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Unto Communication Tool Umwirondoro w'Ikigo na Unto

Umushinga Unto Communication Tool Umwirondoro w'Ikigo wa Unto ni uwatsinze igihembo cyubahwa cyane 2020 Igihembo cya A' Design Award cy'icyuma mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Amashusho.


IcyumaAmashusho· 2020

Unto Communication Tool Umwirondoro w'Ikigo

na Unto

Umukiriya: Unto

Uwatsinze Igihembo cya A' Design Award cy'icyuma mu Cyiciro cya Amashusho

11,503

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #92669

Amabara

Imigereranyo

Ibyerekeye Unto Communication Tool Umwirondoro w'Ikigo

Igikoresho cy'Itumanaho rya Unto ni sisitemu y'umwirondoro w'ikigo yubatswe hashingiwe ku ikarita y'amazina ishobora gusangirwa. Ikarita ipima santimetero 9 kuri 5.4, kandi ikubiyemo amakuru y'itumanaho arimwe asubiwemo kabiri, igice kimwe cyacapwe kizunguritse hejuru y'ikindi. Umurongo w'ubufatanye wabazwe uwo mwocero ugabanya ibice byombi, bityo ikarita ishobora gutandukanywamo ibice bibiri. Ufite ikarita agumana igice kimwe akaha undi muntu ikindi gice, bigatuma ikarita imwe igera ku bantu babiri batandukanye. Uyu mwirondoro nawo ukubiyemo urupapuro rwacapwe ku mpapuro z'ibinyamakuru (newsprint) hamwe n'impapuro zifite udusanduku tw'umwuka (bubble wrap) zikoreshwa mu gupfunyika.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cy'icyuma

Unto Communication Tool Umwirondoro w'Ikigo ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. Unto Communication Tool Umwirondoro w'Ikigo biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. Unto Communication Tool Umwirondoro w'Ikigo yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe
Name cards and product wrapping have been necessary assets for individuals and brands to take on with a dash of their individuality. The team explores not only the graphics that go on but the functional limitations. Returning the essential function of a name card, which is connecting, by suggesting the card to be split into two and encouraging the user to keep one and share one, the design aims to increase the connections that one name card can make, and one social networking scene could offer.
Ibipimo n'Ipaki
Name card 9cmx5.4cm, Newsprint A3, Bubble wrap 5 ft. long x 12 in. wide x 5in, Perforated every 12in. A thick layer of film with a bubble on one side, the other side custom print pattern.
Ibibazo Fatizo
Name card, branding identity, sharable name card, experiential branding, customizable wrapping, six degrees of separation, second degree connection design
Ikoranabuhanga ryo Guteza Imbere
UV print method for translucent white on black ink, die-cut perforated line, UV print on the external layer of bubble wrap.
Ikibazo cy'Ishusho
The challenge here is trying to express the brand identity of experimental design, not only using graphics as communication but as a psychological medium that leads to action. The team decided to play with user experience and the intuition to tear along a perforated line and the satisfaction of it. And to weave together a visual recognition of brand identity using minimal elements, so that it may be distinctive but does not overpower the focus of user experience.
Ubushakashatsi
The theory of Six Degrees of Separation navigates as the primary concept in design thinking. In a world of 7 billion people, it seems that we are all connected by six or fewer acquaintances. And since internet networking has widely expanded our online acquaintances, the six people is lowered to four. Using the ancient way of advertising, word of mouth, this first-degree connection who received the name card is encouraged to extend the relationship to a second. Inspired to increase the connections that one name card can make, or one social networking scene could offer.
Ibyatumye Habaho
Like many others, the brand identity is an opportunity for the business to introduce themselves from the very first interaction, for example, by handing out a name card. And for this design studio, they would like to communicate their brand language, through challenging ways of experiencing such traditional communicative tools, name card, flyer, and wrapping paper by amplifying its function and introducing new user experiences.
Igihe cy'Umushinga
The project started in July till September 2019, in Taipei.
Uburyo bw'Imikorere
The info on the card is in a dense paragraph format, presented twice, one upside down on top of another, a perforated line subtly parts the two paragraphs, encouraging the reader to tear apart for a more convenient read. The user is then encouraged to give out the other half of the card. One side of the card shows a full paragraph as if orally making a self introduction, the opposite side is highlighting only the necessary. The flyer is a traditional newsprint form, where as the bubble wrap, versatile for packaging purposes, use the patterned brand name to fill the receiver info.
Patente
© 2019 Studio Unto. All Rights Reserved.
Abagize Itsinda
Ming Hsi Chou
Ching Yi Angela Chang
Abafotoye
Image#1: Ming Hsi Chou, creator, 2019, Image#2: Ming Hsi Chou, creator, 2019. Image#3: Ching Yi Chang, creator, 2019. Image#4: Ching Yi Chang, creator, 2019. Image #5: Ming Hsi Chou, 3D artist, 2019.

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Igihembo A' Design Award ni icyubahiro mpuzamahanga gisuzumwa n'abacamanza ku mashusho meza. Injira mu ihiganwa rya A' Design Award kugira ngo ubone amahirwe yo guhabwa icyubahiro gikwiye, icyamamare, icyubahiro n'ubumenyekane ku mushinga wawe. Tanga umushinga wawe mu ihiganwa rya A' Design Award kandi uhiganire igihembo A' Design Prize gikundwa cyane.

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