Hiroshima Terrace Firemná identita od Shinji Arashigawa

Dizajn Hiroshima Terrace Firemná identita od dizajnéra Shinji Arashigawa je vysoko uznávaným víťazom veľmi prestížneho ocenenia 2021 Bronzová cena A' Design Award v súťažnej kategórii Grafika.

BronzováGrafika· 2021

Hiroshima Terrace Firemná identita

od Shinji Arashigawa

Klient: Storm Graphics

Víťaz ocenenia Bronzová cena A' Design Award v kategórii Grafika

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Farby

Dizajn

O dizajne Hiroshima Terrace Firemná identita

Hiroshima Terrace vyjadruje svoju identitu prostredníctvom čistého diamantového vzoru. Inšpirovaný dedičstvom Hirošimy ako „mesta vody" a kedysi „mesta kaprov", dizajn spája ladnú formu japonského kapra so symbolickými farbami Mitsubishi—zjednocujúc miesto a značku do jedinej harmonickej vízie.

Ocenenie

O ocenení Bronzová cena A' Design Award

Hiroshima Terrace Firemná identita je laureát Bronzovej ceny A' Design Award, vysoko prestížneho uznania udeľovaného vynikajúcim dizajnom, ktoré sa vyznačujú kreativitou, vynaliezavosťou a bystrosťou. Laureáti Bronzovej ceny sú plne zručné a nápadne kreatívne artefakty, ktoré potvrdzujú rozsiahle skúsenosti, predstavivosť a zdatnosť svojich dizajnérov. Od Hiroshima Terrace Firemná identita sa očakáva, že bude vysoko cenený, obdivovaný a milovaný predmet, pozoruhodne profesionálny a inovatívny. Tento dizajn ocenený Bronzovou cenou A' Design Award zahŕňa najlepšie postupy v umení, vede, dizajne a technológii a vyniká pozornosťou k detailom. Hiroshima Terrace Firemná identita skvele uspokojuje potreby, dotýka sa túžob, očarúva city a vzbudzuje zvedavosť.

Za dizajnom

Tlačový kit

Kredity, členovia tímu a technické údaje poskytnuté dizajnérom.

Jedinečné vlastnosti: The logo for the in-house space for communication (HIROSHIMA TERRACE) creates a shape similar to the torii gate of Miyajima, so it can emphasize the uniqueness of Hiroshima. And also, the reason why it uses the carp shape is that Hiroshima has long been called the city of water, and that it was also called "the city of carp" because carp lived there. Therefore, we have tried overlapping it with the image of Nishikigoi wearing the Mitsubishi colors to express both Hiroshima and Mitsubishi.
Rozmery a balenie: Poster 728mmx1030mm
Sign 200mmx200mm - 900mmx1200mm
Štítky: Hiroshima, Terrace, Mitsubishi, Carp, world, DIA
Výrobná technológia: The poster is offset printed and represented by process colors and gold grid lines.
The carp shape of the in-house sign is made of magnets so that it can be placed anywhere you like.
The rooms name created an original fonts.
This poster is expressed only in the shape of a diamond.
Dizajnérska výzva: the reason why it uses the carp shape is that Hiroshima has long been called the city of water and that it was also called "the city of carp" because carp lived there. Therefore, we have tried overlapping it with the image of Nishikigoi (a brocade carp) wearing the Mitsubishi colors "red, black, and white" to express both Hiroshima and Mitsubishi.
Výskum: This is the visual identity, the sign, or the artwork for the office space.
It has developed with the keyword "from Hiroshima to the world". The logo for the in-house space for communication (HIROSHIMA TERRACE) uses its initial HT and creates a shape similar to the torii(Shinto shrine archway) gate of Miyajima, so it can emphasize the uniqueness of Hiroshima.
Inšpirácia: This poster is expressed only in the shape of a diamond.
The ripples of water represent the spread to the world.
In addition, the carp is also said to be the "incarnation of the dragon" and represents the regal presence.
We expressed the Mitsubishi Corporation "Incarnation of a dragon" expanding "from Hiroshima to the world", and made it a poster as the artwork.
Trvanie projektu: The project started in October 2019 and finished in December 2019. The creation of poster variations continues.
Pracovný postup: This is the sign of each room of the Mitsubishi Corporation Hiroshima branch
It is a design of a communication space to unite the feelings of the Mitsubishi Corporation and group companies.
It is expressed using the carp that is the identity of Hiroshima.
Členovia tímu: Graphic Designer:Shinji Arashigawa
Interior Designer:Ryoutarou Kouduma