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China In The Classics Igikorwa cy'Ubukanishi bw'Amashusho Agamije Kwamamaza na Zhou Haiwen, Che Shilong and Guo Cheng

Umushinga China In The Classics Igikorwa cy'Ubukanishi bw'Amashusho Agamije Kwamamaza wa Zhou Haiwen, Che Shilong and Guo Cheng ni uwatsinze igihembo cyubahwa cyane 2024 Igihembo cya A' Design Award cya Buronze mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Amashusho.


BuronzeAmashusho· 2024

China In The Classics Igikorwa cy'Ubukanishi bw'Amashusho Agamije Kwamamaza

na Zhou Haiwen, Che Shilong and Guo Cheng

Umukiriya: China Global Television Network Co., Ltd.

Uwatsinze Igihembo cya A' Design Award cya Buronze mu Cyiciro cya Amashusho

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #159836

Amabara

Imigereranyo

Ibyerekeye China In The Classics Igikorwa cy'Ubukanishi bw'Amashusho Agamije Kwamamaza

China in the Classics ni igishushanyo cy'ubukanishi mu buryo bwo kwamamaza, cyakorewe gahunda ya televiziyo ivuga ku bitabo bya kera by'Ubushinwa. Ibitabo ni ikintu nyamukuru gishingiraho iyi gishushanyo. Hakoreshejwe ibitabo bya kera by'Iburasirazuba n'Iburengerazuba, harimo n'ibice by'igihango by'Ubushinwa, ibitabo bidodwe, impapuro z'uruhu (parchment scrolls) hamwe n'ibitabo bifunze n'ibikonjo bikomeye. Izi mishushanyo zasenyuwe zongera gushyirwaho mu buryo bushya kugira ngo zigire ibimenyetso by'amashusho byoroshye. Amazina y'ibitabo icumi by'ibihangano bikuru bihujwe n'ubuhanzi bw'inyandiko z'Ubushinwa (Chinese calligraphy). Agasanduku k'impano gakoze ku mpapuro zihariye zumva mu ntoki. Iyi gishushanyo ifasha abantu bafite imico itandukanye kumva neza ibitabo n'inkuru z'Ubushinwa.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Buronze

China In The Classics Igikorwa cy'Ubukanishi bw'Amashusho Agamije Kwamamaza ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. China In The Classics Igikorwa cy'Ubukanishi bw'Amashusho Agamije Kwamamaza biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. China In The Classics Igikorwa cy'Ubukanishi bw'Amashusho Agamije Kwamamaza ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe
China in the Classics, a show produced by China Media Group, examines the stirring stories of ancient Chinese classics by selecting the most outstanding of these traditional, cultural masterpieces and examining the creation process and core ideology in a form that combines cultural seminars, drama and visualization. It brings the ancient classics alive, demonstrating Chinese wisdom, ethos and values implied in the ancient classics.
Ibipimo n'Ipaki
These creative gift articles are for ministerial visits of foreign exchanges and cooperation for the China Media Group. The central theme - China in Classics, contains cultural attributes in terms of gift box packaging form, vision, material, and content. The titles of the ten classics are graphically processed, combining imaginary for overseas publicity of the classics, to form an easy-to-understand visual symbol. The titles are combined with Chinese calligraphy. It refers to traditional Chinese styles, such as Chinese labels, ancient book typesetting, etc. The material uses special tactile paper.
Ibibazo Fatizo
China, Classics, Heritage, Culture, Creativity
Ikoranabuhanga ryo Guteza Imbere
The advertising screen is easy to understand. It comes from the empathy of specific things and the complete artistic presentation, that is, the deconstruction and reorganization of familiar things. Humans are visual animals, and different colors and lines have different emotions and expressions. The pictures refer to a large number of ancient books from the East and the West, such as Chinese bamboo slips, thread-bound books, Western parchment scrolls, hardcover books, etc. It is so re-organized into easy-to-understand visual symbols. Viewers can easily feel the historical emotions from the graphics and explore the story behind the graphics.
Ikibazo cy'Ishusho
The advertising design is in line with the spirit and image of the program, with books as the main body of the design. Classics is not only the external image of the entire program, but also an important carrier of knowledge inheritance. For human beings, it has a unified value cognition and is universal.

In the design itself, deconstruction and graphic expression are used to deal with books, so that people with different cultural backgrounds can quickly understand the meaning, understand Chinese books through graphics, and understand the Chinese stories and oriental spirit behind the books.
Ubushakashatsi
In the specific design, a large number of ancient books from the East and the West are referenced, such as Chinese bamboo slips, thread-bound books, Western sheepskin scrolls, hardcover books, etc. To the word dictionary in Chinese characters, you can also see The Classics in English. People with different cultural backgrounds can read different stories. For example, people who are familiar with Chinese characters can find the word dictionary hidden in book symbols.
Ibyatumye Habaho
The advertising design is in line with the spirit and image of the program, with books as the main body of the design. Classics is not only the external image of the entire program, but also an important carrier of knowledge inheritance. In the design itself, deconstruction and graphic expression are used to deal with books, so that people with different cultural backgrounds can quickly understand the meaning, understand Chinese books through graphics, and understand the Chinese stories.
Igihe cy'Umushinga
The project started in 2022 in China, and is still promoted and distributed.
Uburyo bw'Imikorere
In the processing of the classics, the ancient books of the East and the West are referenced, and the books of different materials and binding methods are visually processed.
In the presentation of the text, you can see the word dictionary of Chinese characters from the lines of the book; you can also see The Classics in English. People with different cultural backgrounds can see different worlds, but nonetheless feel the same design concept, with the text arousing people's spiritual resonance.
Abagize Itsinda
Zhou Haiwen, Che Shilong, Guo Cheng
Abafotoye
Illustrators, Creators: Zhou Haiwen, Che Shilong, Guo Cheng

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