Samiqman pasay
Wen Liu nisqap Chateau Loulan Vino Botella Empaquetadura diseñon

Wen Liu nisqap Chateau Loulan Vino Botella Empaquetadura diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2026 A' Design Award Fierru Premiu nisqap ancha chaniyuq atipaqninmi.


FierruPilluchina· 2026

Chateau Loulan Vino Botella Empaquetadura

Wen Liu rurasqa

Mañakuq: Shenzhen Oracle Creative Design Co.,Ltd.

Pilluchina T'aqapi A' Design Award Fierru Premiu Atipaq

5,786

Llinphikuna

Diseñomanta

Chateau Loulan Vino Botella Empaquetadura nisqamanta

Chateau Loulan nisqaqa China suyupi ruwasqa pisi alkoholniyuq, chawpi misk'i yuraq vinopaq empaquetadura diseñom. Etiquetaqa metalmanta ruwasqam, wakin llimp'isqawan, frosted nisqa llamp'u tukuchiyniyuqwan ima; chaypim Loulan Sumaq Warmi nisqa hawariy runata rikuchin. Chino qillqay k'apchi ruwaymanta "flying white" nisqa yachaymanta hamuq t'uqu ruwasqakunaqa huk chawpi rikunalla wintanata ruwan, chayninta ukhupi kaq vinopa llimp'inta rikuchinapaq. Botellapa sikinpi qillqasqa siq'ikunaqa vino ruwana wasipa ch'inniq pampa allpanta yuyarichin. Botellaqa 76 por 76 por 300 milimetro sayayniyuqmi.

Riqsichiy

A' Design Award Fierru Premiu nisqamanta

Chateau Loulan Vino Botella Empaquetadura A' Design Award Fierru Premiu mishak kan, yupaychay, kayta ruray yachak shinallatak industriapak mañaykunata paktachik alli diseñukunaman kun. Fierru mishak kashkakunaka hatun ruray ushayta, hanak yachayta, yachak yuyayta shinallatak ruray kamachiyta rikuchinku. Chateau Loulan Vino Botella Empaquetadura sinchi yupaychashka, kuyashka shinallatak kuyashka ruray, ruranapak alli shinallatak mushuk yuyaypi kanata munanku. Kay Fierru Premiu japishka diseñuka industriapak ashtawan alli ruraykunata tantachin shinallatak yachaywan shinallatak ushaywan tantashka tekniku ushayta charin. Sinchi ruraymanta Chateau Loulan Vino Botella Empaquetadura yupaychashka kan shinallatak kawsayta alliyachik ruraykunata kuypak ruray kan, pachata ashtawan alli kachun ruran.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta
This low-alcohol semi-sweet white wine from China's Chateau Loulan artfully blends the legend of the "Loulan Beauty" with the "flying white" technique of Chinese calligraphy. Its label features an openwork design inspired by this art form, creating a visual narrative that reveals the wine's hue and evokes the winery's storied past on the Silk Road, thereby enhancing its brand distinction and market position.
Tupukuna & P'istuy
76mmx76mmx300mm
Etiquetakuna
Packaging Design, Chinese Wine, Wine Packaging Design, Low-Alcohol Wine
Ruway Tecnología
The design masterfully employs metal's properties through partial coloring and a frosted finish to depict the Loulan Beauty. Fixed to the glass bottle, the metal label forms a semi-transparent window that hints at the semi-sweet white wine within and tells the unique story of Chateau Loulan. This approach offers users both aesthetic appeal and emotional resonance, elevating the overall experience and perceived value.
Diseño Sasachakuy
Consumer awareness of Chinese wines remains underdeveloped. It is essential to conduct an in-depth exploration of Chateau Loulan's brand culture and winemaking heritage, supported by systematic competitor analysis. This approach will help guide consumers to authentically experience the distinctive charm of its semi-sweet white wine, thereby reshaping their perception of Chinese wine and broadening their understanding.
T'aqwiy
As consumer discernment grows in China's wine market, semi-sweet white wines have emerged as a favorite among young women. Answering this trend, the winery has created a distinctive offering by weaving the story of its homeland—the vast desert and the legendary "Loulan Beauty"—into the very design of its wine. This unique identity has successfully elevated brand recognition and secured its status as a choice beverage for a new generation.
Kallpachay
Inspired by the unique brand culture of Chateau Loulan, this design fuses the legendary "Loulan Beauty" with powerful calligraphic strokes at the bottle base, bringing the Silk Road legend to life. The "flying white" openwork reveals both the wine and the spirit of Loulan. It's more than wine—it's art, heritage, and nature's gift in one.
Llamk'ay Pacha
August - December 2024, Shenzhen, China
Purichiy Puriy
The "Loulan Beauty" plaque masterfully employs metal with partial coloring and a frosted finish for a distinct aesthetic, while the "flying white" calligraphy on the bottle base evokes the winery's desert landscape. This design engages consumers visually and tactilely, connecting them to the brand's heritage. By communicating Chateau Loulan's unique story, it delivers a dual experience of beauty and emotional resonance, elevating both user experience and brand value.
Huñu Runakuna
Creative Direction: Wen Liu
Design Execution: Weijun Liu

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