, each series was divided into three series according to taste, and each series was designed by linking the brand and local story.
This allows you to experience a variety of products, as well as convey visual information to consumers who have purchased the product.
You can also use thick paper to stand or lay it down. And it is not easily damaged.
Diseño Sasachakuy: The student designer alone conducted market research from planning to final design results. We have invested a lot of time in surveys to get our marketing results, and we have done several tests on the material of the paper and the structure of the package so that we can install or place the package later.
T'aqwiy: We divided into two categories: Daejeon local residents and all citizens (including foreigners), and conducted a questionnaire on the brand of the product to be designed and a questionnaire on the degree of understanding of landmarks in the Daejeon area.
As a result, the experience with the product brand “Sungsimdang” was high, but the experience with landmarks in the Daejeon area was somewhat insufficient. Therefore, it was determined that if the local landmark was promoted through the influential company “Sungsimdang” in the region, it would be a good marketing for both the company and the Daejeon area.
Kallpachay: There are various cultural assets and attractions in Daejeon, but it is a pity that many people do not know well and most foreigners only know Seoul. Therefore, we considered the necessary methods to effectively activate local tourism through influential companies in the Daejeon region.
Llamk'ay Pacha: The project started in March 2020 and was completed in November 2020 and has been exhibited at the Hanbat National University Moglyeon Gallery.
Purichiy Puriy: The designer selected the color flow of each of the three series as the original color of the material, so that consumers can easily grasp the taste of the product they want to purchase. Also, in consideration of various consumers, English and Korean were applied to each product name in addition to colors.
Huñu Runakuna: Individual