Dizajn Ge Sang Lv Wu Firemné logo od dizajnéra Xiaobing Cheng je vysoko uznávaným víťazom veľmi prestížneho ocenenia 2025 Bronzová cena A' Design Award v súťažnej kategórii Grafika.

BronzováGrafika· 2025

Ge Sang Lv Wu Firemné logo

od Xiaobing Cheng

Klient: Ge Sang Lv Wu

Víťaz ocenenia Bronzová cena A' Design Award v kategórii Grafika

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Farby

Dizajn

O dizajne Ge Sang Lv Wu Firemné logo

Ge Sang Lv Wu je firemné logo vytvorené pre značku, ktorá pomáha horským farmárom predávať plodiny ako potraviny, čaj a kávové zrná. Logo zobrazuje zjednodušenú líniovú kresbu kvetu Gesang, ktorý symbolizuje úprimný dar, v kombinácii s grafikou pripomínajúcou oblak. Jemné krivky evokujú tvar oblakov a rozvinutie okvetných lístkov. Tlmené prírodné tóny, vrátane nízko sýtenej nebeskej farby so sivou a bielou, vytvárajú svieži a pokojný dojem. Značka je nakreslená ako vektorová grafika na mriežke založenej na zlatom reze, vďaka čomu zostáva ostrá v akejkoľvek veľkosti.

Ocenenie

O ocenení Bronzová cena A' Design Award

Ge Sang Lv Wu Firemné logo je laureát Bronzovej ceny A' Design Award, vysoko prestížneho uznania udeľovaného vynikajúcim dizajnom, ktoré sa vyznačujú kreativitou, vynaliezavosťou a bystrosťou. Laureáti Bronzovej ceny sú plne zručné a nápadne kreatívne artefakty, ktoré potvrdzujú rozsiahle skúsenosti, predstavivosť a zdatnosť svojich dizajnérov. Od Ge Sang Lv Wu Firemné logo sa očakáva, že bude vysoko cenený, obdivovaný a milovaný predmet, pozoruhodne profesionálny a inovatívny. Tento dizajn ocenený Bronzovou cenou A' Design Award zahŕňa najlepšie postupy v umení, vede, dizajne a technológii a vyniká pozornosťou k detailom. Ge Sang Lv Wu Firemné logo skvele uspokojuje potreby, dotýka sa túžob, očarúva city a vzbudzuje zvedavosť.

Za dizajnom

Tlačový kit

Kredity, členovia tímu a technické údaje poskytnuté dizajnérom.

Jedinečné vlastnosti: ge sang lv wu is committed to promoting agricultural development and rural revitalization, helping farmers in the mountains sell their crops. They provide planting guidance, technical support, establish sales channels, promote agricultural product brands, and cooperate with governments and enterprises to jointly promote agricultural development and rural revitalization.
Rozmery a balenie: Envelope: 220mm*110mm Notebook: B5 176mm*250mm Box:100mm*110mm*90mm Bag:300mm*320mm*80mm
Štítky: Design, logo design, Cuisine Logo, Chinese Culture, Healthy Diet
Výrobná technológia: Firstly, the color theory was employed to select soft and natural muted tones, creating a fresh and refined visual effect that aligns with the brand's pursuit of natural purity. In terms of design technique, vector graphics were used to ensure the logo remains crisp and sharp at various sizes and resolutions. The logo features a simplified line drawing of a Gangsong flower, symbolizing natural growth, complemented by a low-saturation sky color and a cloud-like graphic, enhancing the brand's naturalness, fashionability, and recognition.Grid system with the golden section, over ray, multiplication
Dizajnérska výzva: The most challenging aspect of this design project was figuring out how to connect the ordinary ingredients grown by farmers with today's younger consumers. The goal was to attract young people through visual appeal, foster their affection for the products and brand, and ultimately pave a new path for agricultural development. This would encourage more people to recognize the importance of pure, natural ingredients in their daily lives.
Výskum: Research Type: Qualitative research evaluating brand design through case analysis and user feedback.
Inšpirácia: ge sang lv wu aims to collect the most original and pure gifts from nature and give them back to people living in cities. The products include food, tea, coffee beans, etc. We chose Gesang flowers as the main expression of the design, which means the best gift and the most sincere blessing, which is this little red flower, as if returning to school and getting the first reward, and like a cloud in the sky, soft and delicate.
Trvanie projektu: The product will be launched in shenzhen, China, in 2024 and was selected for the SGDA Energy Context Outstanding Brand Design Award and other honors in 2024.
Pracovný postup: Simply add the products to your cart and complete the payment on the official website. Farmers will then deliver their high-quality, freshly harvested ingredients directly from the fields to your kitchen. Our products are carefully selected, and we work directly with farmers to ensure that every ingredient is fresh and healthy. From sourcing to delivery, everything is designed to let you taste the most authentic flavors and enjoy the little joys that ingredients bring.
Členovia tímu: Xiaobing Cheng