ᱵᱤᱥᱚᱭ ᱨᱮ ᱪᱟᱞᱟᱜ ᱢᱮ
Reset Co. ᱨᱮᱱᱟᱜ Texts From Graphics ᱥᱟᱯᱲᱟᱳ (ᱯᱩᱛᱷᱤ)

Reset Co. ᱨᱮᱱᱟᱜ Texts From Graphics ᱥᱟᱯᱲᱟᱳ (ᱯᱩᱛᱷᱤ) ᱫᱚ ᱪᱷᱟᱯᱟ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2020 A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾


ᱞᱚᱦᱟᱪᱷᱟᱯᱟ· 2020

Texts From Graphics ᱥᱟᱯᱲᱟᱳ (ᱯᱩᱛᱷᱤ)

Reset Co. ᱞᱮᱠᱟᱛᱮ

ᱜᱟᱦᱟᱠ: Reset Co.

ᱪᱷᱟᱯᱟ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ

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#88219 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪ

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ᱰᱤᱡᱟᱭᱤᱱ

Texts From Graphics ᱥᱟᱯᱲᱟᱳ (ᱯᱩᱛᱷᱤ) ᱵᱟᱵᱚᱛ ᱛᱮ

ᱴᱮᱠᱥᱴᱥ ᱷᱨᱚᱢ ᱜᱨᱟᱯᱷᱤᱠᱥ ᱢᱮᱱᱛᱮ ᱢᱮᱠᱥᱤᱠᱳ ᱨᱮᱭᱟᱜ ᱢᱤᱫ ᱭᱩᱱᱤᱵᱷᱚᱨᱥᱤᱴᱤ ᱛᱟᱹᱞᱤᱢ ᱨᱮᱭᱟᱜ ᱜᱨᱟᱯᱷᱤᱠ ᱰᱤᱟᱡᱟᱭᱤᱱ ᱯᱨᱚᱯᱷᱮᱥᱚᱨᱠᱤᱱ ᱚᱲᱟᱜ ᱚᱞ ᱟᱠᱟᱱ ᱮᱥᱮ ᱨᱮᱭᱟᱜ ᱢᱤᱫ ᱥᱟᱯᱲᱟᱳ ᱠᱟᱱᱟᱭ᱾ ᱱᱚᱶᱟ ᱮᱥᱮ ᱠᱚ ᱨᱮ ᱰᱤᱟᱡᱟᱭᱤᱱ ᱵᱟᱵᱚᱛ ᱵᱟᱵᱚᱭᱠᱟᱱ ᱛᱮ ᱟᱨ ᱮᱛᱠᱟᱱ ᱠᱚᱠᱟᱱᱟ᱾ ᱛᱮᱠᱥᱴ ᱠᱚ ᱨᱮ ᱵᱟᱭ ᱠᱟᱱ ᱠᱚᱢᱯᱞᱮᱠᱥ ᱵᱷᱟᱵᱱᱟ ᱠᱚ ᱠᱚ ᱥᱚᱨᱚᱞ ᱟᱠᱟᱱ ᱞᱟᱹᱜᱤᱛ ᱢᱤᱫ ᱟᱭᱠᱳᱱᱚᱜᱨᱟᱯᱷᱤᱠ ᱥᱤᱥᱴᱚᱢ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ, ᱟᱨ ᱟᱭᱠᱚᱱ ᱨᱮᱭᱟᱜ ᱡᱟᱹᱦᱟᱱ ᱡᱟᱹᱦᱟᱱ ᱪᱮᱯᱴᱚᱨ ᱛᱮ ᱵᱚᱫᱚᱞ ᱦᱩᱭᱩᱜ ᱠᱟᱱᱟ᱾ ᱦᱟᱭᱨᱟᱨᱠᱤ, ᱴᱟᱭᱯᱚᱜᱨᱟᱯᱷᱤᱠ ᱵᱟᱪᱷᱟᱣ ᱟᱨ ᱠᱚᱢᱯᱚᱡᱤᱥᱚᱱ ᱢᱩᱬᱩᱛ ᱠᱷᱚᱵᱚᱨ ᱠᱚ ᱟᱨᱜᱟᱲᱟ ᱚᱰᱚᱠ ᱟᱨ ᱠᱟᱹᱴᱤᱡ ᱥᱮᱱᱟᱜ ᱚᱲᱟᱜ ᱞᱟᱹᱜᱤᱛ ᱜᱚᱲᱚ ᱮᱢᱟᱭ᱾ ᱥᱟᱯᱲᱟᱳ ᱠᱟᱞᱚ ᱟᱨ ᱯᱩᱸᱰᱩ ᱨᱚᱝ ᱛᱮ ᱵᱚᱸᱰ ᱠᱟᱜᱚᱡ ᱨᱮ ᱪᱷᱟᱯᱟ ᱠᱟᱱᱟ, ᱮᱴᱦᱚᱵ ᱠᱚ ᱨᱮ ᱥᱮᱣᱠᱟᱱ, ᱟᱨ ᱠᱟᱹᱴᱤᱡ ᱠᱟᱵᱷᱚᱨ ᱛᱮ ᱵᱟᱬᱲᱟᱭ ᱟᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱣᱟᱨᱱᱤᱥ ᱛᱮ ᱯᱷᱤᱱᱤᱥ ᱠᱟᱱᱟ, ᱚᱱᱟ ᱛᱮ ᱛᱮᱭᱟᱨ ᱠᱷᱚᱨᱪ ᱴᱷᱤᱠ ᱛᱟᱦᱮᱸᱱ ᱦᱚᱸ ᱟᱨ ᱴᱮᱠᱥᱟᱣ ᱦᱚᱸ ᱡᱚᱠᱷᱚᱸ ᱛᱟᱦᱮᱸᱱᱟ᱾

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A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ

Texts From Graphics ᱥᱟᱯᱲᱟᱳ (ᱯᱩᱛᱷᱤ) ᱫᱚ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Texts From Graphics ᱥᱟᱯᱲᱟᱳ (ᱯᱩᱛᱷᱤ) ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ

ᱯᱨᱮᱥ ᱠᱤᱴ

ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾

ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
Texts From Graphics is a collection of essays written by academic authors of the graphic design program at UDEM, expressing their concerns around ideas held about design.

The concept summarizes the creative processes used to solve communication problems by developing an iconographic system that simplifies complex ideas, changing the set between each chapter.

The main ideas are highlighted through hierarchies, typographical selections and compositions; creating a dynamic and light reading.
ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
The dimensions of the book are 143mm x 12mm x 221mm.
U V varnish was used in the cover of the book.
ᱴᱮᱜ ᱠᱚ
Editorial design, print, vector, typography, icon, grid, university, mexico, black and white, icon system
ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
The design was made in black and white, digital printed on 90 grams bond paper for a low production cost. It was used a section sewn binding method in hard paste to ensure the durability of the book and UV varnish was applied on the cover.
ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
The main obstacle of this project was the low budget available for the realization of the book. As it is a book made to praise the graphic design of the university high quality and formality was expected, using economical methods and materials.
ᱜᱚᱵᱮᱥᱚᱱᱟ
The creative processes and the design methodologies used in design were deeply analyzed in order to have a better insight of the topics dealt with in the essays, and to be able express effectively the conceps with the iconographic system.
ᱯᱨᱮᱨᱚᱱᱟ
The book originates from the need of the University of Monterrey to represent the graphic design program. The objective is to show the ideas of the professors of the university and the growth that the career has had through their professional perspective.
ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
The project was realized in 2017 in Monterrey, Nuevo Leon, and was presented in the Vicerrectoria, de Arte, Arquitectura y Diseno (V I A A D) of the University of Monterrey.
ᱠᱟᱹᱢᱤ ᱦᱚᱨ
The typographic system created for the publication allows a better understanding of the essays. It is used as an introduction in the section covers to prepare the reader for the complex concepts expressed in the text; and along the pages as visual relief and support.
ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
Creative and Art director: Erika Múzquiz
Designer: Ana Lucía González
Editor: Marina Garza
ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
Image #1: Photographer Karina Zertuche, Text From Graphics, 2018
Image #2: Photographer Karina Zertuche, Text From Graphics, 2018
Image #3: Photographer Karina Zertuche, Text From Graphics, 2018
Image #4: Photographer Karina Zertuche, Text From Graphics, 2018
Image #5: Photographer Karina Zertuche, Text From Graphics, 2018

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ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱢᱟᱨᱟᱝ ᱪᱤᱱᱦᱟᱹ ᱦᱟᱛᱟᱣ ᱞᱟᱹᱠᱛᱤᱭᱟᱜᱼᱟ

A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱫᱚ ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱞᱟᱜᱤᱫ ᱢᱤᱫ ᱟᱱᱛᱚᱨᱡᱟᱛᱤᱭ, ᱡᱩᱨᱤ ᱵᱤᱪᱟᱨ ᱠᱟᱱ ᱢᱟᱱ ᱠᱟᱱᱟ᱾ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱨᱮ ᱵᱷᱟᱜ ᱞᱮ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ ᱞᱟᱜᱤᱫ ᱡᱚᱜᱽᱭᱟᱛᱟ ᱨᱮᱱᱟᱜ ᱪᱤᱱᱦᱟᱹ, ᱱᱟᱢ, ᱢᱟᱱ ᱟᱨ ᱯᱨᱪᱟᱨ ᱧᱟᱢ ᱞᱟᱜᱤᱫ᱾ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱞᱟᱜᱤᱫ ᱱᱚᱢᱤᱱᱮᱴ ᱠᱟᱛᱮ ᱢᱟᱱ ᱟᱠᱟᱱ A' ᱰᱤᱡᱟᱭᱱ ᱯᱩᱨᱟᱥᱠᱟᱨ ᱞᱟᱜᱤᱫ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱢᱮ᱾

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