Arcteryx Sanlitun Vlajková predajňa od Arcteryx and Still Young

Dizajn Arcteryx Sanlitun Vlajková predajňa od dizajnéra Arcteryx and Still Young je vysoko uznávaným víťazom veľmi prestížneho ocenenia 2024 Zlatá cena A' Design Award v súťažnej kategórii Interiér.

ZlatáInteriér· 2024

Arcteryx Sanlitun Vlajková predajňa

od Arcteryx and Still Young

Klient: Still Young

Víťaz ocenenia Zlatá cena A' Design Award v kategórii Interiér

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Dizajn

O dizajne Arcteryx Sanlitun Vlajková predajňa

Dizajnérsky tím vyhľadal v lese padnuté odumreté stromy a premenil ich na dekoratívne stĺpy tak, že ich nakrájal a uzavrel v skle. Letokruhy na týchto stĺpoch slúžia ako vizuálne svedectvo o skúškach a ťažkostiach, ktorými stromy prešli počas svojho rastu v prírode - vytrvalosť, ktorá rezonuje s duchom značky Arcteryx, ktorá sa snaží prelomiť hranice a neustále sa posúvať vpred. Koncept dutín v stromoch je aplikovaný aj na prvom poschodí, kde každá scéna čerpá inšpiráciu z prírody a napĺňa túžby outdoor nadšencov.

Ocenenie

O ocenení Zlatá cena A' Design Award

Arcteryx Sanlitun Vlajková predajňa je laureát Zlatej ceny A' Design Award, nesmierne prestížneho uznania udeľovaného prvotriednym, úžasným a vynikajúcim dizajnom. Laureáti Zlatej ceny sú mimoriadne inovatívne, vizionárske a žiarivo oslnivé výtvory, ktoré odrážajú génia, múdrosť a majstrovstvo svojich dizajnérov. Od Arcteryx Sanlitun Vlajková predajňa sa očakáva, že bude vysoko chváleným, trendotvorným a monumentálnym vynálezom, ktorý prináša bezprecedentnú hodnotu. Tento dizajn ocenený Zlatou cenou A' Design Award je pôsobivé, rešpektované dielo, ktoré vo veľkej miere prináša úžitok a posúva hranice umenia, vedy, dizajnu a technológie. Arcteryx Sanlitun Vlajková predajňa vyvoláva intenzívne pocity túžby, prebúdza vášeň, povzbudzuje kreativitu a fascinuje nás.

Za dizajnom

Tlačový kit

Kredity, členovia tímu a technické údaje poskytnuté dizajnérom.

Jedinečné vlastnosti: The design narrative draws inspiration from adventures amid mountains and forests and pays homage to Vancouver's cultural context. Through a continuous dialogue with nature, the store guides consumers through diversified themed spaces, offering an unprecedented experience for both outdoor enthusiasts and the brand's veteran fans.
Rozmery a balenie: The overall space emphasizes the harmonious blend of an outdoor feeling and a sense of technology. Display installations are crafted with acrylic and metal materials and mirror the forms of production line equipment. This choice seeks to spotlight the brand’s dedication to research and development and its modification techniques, while paying homage to its outdoor spirits.
Štítky: Arcteryx, Flagship store, Premium outdoor products, Functional apparel, Mountain sports, Outdoor equipment, Windproof and cold-resistant
Výrobná technológia: The design captures the essence of a natural mountain. A luminous installation in the shape of the brand's skeleton logo is placed on the rugged surface, forming a unique brand atmosphere in the external environment to invite customers into a setting that encapsulates the spirit of Vancouver's mountains and forests.
Dizajnérska výzva: The second floor is curated as an urban life product area for the 24 Collection, the Veilance Series, and in store sharing sessions on mountain skills. Throughout the entire space, elements of rocks, trees and wood grain are incorporated into the mountainous backdrop to express the brand DNA of ARC'TERYX. A combination of ambient lighting and localized lighting for products contributes to the creation of distinct atmospheres in different areas through the interplay of warm and cold tones.
Výskum: Within the 24 collection product display area, wooden frame structures are adopted. Meanwhile, an irregular mountain shaped display platform creates an outdoor vibe through details on its base. A cavern shaped installation takes center stage in the area for sharing sessions on the second floor. Low tables made of timber piles, fabric sofas, and decorative floor stoves collectively craft a cozy setting infused with a woodland feel.
Inšpirácia: Situated on an L shaped site, the store features a facade crafted from gray rocks embedded with glass. Employing bold design techniques, this composition not only creates a striking visual effect but also demonstrates the brand’s distinctive and memorable identity.
Trvanie projektu: Start time: November 2022
End time: October 2023
Location: Building S01, 19 Sanlitun Road, Chaoyang District, Beijing
Pracovný postup: The design team hunted for fallen dead trees in the forest and transformed them into decorative columns by slicing and encasing them in glass. The tree rings on these columns serve as a visual testament to the trials and tribulations endured by the trees during their growth in nature – a perseverance that resonates with the spirit of Arcteryx, which aims to break through limits and keep reaching upwards.
Členovia tímu: Arcteryx and Still Young
Zdroje obrázkov: Yuuuun Studio