Dip Mad Creative Studio ᱨᱮᱱᱟᱜ Arch Avery ᱵᱨᱟᱸᱰ ᱩᱯᱩᱨᱩᱢ ᱫᱚ ᱜᱨᱟᱯᱷᱤᱠᱥ, ᱪᱤᱛᱨᱟᱝᱠᱚᱱ ᱟᱨ ᱫᱤᱥᱚᱢ ᱡᱚᱦᱟᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2026 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱠᱟᱥᱟᱜᱨᱟᱯᱷᱤᱠ· 2026
Arch Avery ᱵᱨᱟᱸᱰ ᱩᱯᱩᱨᱩᱢ
Dip Mad Creative Studio ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Arch Avery
ᱜᱨᱟᱯᱷᱤᱠ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#173643 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Arch Avery ᱵᱨᱟᱸᱰ ᱩᱯᱩᱨᱩᱢ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱟᱨᱪ ᱮᱣᱮᱨᱤ ᱫᱚ ᱢᱤᱫ ᱦᱚᱨᱢᱚ ᱪᱷᱟᱞ ᱡᱚᱛᱚᱱ ᱦᱟᱹᱛᱤᱭᱟᱨ ᱵᱨᱟᱸᱰ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨᱟᱠᱟᱱ ᱵᱨᱟᱸᱰ ᱩᱯᱩᱨᱩᱢ ᱠᱟᱱᱟ᱾ ᱞᱚᱜᱚ ᱨᱮ ᱠᱮᱴᱮᱡ ᱴᱟᱭᱯᱚᱜᱨᱟᱯᱷᱤ ᱟᱨ ᱰᱮᱸᱜᱟᱠᱟᱱ ᱥᱮᱨᱤᱯᱷ ᱢᱮᱥᱟᱟᱠᱟᱱᱟ, ᱟᱨ ᱵᱟᱨᱭᱟ A ᱟᱠᱷᱚᱨ ᱫᱚ ᱥᱩᱭ ᱪᱚᱴ ᱞᱮᱠᱟ ᱞᱟᱹᱴᱩ ᱧᱮᱞᱚᱜ ᱞᱮᱠᱟᱛᱮ ᱛᱮᱭᱟᱨᱟᱠᱟᱱᱟ᱾ ᱦᱚᱨᱢᱚ ᱪᱷᱟᱞ ᱡᱚᱛᱚᱱ ᱨᱮ ᱟᱭᱩᱨ ᱛᱟᱦᱮᱸᱱ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱽᱱᱟ ᱩᱫᱩᱜ ᱞᱟᱹᱜᱤᱫ ᱠᱚᱢᱞᱟ ᱨᱚᱝ ᱫᱚ ᱢᱩᱬᱩᱛ ᱨᱚᱝ ᱞᱮᱠᱟᱛᱮ ᱵᱮᱵᱷᱟᱨᱟᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱩᱯᱩᱨᱩᱢ ᱫᱚ ᱮᱢᱵᱚᱥᱤᱝ ᱟᱨ ᱰᱤᱵᱚᱥᱤᱝ ᱥᱟᱶᱛᱮ ᱠᱟᱜᱚᱡ ᱵᱟᱠᱥᱟ ᱯᱮᱠᱮᱡᱤᱝ ᱨᱮ ᱞᱟᱜᱟᱣᱟᱠᱟᱱᱟ᱾ ᱢᱤᱫ ᱛᱤᱱᱠᱚᱱᱤᱭᱟ ᱮᱞᱩᱢᱤᱱᱤᱭᱟᱢ ᱮᱞᱚᱭ ᱫᱚᱦᱚᱭᱤᱡ ᱦᱚᱸ ᱱᱚᱶᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱨᱮᱭᱟᱜ ᱦᱟᱹᱴᱤᱧ ᱠᱟᱱᱟ ᱟᱨ ᱱᱚᱶᱟ ᱫᱚ CNC ᱠᱟᱹᱨᱤᱜᱟᱹᱨᱤ ᱛᱮ ᱛᱮᱭᱟᱨᱟᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱫᱚᱦᱚᱭᱤᱡ ᱫᱚ ᱴᱟᱭᱴᱮᱱᱤᱭᱟᱢ ᱵᱞᱮᱠᱦᱮᱰ ᱚᱪᱚᱜ ᱦᱟᱹᱛᱤᱭᱟᱨ ᱛᱤᱸᱜᱩ ᱫᱚᱦᱚᱭᱮᱫᱟ ᱟᱨ ᱚᱱᱟ ᱨᱮᱭᱟᱜ 0.2mm ᱥᱩᱭ ᱪᱚᱴ ᱮ ᱵᱟᱧᱪᱟᱣᱮᱫᱟ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Arch Avery ᱵᱨᱟᱸᱰ ᱩᱯᱩᱨᱩᱢ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Arch Avery ᱵᱨᱟᱸᱰ ᱩᱯᱩᱨᱩᱢ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- The brand identity for Arch Avery focuses on the precision and effectiveness of using the right skincare tool. The bold typography and slant serif blend allows the logo to adapt across a wide range of products while expressing the brand’s professional premium aesthetic. Orange enhances the brand’s enthusiasm in promoting proactive skincare. A metal stand is also designed to hold and protect the Blackhead Remover's extra fine needle tip with a unique curve that perfectly adapts to face contours.
- ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- Paper Box Packaging: 62mm (D) x 203mm (L) x 55mm (H)
Techniques involved: Embossing / Debossing
Titanium Blackhead Needle: 9mm (D) x 3mm (H) x 115mm (L)
Exclusively crafted super fine tip, all in titanium
Aluminium Alloy Holder: 40mm (D) x 46mm (L) x 60mm (H)
Each carefully crafted with CNC technology, with Arch Avery's logo sculpted on the surface - ᱴᱮᱜ ᱠᱚ
- skincare, branding, typography, photography, identity, design, packaging
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- A triangular holder with a plastic liner is created to fully protect the 0.2mm needle tip of the Triple A Blackhead Remover. Each sculpted with CNC technology, the aluminium alloy holder is weighty enough to uphold the titanium crafted Triple A vertically from humid environments.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- Similar products are available at cheaper prices with variable qualities. The client and the Dip Mad team had gone through countless discussions about how to make the product stand out in the market, and came up with the solution of elevating the brand's tier to premium skincare. Dip Mad contributed the idea of adding the aluminium holder to make the product complete with practical functions, and was in charge of the production of the holder, as well as the packaging of the boxset.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- Before diving into the creative process, Dip Mad conducted a thorough research on similar products available in the market. The team found that Triple A is one that stands out and should be branded with a more high end tier. Throughout the whole process Dip Mad carried out 5 consultation meetings with the client, and both came up with a satisfactory conclusion of what we see as the outcomes. We expect Triple A would burst out as a bestseller among similar products even with a higher pricing, online and offline.
- ᱯᱨᱮᱨᱚᱱᱟ
- Arch Avery’s logo draws inspiration from the brand’s debut Tripe A Fine-grade Blackhead Remover. Focusing on the product’s preciseness and performance, the two A alphabets are created to look as sharp as needle tips. The use of the logo under most situations should come with a black and white background of models using the product cheerfully and vibrantly, emphasising on the collective energy of aesthetics, advance and assurance, adding up to Triple A.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- The project began in November 2024 and the creative process went on for 5 months. Dip Mad was also in charge of the brand's official website design, which started from January 2025 and was completed in May 2025. At the moment of this submission, the client is in the process of filing a patent for Triple A.
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- The Arch Avery visual identity elevates the brand to another level. While a blackhead remover is commonly seen in every household, one crafted with titanium and comes with a luxurious holder is rare in the market. It is Arch Avery and Dip Mad's common philosophy to bring proactive skincare and great design into every individual's life routine.
- ᱯᱮᱴᱮᱱᱴ ᱠᱚ
- Patent Filing in Progress
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Dip Mad (Branding Strategy)
Arch Avery (Client) - ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
- Photography/ Cinematography: LeoLiu Photography
ᱥᱯᱚᱱᱥᱚᱨᱰ
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