Pattern Play Hracie karty, kalendár od Topys - Huimeng Li

Dizajn Pattern Play Hracie karty, kalendár od dizajnéra Topys - Huimeng Li je vysoko uznávaným víťazom veľmi prestížneho ocenenia 2023 Bronzová cena A' Design Award v súťažnej kategórii Grafika.

BronzováGrafika· 2023

Pattern Play Hracie karty, kalendár

od Topys - Huimeng Li

Klient: Topys

Víťaz ocenenia Bronzová cena A' Design Award v kategórii Grafika

10,261

Overený víťaz ocenenia

Overiť stav ocenenia pre #148121

Navštíviť stránku Zobraziť na A' Design Award Tlačová správa Ocenenie – odznak

Farby

Dizajn

O dizajne Pattern Play Hracie karty, kalendár

Pattern Play je súprava hracích kariet a kalendár navrhnuté tak, aby priniesli farbu do každodenného života. Hracie karty obsahujú 54 jedinečných ilustrácií namiesto štandardných symbolov farieb. Obrázkové karty sú inšpirované kaleidoskopmi, zatiaľ čo číselné karty zobrazujú nepravidelné vzory a tvary. Karty sú vytlačené na 310 g/m² vodeodolnom papieri s čiernym jadrom, matnou povrchovou úpravou a zaoblenými rohmi. Kalendár zväčšuje 12 z týchto výtvarných diel na špeciálnom 250 g/m² papieri s odtrhávacou čiarou, takže každý list možno použiť aj ako plagát. Cieľom dizajnu je vniesť pozitivitu do bežných dní.

Ocenenie

O ocenení Bronzová cena A' Design Award

Pattern Play Hracie karty, kalendár je laureát Bronzovej ceny A' Design Award, vysoko prestížneho uznania udeľovaného vynikajúcim dizajnom, ktoré sa vyznačujú kreativitou, vynaliezavosťou a bystrosťou. Laureáti Bronzovej ceny sú plne zručné a nápadne kreatívne artefakty, ktoré potvrdzujú rozsiahle skúsenosti, predstavivosť a zdatnosť svojich dizajnérov. Od Pattern Play Hracie karty, kalendár sa očakáva, že bude vysoko cenený, obdivovaný a milovaný predmet, pozoruhodne profesionálny a inovatívny. Tento dizajn ocenený Bronzovou cenou A' Design Award zahŕňa najlepšie postupy v umení, vede, dizajne a technológii a vyniká pozornosťou k detailom. Pattern Play Hracie karty, kalendár skvele uspokojuje potreby, dotýka sa túžob, očarúva city a vzbudzuje zvedavosť.

Za dizajnom

Tlačový kit

Kredity, členovia tímu a technické údaje poskytnuté dizajnérom.

Jedinečné vlastnosti: Pattern Play! is Design For You’s newest series, a TOPYS project that aims to enliven daily objects with design power. The designer plays with patterns and colors, dots, and lines, and put them on playing cards and a calendar. 54 unique illustrations with unbridled imagination make one-of-a-kind playing cards. They can also be used as tarot cards, or bookmarks... 12 artworks are enlarged and paired with one-liners from editors to make the calendar. They can also be posters that light up your living room, office, favorite corner, and your 2023. The team hopes these two beautiful non-standard products will stir up a little splash in ordinary daily life and bring the most joy and inspiration to you. Pattern Play, Pattern Fun!
Rozmery a balenie: Playing Cards: 63mm x 88mm x 19mm
Calendar: 270mm x 430mm
Štítky: product design, illustration, graphic design, playing cards, entertainment, recreational, home decoration, lifestyle
Výrobná technológia: 'Pattern Play!'' Playing Cards was made with 310 gsm waterproof card stock paper, matte cover finish, and rounded corners, double-sided solid color printing. The calendar was made with 250 gsm specialty paper which was printed in solid color with a tear-off line.
Dizajnérska výzva: The main challenge in the creative process is to balance originality and practicality. The designer has to follow design rules for playing cards while trying to separate them from standard products. Instead of spades, hearts, diamonds, and clubs, 54 unique illustrations were created for each card. J, Q, and K are kaleidoscope-inspired. A to 10 are irregular patterns and shapes. Jokers are TOPYS's IP little ghost. The team also did several internal tests and spent a lot of time adjusting the size and colors of the letters and numbers to make sure they were easy to read and play with.
Výskum: As a first-timer, the team did a lot of research on different types, printing techniques, and materials of playing cards, wanting to make sure that it is a top-quality product with top designs. We studied many cases ranging from big companies like Art of Play, and Bicycle to small local labels. Then we compared many suppliers and paid factory visits. With in-depth research, the team decided to produce in poker size, which allows more visuals, and with international standard 310 gsm black core card, matte cover finishes to provide a premium playing experience, even for daily recreational activities.
Inšpirácia: People have taken unprecedented safety measures during COVID-19. Being socially isolated for so long makes everyone feel more or less lonely or depressed. And thus the designer wants to create designs with vivid, bold colors within organic patterns and shapes to inject positivity and hope into people's daily life. The team chose playing cards as the main product in hopes to provide a refreshing and special entertainment experience for family and friends, while a colorful eye-catching calendar can brighten up and energize any space as a nice decoration.
Trvanie projektu: It was started in July 2022 in Shenzhen and went on sale in November 2022 in Shenzhen.
Pracovný postup: Daily recreational activity and home decoration
Členovia tímu: Illustrator & Motion Designer: Huimeng Li
Art Director: Silin Chen
Project Manager: Jing Lin
Planners: Jing Lin, Xiwen Wang
Photographer: Zichen Yang
Editor: Yun Ji
PR: Wanjun Xie
Zdroje obrázkov: IP / COPYRIGHT / IMAGE / PHOTO / SOUND / VIDEO CREDITS
Image #1-5: Photographer Zichen Yang, Pattern Play!, 2022.
Image #1-5: Creator Huimeng Li, Pattern Play!, 2022.

Video Credits:
Motion Graphics by Huimeng Li.