Wen Liu nisqap Zhen Yuan Zeng Baijiu Upyanapaq Churana Wakichiy diseñon

Wen Liu nisqap Zhen Yuan Zeng Baijiu Upyanapaq Churana Wakichiy diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2026 A' Design Award Qullqi Premiu nisqap ancha chaniyuq atipaqninmi.

QullqiPilluchina· 2026

Zhen Yuan Zeng Baijiu Upyanapaq Churana Wakichiy

Wen Liu rurasqa

Mañakuq: Shenzhen Oracle Creative Design Co.,Ltd.

Pilluchina T'aqapi A' Design Award Qullqi Premiu Atipaq

38,040

Taripasqa Premio Atipaq

#173079 nisqapaq Premio Kayninta Taripay

A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Zhen Yuan Zeng Baijiu Upyanapaq Churana Wakichiy nisqamanta

Zhen Yuan Zeng nisqaqa huk churana wakichiymi, chayqa unay poqusqa baijiu nisqapaq, huk ñawpa China upyanapaq. Botellaqa sañumanta ruwasqam, ñawpa upyana p'uyñuhina musuq rikch'aywan wakichisqa. Chiqan geometriya uyakunaqa chay unay rikch'ayta allinchan, hinaspa rikuypi llasa kayninta pisiyachin. Chay q'iwi-q'iwi kirpanaqa p'uyñu ukhupi upyanapa allillamanta poqusqanta rikuchin. Botellaqa sulfato papelwan mayt'usqam, chayqa hawa rikch'ayninta llamp'uyachin hinaspa huk chikanta pakan. Rantiq runaqa chay papelta ch'utin, hinaspa botellaqa pisi pisillamanta rikhurin. Chay churanaqa 85 por 85 por 165 milimetrukunam tupun.

Riqsichiy

A' Design Award Qullqi Premiu nisqamanta

Zhen Yuan Zeng Baijiu Upyanapaq Churana Wakichiy A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Zhen Yuan Zeng Baijiu Upyanapaq Churana Wakichiy ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Zhen Yuan Zeng Baijiu Upyanapaq Churana Wakichiy achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: With a legacy spanning over five centuries, this product stands as a benchmark for aged baijiu. Its bottle design is deeply rooted in the ancient form of the traditional liquor jar, yet reimagined for the contemporary era—refining the classic through modern design language to achieve a living heritage that connects historical symbolism with contemporary artistry.
Tupukuna & P'istuy: 85mm*85mm*H165mm
Etiquetakuna: Premium Baijiu, Cultural Tracing
Ruway Tecnología: The bottle is made of ceramic and wrapped in sulphate paper on the outside.
Diseño Sasachakuy: The key challenge of this project lay in visually communicating the concept of aged liquor in an immediately understandable way for consumers. This was ultimately resolved by adopting the conceptual framework of the traditional liquor jar.
T'aqwiy: Through on-site research, we collected a detailed market report from over 300 consumers and key distributors.
Kallpachay: The bottle design reinterprets the traditional liquor jar through a contemporary lens. Its precise geometric facets refine the original form, alleviating its visual weight and imparting a modern structure. The rippled cap symbolizes the dynamic aging process of the liquor within the jar, while the tracing paper wrapping the body creates subtle visual softness—striking a balance between concealment and revelation to evoke a sense of discovery and immersive appeal.
Llamk'ay Pacha: August 2024, Shenzhen, China
Purichiy Puriy: The bottle's surface is covered with sulphate paper, allowing consumers to gradually unveil the mystery of the aged spirit as they peel away the packaging.
Huñu Runakuna: Creative Direction: Wen Liu
Design Execution: Yuan Jin