Anna Zhuk ᱨᱮᱱᱟᱜ Brickwell Builders ᱠᱚᱨᱯᱚᱨᱮᱴ ᱯᱮᱦᱪᱟᱱ ᱫᱚ ᱜᱨᱟᱯᱷᱤᱠᱥ, ᱪᱤᱛᱨᱟᱝᱠᱚᱱ ᱟᱨ ᱫᱤᱥᱚᱢ ᱡᱚᱦᱟᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2025 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱠᱟᱥᱟᱜᱨᱟᱯᱷᱤᱠ· 2025
Brickwell Builders ᱠᱚᱨᱯᱚᱨᱮᱴ ᱯᱮᱦᱪᱟᱱ
Anna Zhuk ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Anna Zhuk
ᱜᱨᱟᱯᱷᱤᱠ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#166861 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Brickwell Builders ᱠᱚᱨᱯᱚᱨᱮᱴ ᱯᱮᱦᱪᱟᱱ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱟᱱᱱᱟ ᱡᱷᱩᱠ ᱫᱟᱨᱟᱭ ᱛᱮ ᱰᱤᱡᱟᱭᱤᱱ ᱟᱠᱟᱱ ᱵᱨᱤᱠᱣᱮᱞ ᱵᱤᱞᱰᱚᱨᱥ ᱵᱨᱟᱸᱰ ᱯᱮᱦᱪᱟᱱ, ᱥᱟᱹᱨᱤᱭᱟᱹᱛ ᱟᱨ ᱱᱟᱶᱟ ᱵᱟᱰᱟᱭ ᱨᱮᱱᱟᱜ ᱢᱮᱥᱟ ᱠᱟᱛᱮ, ᱱᱟᱶᱟ ᱚᱲᱟᱜ ᱵᱮᱱᱟᱣ ᱨᱮᱱᱟᱜ ᱧᱮᱞ ᱯᱟᱹᱨᱥᱤ ᱱᱟᱶᱟ ᱥᱟᱦᱴᱟ ᱛᱮ ᱩᱫᱩᱜ ᱮᱫᱼᱟ᱾ ᱞᱚᱜᱚ ᱨᱮᱱᱟᱜ ᱢᱩᱞ ᱨᱮ, ᱡᱩᱲᱟᱹᱣ ᱤᱴᱟᱹ ᱠᱚ ᱵᱤ ᱪᱤᱠᱤ ᱵᱮᱱᱟᱣ ᱠᱟᱛᱮ, ᱡᱚᱨ, ᱴᱷᱤᱠ ᱟᱨ ᱛᱤᱸᱜᱩ ᱨᱮᱱᱟᱜ ᱪᱤᱱᱦᱟᱹ ᱠᱟᱱᱟ᱾ ᱥᱚᱢᱟᱱ ᱨᱚᱝ ᱟᱨ ᱪᱤᱠᱤ ᱪᱷᱟᱯᱟ ᱱᱟᱶᱟ ᱦᱚᱸ ᱟᱨ ᱫᱤᱱᱟᱹᱢ ᱦᱤᱞᱚᱜ ᱦᱚᱸ ᱱᱟᱯᱟᱭ ᱧᱮᱞᱚᱜ ᱵᱮᱱᱟᱣ ᱮ ᱵᱟᱲᱦᱟᱣᱟ᱾ ᱡᱩᱲᱟᱹᱣ ᱵᱨᱟᱸᱰᱤᱝ ᱥᱟᱢᱟᱱ ᱠᱚ ᱫᱚ ᱠᱚᱢᱯᱟᱹᱱᱤ ᱨᱮᱱᱟᱜ ᱥᱟᱹᱨᱤᱭᱟᱹᱛ ᱠᱟᱹᱢᱤᱭᱟᱹ ᱫᱚᱦᱚ ᱥᱟᱶᱛᱮ ᱵᱮᱱᱟᱣ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱱᱟᱜ ᱱᱟᱶᱟ ᱦᱟᱹᱴᱤᱧ ᱠᱚ ᱟᱯᱱᱟᱨ ᱞᱟᱹᱜᱤᱫ ᱫᱷᱮᱭᱟᱱ ᱮ ᱧᱮᱞ ᱩᱫᱩᱜᱼᱟ, ᱡᱟᱦᱟᱸ ᱫᱚ ᱪᱮᱫᱚᱜ ᱟᱨ ᱞᱟᱦᱟᱱᱛᱤ ᱨᱮᱱᱟᱜ ᱵᱷᱮᱜᱟᱨ ᱵᱟᱹᱱᱩᱜ ᱢᱮᱥᱟ ᱠᱟᱱᱟ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Brickwell Builders ᱠᱚᱨᱯᱚᱨᱮᱴ ᱯᱮᱦᱪᱟᱱ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Brickwell Builders ᱠᱚᱨᱯᱚᱨᱮᱴ ᱯᱮᱦᱪᱟᱱ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- Brickwell Builders is a forward-thinking construction company specializing in sustainable and innovative building solutions. This brand identity project redefines its image, blending tradition with modernity. The logo, crafted as interlocking bricks forming the letter B, symbolizes strength, precision and trust. Paired with a cohesive color palette, typography and branding materials, the identity reflects the company's dedication to preserving traditional craftsmanship while embracing the latest advancements in construction technology.
- ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- The project was created as a portfolio piece and does not include predefined technical specifications for advertising materials. The logo and visual identity elements are designed in a vector format, ensuring scalability and adaptability across various applications. All branding assets are optimized for both digital and print use, maintaining high quality and clarity in different formats.
- ᱴᱮᱜ ᱠᱚ
- logo, brand identity, corporate identity, graphic design, design research
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- Before starting the work, I conducted market research and used the associative circle method. Then, I moved on to the design process, beginning with hand-drawn sketches in a notebook before transitioning to Illustrator. At each of the stages the logo was changed, modified and improved and in the end I got the logo that I presented.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- The main challenge was balancing tradition and modernity in the brand identity. It was essential to honor traditional craftsmanship while ensuring the design felt contemporary and relevant in a competitive market. Finding the right visual language required extensive research into construction aesthetics and industry trends. Additionally, creating a scalable identity that works across both digital and print formats demanded careful typographic and color choises.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- This project focuses on the intersection of tradition and modernity in construction branding. The research was based on an exploratory approach, analyzing industry trends and best practices in visual identity design. Methods included market analysis, competitor benchmarking and design experimentation. The outcome is a scalable and adaptable identity system that reflects craftsmanship while embracing innovation, with potential applications in branding, marketing and corporate commucations.
- ᱯᱨᱮᱨᱚᱱᱟ
- My goal was to create a project that integrates tradition with cutting-edge technology. I choose to bring this vision to life throught a construction company that combines the key principles of traditional building techniques with modern methodologies to deliver high-quality construction projects. The logo and corporate identity reflect the company's commitment to preserving traditional craftsmanship while embracing the latest advancements in the industry.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- I started working on the project in February 2024 in Modena, completed it in April 2024 and published it on Behance.
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- For the best result I adapted the logo. It is possible to use its full version in cases where you need to ensure maximum readability and brand recognition. The shortened version of the logo is ideal for minimalistic or limited spaces. Each version emphasizes the brand while maintaining a visual connection, but adapts to the task and scale of the medium.
- ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
- Image #1: Designer [Anna Zhuk], Brickwell Builders Corporate Identity, 2024.
Image #2: Designer [Anna Zhuk], Brickwell Builders Corporate Identity, 2024.
Image #3: Mockups by Mr. Mockup, used under free license, 2024.
Image #4: Mockups by Mr. Mockup, used under free license, 2024.
Typography
Muller Next by Fontfabric, used under free or personal use license.
Montserrat by Google Fonts, used under Google Fonts license.
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