Cansu Dagbagli Ferreira ᱨᱮᱱᱟᱜ Hocking Hills ᱣᱮᱵᱽ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱤᱱᱴᱟᱨᱯᱷᱮᱥ, ᱤᱱᱴᱟᱨᱮᱠᱥᱚᱱ ᱟᱨ ᱵᱮᱵᱦᱟᱨᱤᱭᱟᱹ ᱟᱱᱩᱵᱷᱟᱵ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2025 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱠᱟᱥᱟᱤᱱᱴᱟᱨᱯᱷᱮᱥ· 2025
Hocking Hills ᱣᱮᱵᱽ ᱰᱤᱡᱟᱭᱤᱱ
Cansu Dagbagli Ferreira ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Cansu Dagbagli Ferreira
ᱤᱱᱴᱟᱨᱯᱷᱮᱥ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#169553 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Hocking Hills ᱣᱮᱵᱽ ᱰᱤᱡᱟᱭᱤᱱ ᱵᱟᱵᱚᱛ ᱛᱮ
Hockinghills.com ᱨᱮᱭᱟᱜ ᱫᱚᱦᱲᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱡᱟᱹᱲᱤ ᱛᱟᱹᱠᱤᱱ ᱟᱨ ᱵᱟᱦᱨᱮ ᱠᱟᱹᱢᱤᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱢᱤᱫ ᱥᱩᱥᱟᱹᱨ ᱟᱨ ᱱᱟᱶᱟ ᱡᱩᱜᱽ ᱨᱮᱭᱟᱜ ᱵᱩᱠᱤᱝ ᱢᱚᱸᱪ ᱮ ᱟᱹᱜᱩᱭᱮᱫᱼᱟ᱾ ᱥᱟᱦᱴᱟ ᱟᱨ ᱵᱮᱵᱷᱟᱨ ᱫᱟᱲᱮ ᱥᱟᱢᱟᱝ ᱨᱮ ᱫᱚᱦᱚ ᱠᱟᱛᱮ, ᱱᱟᱶᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱢᱤᱫ ᱠᱚᱢ ᱠᱷᱚᱱ ᱠᱚᱢ ᱦᱚᱨ ᱵᱮᱵᱷᱟᱨᱟ ᱡᱟᱦᱟᱸ ᱫᱚ Hocking Hills ᱨᱮᱭᱟᱜ ᱡᱟᱹᱲᱤᱭᱟᱹ ᱥᱩᱱᱫᱚᱨ ᱪᱤᱱᱦᱟᱹ ᱮᱢᱟ᱾ ᱢᱤᱫ ᱥᱩᱫᱷᱨᱟᱹᱣ ᱵᱮᱵᱷᱟᱨᱤᱭᱟᱹ ᱤᱱᱴᱟᱨᱯᱷᱮᱥ, ᱥᱚᱨᱮᱥ ᱱᱮᱵᱷᱤᱜᱮᱥᱚᱱ, ᱟᱨ ᱑᱐᱐ ᱠᱷᱚᱱ ᱵᱟᱹᱲᱛᱤ ᱠᱚᱥᱴᱚᱢ ᱟᱭᱠᱚᱱᱥ ᱠᱚ ᱥᱮᱴᱮᱨ ᱫᱟᱲᱮ ᱟᱨ ᱠᱟᱹᱢᱤ ᱦᱚᱨᱟ ᱵᱟᱲᱦᱟᱣᱟ᱾ ᱚᱠᱟ ᱨᱮᱭᱟᱜ ᱚᱨᱡᱚ ᱫᱚ ᱢᱤᱫ ᱢᱤᱫ ᱥᱟᱶᱛᱮ ᱟᱨ ᱢᱚᱱ ᱡᱤᱛᱠᱟᱹᱣ ᱰᱤᱡᱤᱴᱟᱞ ᱚᱱᱩᱵᱷᱚᱵᱽ ᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱫᱚ ᱫᱟᱬᱟ ᱮᱢ ᱠᱟᱹᱢᱤ ᱥᱟᱹᱡᱟᱹᱣᱟ ᱟᱨ ᱵᱨᱟᱸᱰ ᱨᱮᱭᱟᱜ ᱡᱟᱹᱲᱤ, ᱜᱟᱫᱮᱞ ᱟᱨ ᱵᱤᱱᱟᱹ ᱟᱲᱟᱜ ᱠᱷᱚᱱᱫᱽᱨᱚᱫᱽ ᱞᱟᱹᱜᱤᱫ ᱥᱚᱢᱚᱨᱯᱚᱬ ᱥᱟᱶᱛᱮ ᱛᱟᱦᱮᱸᱱᱟ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Hocking Hills ᱣᱮᱵᱽ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Hocking Hills ᱣᱮᱵᱽ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- The redesign of Hockinghills.com modernizes the booking platform for nature stays and outdoor activities in Hocking Hills State Park. The project involved a complete brand refresh, UX and UI enhancements, and the creation of over 100 custom icons. The updated design improves navigation, refines the user experience, and ensures visual consistency across the platform while maintaining the brands deep connection to the local community and natural environment.
- ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- Desktop and mobile screens were designed for the whole website in a responsive manner.
- ᱴᱮᱜ ᱠᱚ
- website, travel, outdoors, icon design, user interface
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- The design thinking method of Diverge and Converge was used. All design was realized digitally as vector based assets with Adobe Creative Suite and Figma.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- Even though an extensive design system was created, the project requirements evolved according to the project needs and as a result of that, keeping the consistency was a challenge.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- According to the real user data from the existing website, user problems and needs are analysed and UX improvements are done accordingly.
- ᱯᱨᱮᱨᱚᱱᱟ
- The redesign is inspired by the need for clarity and ease of use, allowing the natural beauty of Hocking Hills to take center stage. The minimal and modern design approach removes visual clutter, creating a seamless and intuitive experience. A refined icon set enhances usability without distraction, while the structured layout and clean typography ensure effortless navigation. The result is a functional yet elegant platform that connects users to nature with simplicity and efficiency.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- 1 year from June 2023 to June 2024
USA and France - ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- Hockinghills website is used for researching and booking accommodations, activites in Hocking Hills national park.
ᱥᱯᱚᱱᱥᱚᱨᱰ
Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ
ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾
ᱟᱨᱦᱚᱸ ᱠᱷᱚᱡ ᱢᱮ
ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾
