Lu Zhao, Ruhe Zhang and Qi Wang ᱨᱮᱱᱟᱜ Irrational Slice ᱵᱟᱭᱛᱩᱬ ᱠᱷᱚᱵᱚᱨ ᱫᱮᱠᱷᱟᱣ ᱫᱚ ᱜᱨᱟᱯᱷᱤᱠᱥ, ᱪᱤᱛᱨᱟᱝᱠᱚᱱ ᱟᱨ ᱫᱤᱥᱚᱢ ᱡᱚᱦᱟᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2021 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱠᱟᱥᱟᱜᱨᱟᱯᱷᱤᱠ· 2021
Irrational Slice ᱵᱟᱭᱛᱩᱬ ᱠᱷᱚᱵᱚᱨ ᱫᱮᱠᱷᱟᱣ
Lu Zhao, Ruhe Zhang and Qi Wang ᱞᱮᱠᱟᱛᱮ
ᱜᱨᱟᱯᱷᱤᱠ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#121420 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Irrational Slice ᱵᱟᱭᱛᱩᱬ ᱠᱷᱚᱵᱚᱨ ᱫᱮᱠᱷᱟᱣ ᱵᱟᱵᱚᱛ ᱛᱮ
Irrational Slice ᱮᱱᱟ ᱢᱤᱭᱟᱫ ᱵᱟᱭᱛᱩᱬ ᱠᱷᱚᱵᱚᱨ ᱫᱮᱠᱷᱟᱣ ᱠᱟᱹᱢᱤ ᱡᱟᱦᱟᱸ ᱯᱮᱭᱟ ᱫᱚ ᱛᱤᱱ-ᱢᱟᱴ (three-dimensional) ᱡᱟᱭᱜᱟ ᱨᱮ ᱚᱱᱩᱥᱚᱸᱫᱷᱟᱱ ᱰᱟᱴᱟ ᱦᱩᱭᱩᱜ ᱦᱩᱭᱩᱜ ᱛᱚᱦᱲᱟᱭ ᱠᱟᱱᱟ ᱾ ᱱᱚᱶᱟ ᱰᱟᱴᱟ ᱫᱚ ᱢᱤᱫ ᱢᱚᱱᱮ-ᱵᱩᱡᱷᱟᱹᱣ ᱚᱱᱩᱥᱚᱸᱫᱷᱟᱱ ᱠᱷᱚᱱ ᱦᱮᱡ ᱟᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱨᱮ ᱦᱚᱲ ᱟᱨ ᱢᱮᱥᱤᱱ ᱨᱮᱭᱟᱜ ᱵᱤᱪᱟᱨ ᱪᱮᱛᱟᱱ ᱛᱩᱞᱟᱨᱚᱨᱟ ᱠᱟᱱᱟ ᱾ ᱛᱤᱱ-ᱢᱟᱴ ᱢᱚᱰᱮᱞ ᱫᱚ ᱡᱤᱡᱽ ᱦᱚᱲ ᱩᱛᱟᱹᱨ ᱨᱮᱭᱟᱜ ᱱᱤᱭᱩᱨᱚᱱ (neuron) ᱵᱮᱱᱟᱣ ᱟᱠᱷᱨᱟ ᱠᱷᱚᱱ ᱛᱮᱭᱟᱨ ᱮᱱᱟ ᱾ ᱟᱭᱩᱜᱢᱮᱱᱴᱮᱰ ᱨᱤᱭᱮᱞᱤᱴᱭ (augmented reality) ᱥᱟᱯᱴᱣᱮᱭᱟᱨ ᱛᱮ ᱡᱚᱠᱷᱚᱱ ᱪᱷᱟᱯᱟ ᱠᱟᱱ ᱯᱚᱥᱴᱚᱨ ᱠᱚ ᱥᱠᱮᱱ ᱦᱩᱭᱩᱜ ᱛᱟᱦᱮᱸᱱᱟ, ᱚᱱᱟ ᱚᱠᱛᱚ ᱢᱚᱰᱮᱞ ᱫᱚ ᱩᱫᱩᱜ ᱦᱩᱭᱩᱜ ᱛᱟᱦᱮᱸᱱᱟ ᱾ ᱧᱮᱞ ᱫᱚᱦᱚᱭᱠᱚ ᱫᱚ ᱟᱹᱛᱩᱡᱽ ᱛᱮ ᱢᱚᱰᱮᱞ ᱠᱚ ᱚᱰᱚᱠ ᱫᱟᱲᱮᱭᱟᱜ ᱟᱨ ᱡᱩᱢ ᱮᱛᱮ ᱟᱨᱵᱟᱝ ᱦᱟᱹᱴᱤᱧ ᱮᱛᱮ ᱡᱩᱢ ᱠᱟᱛᱮ ᱟᱭᱢᱟᱭ ᱟᱭᱢᱟᱭ ᱠᱷᱚᱱ ᱠᱷᱚᱵᱚᱨ ᱯᱟᱲᱦᱟᱣ ᱫᱟᱲᱮᱭᱟᱜᱼᱟ ᱾ ᱱᱚᱶᱟ ᱠᱟᱹᱢᱤ ᱨᱮᱭᱟᱜ ᱩᱫᱮᱥ ᱫᱚ ᱠᱷᱚᱵᱚᱨ ᱧᱮᱞ ᱟᱨ ᱦᱚᱲᱚ ᱨᱮᱭᱟᱜ ᱱᱟᱶᱟ ᱰᱷᱚᱸᱜ ᱠᱚ ᱛᱚᱯᱟᱠ ᱠᱚᱨᱚᱣᱟ ᱠᱟᱱᱟ ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Irrational Slice ᱵᱟᱭᱛᱩᱬ ᱠᱷᱚᱵᱚᱨ ᱫᱮᱠᱷᱟᱣ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Irrational Slice ᱵᱟᱭᱛᱩᱬ ᱠᱷᱚᱵᱚᱨ ᱫᱮᱠᱷᱟᱣ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- Based on a variety of visual forms of expression, the information is established in three-dimensional space, and combined with AR technology to deliver multi-dimensional information. On the basis of better interaction, the audience can receive information more clearly by using three-dimensional space. The work aims to open up new ideas of information observation and provide more possibilities for exploring the interactive transmission of information design in the context of digital media art.
- ᱴᱮᱜ ᱠᱚ
- Information Design, Information Visualization, AR, 3D, Poster
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- Multimedia
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- The difficulty lies in the balance between "clear transmission of information" and "better visual effect". During the creation process, I made many attempts, and finally chose to establish data visualization in 3D, hoping to explore new presentation ways of information design so as to find the best balance point. This is a new attempt, and we hope that this 3D presentation can strengthen the sense of connection between the viewer and the data, and make the transmission of information more effective.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- The integration of information is a very important part, and it is this data that sets the stage for our later creation. Analyzing the data takes up most of our upfront work, but it's essential. We built a 3D information model based on a large amount of research data, combined with the structure of brain neurons, with the ultimate purpose of exploring people's irrational cognition and judgment, as well as developing new ideas of information observation, so that readers can better understand information through stronger interactive mode.
- ᱯᱨᱮᱨᱚᱱᱟ
- Inspired by the fact that people's irrational choices are affected by multiple reasons, Seek inspiration from some common but overlooked normalcy in life. Focus on subjective, irrational, emotional moments or cognitive moments that we all have. This is why robots are chosen as the comparison item.The 3D information visualization model and poster were made based on the data obtained from the cognitive experiment of man-machine confrontation.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- The project started in March 2020 in China and finished in June 2020 , and was exhibited in "The start of a long journey outstanding works by graduates of 2020 from key arts academics in China” of Hubei Institute of Fine Arts.
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- By using AR software to scan pictures,3D information model appears, which can be controlled by fingers to zoom in and out, rotate, etc. So that viewers can read information from multiple angles and enhance interaction.
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Lu Zhao
Ruhe Zhang
Qi Wang
Xiaoying Li
ᱥᱯᱚᱱᱥᱚᱨᱰ
Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ
ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾
ᱟᱨᱦᱚᱸ ᱠᱷᱚᱡ ᱢᱮ
ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾
